Find More Episodes on PCA Overdrive: https://www.pcaoverdrive.org/the-paint-points-podcast

Become a PCA Member: https://www.pcapainted.org/membership-resources/

In this episode, Christian invites Dawn Sipley, founder of Sipley the Best, a boutique HR firm. They discuss what is recruitment, when it should be done, and highlight several tactics that you can implement in your business today.

Website: SipleyTheBest.com

The Recruitment Strategy: The Pain(t) Points Podcast

Find More Episodes on PCA Overdrive: https://www.pcaoverdrive.org/service-legend-pod

Become a PCA Member: 
https://www.pcapainted.org/membership-resources/

In this episode, we're joined by Joe Crisara, America's HVAC, Plumbing & Electrical Contractor "Service Sales Coach." With his unique coaching style and emphasis on trust and exceptional customer service, Joe has made a significant impact in the home service industry. Join us as we explore his journey, principles, and actionable strategies to elevate your sales game and thrive in the business. Tune in to the ServiceLegend Podcast for valuable insights from Joe Crisara, the expert in service sales.

Unleashing Your Sales Potential: The ServiceLegend Podcast

Watch the episode on PCA Overdrive: https://www.pcaoverdrive.org/contractor-evolution/videos/increase-your-influence-with-conversion-copywriting

PCA Overdrive is free for members.
Not a member? Download the app on the Apple Store or Google Play and enjoy a 7 day free trial!

Become a member: https://www.pcapainted.org/membership-resources/

To apply for a Breakthrough Academy Business Assessment click here: https://trybta.com/YTEP112
Check Out Ami’s Language Building Blocks Template: https://trybta.com/DLEP112
To connect with Ami message him on LinkedIn: https://www.linkedin.com/in/apsanyal/

Learning to write persuasively is a massively underrated skill and not something we’ve spent enough time on this podcast. 

See, there is a scientific process to crafting messages that truly compel someone to:
- apply to your job posting, 
- to fill out the inquiry form on your website, 
- to subscribe to your newsletter
- to award you the contract and not your competitor

The list goes on. Whether you hoping to transact in dollars or just in information, there are certain spots in your business where the exact words on the page really matter. 

The technical term for what I’m talking about is conversion copywriting, and the concept is simple: construct sentences in such a way that makes the reader feel seen and understood and want to interact with you more. Another way to think of this is “Salesmanship In Print.” 

Ami Sanyal is a marketing strategist, the CEO of The Uncommoners Club (his agency), and our conversion copywriter here at Breakthrough Academy. I’ve worked firsthand with him over the past year, and honestly can say he’s the most talented person at his craft that I’ve ever met. 
Long story short, if you want to learn how to write job postings that give you an inbox full of resumes, how to write follow-up emails that get excited responses, or website CTAs which get you leads, learning the basics of conversion copy is probably a good idea. The good news? Mastering this craft is easier and more formulaic than you might think.

Subscribe to Breakthrough Academy to never miss a video! http://bit.ly/youtubebta

Interested in working with us? Let's chat: https://trybta.com/welcome

Increase Your Influence With Conversion Copywriting

Watch the episode on PCA Overdrive: https://pcaoverdrive.org/videos/4-month-biz-turnaround

PCA Overdrive is free for members.
Not a member? Download the app on the Apple Store or Google Play and enjoy a 7 day free trial!

Become a member: https://www.pcapainted.org/membership-resources/

On this episode of DYB Podcast, Branden Sewell shares how he turned his business sound in just 4 short month be discontinuing to pay for leads and implementing the DYB system. He unpacks his takeaways from Extreme Ownership and Thou Shall Prosper, and how he overcame his scarcity mindset around money. 

They shares how he transitioned from a subcontracting model to an employee model and the importance of culture and values in their business. Finally, he shares his journey of taking care of their health and fitness and how it has helped sharpen their leadership skills.

Strategy call: https://scheduleyourfreestrategycall.as.me/schedule.php

4 Month Biz Turnaround:DYB Podcast

Become a member: https://www.pcapainted.org/membership-resources/

Contractor Radio - Sales Vs. Marketing With Chuck And Tommy

Watch the episode on PCA Overdrive: https://www.pcaoverdrive.org/videos/fearless-bidding-and-job-costing-with-nick-slavik

PCA Overdrive is free for members.
Not a member? Download the app on the Apple Store or Google Play and enjoy a 7 day free trial!

Become a member: https://www.pcapainted.org/membership-resources/

Estimate Rocket is celebrating 100 podcasts! For June, we're replaying some of our top episodes from the last 100...in case you missed them. 

Here's #1.

On this episode of Estimate Rocket Radio, Nick Slavik of Ask A Painter and Nick Slavik Painting and Restoration joins us to talk about new revelations about estimating and job costing that can help launch contractors into next-level growth. Owners and estimators are in need of quick and easy estimating that makes for a super-simple process for both customer and contractor that correctly assesses work, plans profitable margins, and delivers high quality. Nick discusses new methods that can help get business owners out of the dreaded 96% of businesses that never get past $1M in revenue and have less than 10 employees.

Find Ask A Painter at facebook.com/askapainter

Estimate Rocket - Fearless Bidding And Job - Costing With Nick Slavik

Find More Episodes on PCA Overdrive: https://www.pcaoverdrive.org/dyb-podcast

Become a PCA Member: https://www.pcapainted.org/membership-resources/

Get your FREE strategy call with Steve here: https://scheduleyourfreestrategycall.as.me/schedule.php

In this special Episode 100, which I reserved for Jon Ray because he bought one of my first coaching clients John Peek’s business, we unpack the adventure for you here from Jon’s start up, to rebuild / join DYB, doubling profits, and then the acquisition of Peek Bros. Painting putting him on track to hitting $3.5 Million this year.

Paint Green & Peek Bros Painting: DYB Podcast

Find More Episodes on PCA Overdrive:https://www.pcaoverdrive.org/elite-business-advice

Become a member: https://www.pcapainted.org/membership-resources/

We talked on last week’s episode about how to determine what your strengths are and what fulfills you. On today’s episode, part 2 of the Being Fulfilled in Your Business Series, we discuss the action plan and how to implement putting yourself in the role(s) that fulfill you and use your God given strengths and abilities to propel your business to a new level!
 
Need help with figuring this out and implementing a plan? Schedule a free business analysis meeting at www.elitebusinessadvisors.com!
PCA on 6/22
EBA on 6/27

Being Fulfilled In Your Business Part 2: Elite Business Advice

Find More Episodes on PCA Overdrive: https://www.pcaoverdrive.org/estimate-rocket-podcast-1

PCA Overdrive is free for members.
Not a member? Download the app on the Apple Store or Google Play and enjoy a 7 day free trial!

Become a member: https://www.pcapainted.org/membership-resources/

On this episode of Estimate Rocket Radio we are joined by Torlando "The Economist" Hakes and we discuss a point system that he developed to help contractors estimate accurately and quickly without waste. Torlando makes the case that too often contractors are charging by labor hours which signal to the customer the value of the project is in the time and work of painters instead of in the final product of a wonderful, beautiful home. Learn to sell wonder over work!

Selling Wonder Over Work: Estimate Rocket

Find More Episodes on PCA Overdrive: https://www.pcaoverdrive.org/elite-business-advice

PCA Overdrive is free for members.
Not a member? Download the app on the Apple Store or Google Play and enjoy a 7 day free trial!

Become a member: https://www.pcapainted.org/membership-resources/

Marriage can be difficult enough as it is. Adding a business on top of it can be an extra strain, so how do you navigate running a business together while maintaining a healthy marriage? Join us for this 4-part series that we kick off today with Matt and Maggie Kuyper of Harpeth Painting in Nashville, TN as they share their entrepreneurial journey, the struggles they endured along the way and how they orchestrate their business together on a daily basis!

We aren’t marriage counselors by any means, but if you need help in running your business and navigating the day to day operations, schedule a free business analysis meeting at www.elitebusinessadvisors.com!

Running A Business With Your Spouse – Part 1: Elite Business Advice

Podcast produced by the Painting Contractors Association (PCA). 

Join PCA as we interview industry experts on how to build stronger businesses.

Founded in 1884, PCA is the only national trade association dedicated to the success of painting contractors through ethics, education and excellence. Today, PCA is recognized and supported by many industry manufacturers and suppliers as the premier organization committed to helping professional painting contractors improve their business.

New tracks tagged #Painting Contractors Association