When the concept of "content" comes up it can be hard to get everyone aligned on exactly what you're talking about.

At IKEA, Timi Stoop-Alcala focuses on the "what" of content via the practice of knowledge domain modeling both to deal with the complexity of content and to highlight its importance.

Her knowledge-focused, human-centered approach has also elevated the role of content in the organization so that content is recognized as a core competency.

https://ellessmedia.com/csi/timi-stoop-alcala/

Content Strategy Insights

Timi Stoop-Alcala: Knowledge Domain Modeling and Content Advocacy - 195

Insights gleaned from interviews with experts across digital practice: ontology engineering, semantic tech, knowledge graphs, content strategy, content design, UX writing, information architecture, AI, machine learning, and more.

New tracks tagged #Stoop-Alcala,