In this episode, Matt breaks down how the simple marketing fundamentals are still generating millions in revenue for home service businesses in 2025.

He shares how he built Early Bird Roofing into a 7-figure company in just five months — using nothing flashy or complicated — just the basics done right.

You’ll learn:

What marketing strategies still work (and why most people overlook them)

The compounding effect of doing the simple things consistently

How to audit your business and get back to what actually drives growth

If you’ve been overcomplicating your marketing or chasing every new trend, this episode will remind you why mastering the fundamentals is still the fastest way to scale.

👉 Want Matt’s help with marketing or coaching?
https://www.serviceindustrycoach.com/

👥 Join the free Facebook group:
https://www.facebook.com/share/g/1AAEC3rBKN/

EP. 261 The Basics Still Produce Millions

Most home service business owners think the answer to growth is adding more — more ads, more channels, more complexity. But in this episode, Matt breaks down why simplifying your marketing is actually the key to scaling. He shares how focusing on just a few core channels can help you generate consistent leads, reduce wasted spend, and create a marketing machine that actually works.

If your marketing feels chaotic, this episode will show you how to take control and start winning with less.

Links Mentioned:
📈 Marketing & Coaching: https://www.serviceindustrycoach.com

💬 Free Facebook Group: https://www.facebook.com/share/g/18yXvMemAn/

EP. 262 Too Many Marketing Channels Are Killing Your Growth

In this episode, Matt breaks down why relying solely on referrals is the biggest growth trap in the service industry today.
You’ll learn how to turn “word of mouth” into a modern, repeatable system using reviews, content, and social proof — so your business can scale predictably instead of waiting on luck.

👉 Want Matt’s help with marketing or coaching?
https://www.serviceindustrycoach.com

💬 Join the FREE Facebook group for service business owners:
https://www.facebook.com/share/g/17ZQTJwVyE/

EP. 263 The Death Of The Referral

Stay protected all year with Green Hawk Roofing & Siding—Broome County and Southern Tier’s trusted roofing experts!

In this audio spot, discover how Green Hawk Roofing keeps local homes safe from winter snow, spring rain, summer storms, and fall winds. Our professional team provides roof installation, repairs, and 24/7 emergency service, dedicated to quality and local care for every home.

Serving Binghamton, Johnson City, Vestal, Endicott, and surrounding New York communities, we’re here to deliver peace of mind and reliable protection—no matter the season.

Contact Green Hawk Roofing & Siding for a free quote:
greenhawkroofing.com | (607) 203-0275

Residential & commercial roofing solutions you can trust.
#Roofing #BroomeCounty #SouthernTier #HomeImprovement #GreenHawkRoofing

Green Hawk Roofing & Siding

In this episode, Matt breaks down how to build a home service business that private equity wants to buy. He covers the key factors that make your company valuable — from brand and marketing systems to financials, leadership, and technology. Even if you never plan to sell, these are the same things that make your business more profitable and easier to run today.

👉 Want Matt’s help with marketing or coaching?
https://www.serviceindustrycoach.com

💬 Join the FREE Facebook group for service business owners:
https://www.facebook.com/share/g/17ZQTJwVyE/

EP. 264 How to Build a Home Service Business Private Equity Fights to Buy

The_Data-Driven_Roof_Revolution__How_AI_and_Drones_Turn_Your_Ro

Most home service business owners waste money trying to market everywhere — when the real secret is to dominate somewhere. In this episode, Matt breaks down how to create a marketing plan that works together across multiple channels — direct mail, Facebook ads, yard signs, and door knocking — all targeted in one small area. You’ll learn how to spend less, look bigger, and make your marketing compound for maximum ROI.

WANT MATT'S HELP WITH MARKETING OR COACHING?
https://www.serviceindustrycoach.com


EP. 265 The Power of Focused Marketing: How to Look Bigger Than You Are

In today’s episode, Matt breaks down the five biggest mistakes he sees home service business owners make that keep them stuck, stressed, and unable to scale. If you fix even one of these, your business will grow. Fix all five? Total game changer.

Shop Print Marketing:
https://www.serviceindustrycoach.com/collections/print-marketing

Work With Me 1:1:
https://www.serviceindustrycoach.com/collections/coaching-packages

EP. 266 Top 5 Mistakes I See Home Service Companies Make

A quick guide to handling flat roof leaks in commercial buildings. Learn simple emergency steps and why hiring flat roofing Toronto experts helps protect your business from damage.
https://pwcr.ca/emergency-flat-roof-repair-commercial-buildings/

Emergency Flat Roof Repair for Commercial Buildings

In this episode, Matt talks about why you are losing to the cheap competitors in your market and how to change it.

MARKETING & COACHING
https://www.serviceindustrycoach.com

EP. 267 How to Beat Low-Price Competitors in the Home Service Industry

PWCR Roofing is a trusted commercial roofing company Toronto offering expert roof installation, repair, and maintenance services. Call 647-519-5447 now!

Green Hawk Roofing and Siding is a trusted roofing contractor serving Binghamton and the greater Southern Tier region of upstate New York, including Johnson City, Endicott, Vestal, Oneonta, Sidney, Delhi, and Walton. Specializing in residential and commercial roofing solutions, we deliver expert roof replacement, roof installation, emergency roof repair, and roof maintenance services, along with professional siding installation and siding replacement, all backed by reliable craftsmanship and a commitment to protecting your property investment.

Phone Number: (607) 203-0343

The Service Industry Podcast is built for business owners and entrepreneurs who are looking to go deep into learning how to grow their business. In this podcast we talk systems, marketing, growth, business development, opportunity, employees, and more. Bringing on some of the best talent in the world to share their experiences with you to help you avoid costly mistakes and to live a better life.

New tracks tagged #Roofing