In this episode, I break down how I hired early in my business—and why it made all the difference. Instead of waiting until I was drowning in work, I took a methodical approach to hiring that allowed me to scale faster and avoid burnout. If you’re stuck doing everything yourself and wondering when (or how) to bring on your first employee, this episode is for you. Don’t make the mistake most business owners do—tune in and learn the right way to grow your team!

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EP. 250 Hiring Too Late Will Kill Your Business – Here’s When to Do It


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EP. 252 Talk Is Cheap. Execution Pays. Here’s What I've Learned

In today's episode, Matt talks about how to create a predictable and top notch customer experience inside of your home service business.

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EP.253 - Your Customer Journey Is Broken—Here’s How to Fix It

In our kickoff episode, we introduce you to Freedom Fence, Washington’s trusted fence company committed to exceptional craftsmanship, integrity, and customer satisfaction. Learn who we are, what we do, and why so many homeowners across the state choose us to enhance their outdoor spaces. Whether you’re looking to install a brand-new fence or just exploring your options, this is where your journey begins—with the team that puts freedom, durability, and design first.
Need help with fence repairs or maintenance? Call Freedom Fence!
📞 (360) 803-2765 | freedomfence.org

Welcome to Freedom Fence: Where Quality Meets Craftsmanship

It’s not just about the panels—it’s what lies beneath that really matters. In this final episode of Beyond the Fence, we uncover one of the most overlooked (yet critical) parts of any fence installation: post depth and the frost line. If you want a fence that won’t lean, heave, or fall apart after one rough winter, this episode is for you. Learn what most fence installers won’t tell you—and why Freedom Fence does things differently.
Want a hassle-free fence installation? Call Freedom Fence for the full picture!
📞 (360) 803-2765 | freedomfence.org
Visit our Blog: https://freedomfence.org/blog/what-fence-installers-fail-to-talk-about/

What Fence Installers Fail to Talk About – It Gets Deep

In this eIn this episode, Matt breaks down how businesses build momentum with marketing and lead gen—then lose it by abandoning the very strategies that got them results. Don’t make this mistake.


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EP. 254 Why Most Business Owners Fail Right After They Start Winning

Most service business owners are stuck wearing the wrong hat. In this episode, we break down the 3 roles — Technician, Manager, and Visionary — and how knowing which one you are (and aren't) could unlock the next level of growth.

💥 WANT MATT'S HELP WITH MARKETING OR COACHING?
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EP. 255 The Owner Identity Crisis: Why You’re Stuck and Don’t Even Know It

Most service business owners don’t have a lead problem—they have a consistency and volume problem. In this episode, Matt breaks down what it really takes to generate leads and why random marketing doesn’t work.

🔗 Links & Resources:
👉 Want Matt’s Help with Coaching and Marketing?
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💬 Join the Free Facebook Group for Service Business Owners
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📩 Email Matt Directly
info@serviceindustrycoach.com

EP. 256 The Real Reason You’re Not Getting Enough Leads In Your Business

In this episode, Matt breaks down how the simple marketing fundamentals are still generating millions in revenue for home service businesses in 2025.

He shares how he built Early Bird Roofing into a 7-figure company in just five months — using nothing flashy or complicated — just the basics done right.

You’ll learn:

What marketing strategies still work (and why most people overlook them)

The compounding effect of doing the simple things consistently

How to audit your business and get back to what actually drives growth

If you’ve been overcomplicating your marketing or chasing every new trend, this episode will remind you why mastering the fundamentals is still the fastest way to scale.

👉 Want Matt’s help with marketing or coaching?
https://www.serviceindustrycoach.com/

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EP. 261 The Basics Still Produce Millions

Most home service business owners think the answer to growth is adding more — more ads, more channels, more complexity. But in this episode, Matt breaks down why simplifying your marketing is actually the key to scaling. He shares how focusing on just a few core channels can help you generate consistent leads, reduce wasted spend, and create a marketing machine that actually works.

If your marketing feels chaotic, this episode will show you how to take control and start winning with less.

Links Mentioned:
📈 Marketing & Coaching: https://www.serviceindustrycoach.com

💬 Free Facebook Group: https://www.facebook.com/share/g/18yXvMemAn/

EP. 262 Too Many Marketing Channels Are Killing Your Growth

At Freedom Fence, part of the Petris LLC family alongside Columbia Property Maintenance, our mission is to deliver exceptional fencing solutions that prioritize security, durability, and aesthetic appeal. Backed by the trusted quality of Petris LLC, we are committed to enhancing the safety and beauty of each property we serve through custom craftsmanship, reliable repairs, and top-quality materials. Together with Columbia Property Maintenance, we offer a comprehensive range of property care solutions, building lasting relationships with our clients and becoming a trusted name in fencing and property maintenance throughout our community. 

We’re a licensed, bonded, and insured fencing company constructing beautiful, sturdy fences and custom gates for residential and commercial properties in and around Vancouver, Washington. We offer a wide variety of fencing services designed to meet the needs of homeowners and business owners, so no matter your style preference or functional needs, we have a fencing solution for you.

The Service Industry Podcast is built for business owners and entrepreneurs who are looking to go deep into learning how to grow their business. In this podcast we talk systems, marketing, growth, business development, opportunity, employees, and more. Bringing on some of the best talent in the world to share their experiences with you to help you avoid costly mistakes and to live a better life.

New tracks tagged #FenceInstallation