n Episode 4 of the Intentional AI series, Cole and Virgil move further into the content lifecycle and this time they are focusing on content management.

Once your content’s written, the real work begins. Editing, organizing, translating, tagging, all the behind-the-scenes steps that keep content consistent and usable. In this episode, the team looks at how AI can help streamline those tasks and where it still creates new challenges.

Joined by returning guest Chad, they break down where AI fits, where it fails, and what happens when you trust it to translate complex content on its own.

In this episode, they explore:
	• How AI supports the content management stage of the lifecycle
	• Common use cases like translation, auto-summary fields, and accessibility checks
	• Where automation makes sense and where it doesn’t
	• The biggest risks of AI content management, from oversimplification to data privacy
	• Why good input (clear, readable content) still determines good output
	• How readable, accessible writing improves both human and AI understanding
	
This episode also continues the real-world experiment from previous episodes.
Using the accessibility article originally created with Writesonic, the team tests how well three AI tools: Google Translate, DeepL, and ChatGPT, handle translating the piece into Spanish. The results reveal major differences in accuracy, tone, and overall usability across each model.

A downloadable Episode Companion Guide is available below. It includes key takeaways, tool comparisons, and practical advice for using AI in the content management stage.

https://links.discussingstupid.com/s3e4companion

🦃 Note: We’re taking a short Thanksgiving break, the next episode will drop on December 2, 2025.

Upcoming episodes in the Intentional AI series:
	• Dec 2, 2025 — Accessibility
	• Dec 16, 2025 — SEO / AEO / GEO
	• Jan 6, 2026 — Content Personalization
	• Jan 20, 2026 — Front End Development & Wireframing
	• Feb 3, 2026 — Design & Media
	• Feb 17, 2026 — Back End Development
	• Mar 3, 2026 — Conversational Search (with special guest!)
	• Mar 17, 2026 — Chatbots & Agentic AI
	• Mar 31, 2026 — Series Finale & Tool Review
	
Whether you’re managing websites, content workflows, or entire digital ecosystems, this conversation is about using AI intentionally, to work smarter without losing the human judgment that keeps content trustworthy.

New episodes every other Tuesday.

For more conversations about AI, digital strategy, and all the ways we get it wrong (and how to get it right), visit www.discussingstupid.com and subscribe on your favorite podcast platform.

Chapters
(0:00) - Intro
(0:50) - Today's focus: Content management with AI
(1:58) - Content management opportunities with AI
(6:18) - Recurring series theme: Trust
(8:34) - Refine your process one step at a time
(9:53) - Better content = better everything
(10:22) - We tested 3 AI translation tools
(12:02) - Cole's "elephant in the room" test
(14:28) - Poor content = poor translations
(16:58) - True translation happens between people
(18:45) - Closing takeaways


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S3E4 - Intentional AI: The role of AI in content management

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Redefining Governance: How Boards Shape Sustainable Success

In this powerful episode of Courageous Leaders Changing the World, Laura Percy shares the extraordinary courage behind her leap from a comfortable life into the uncertain world of property development—while raising two children under two, later walking through deep personal loss, and ultimately building over $100 million in delivered projects. She reveals how nervous system regulation, energetics, and inner capacity have shaped her success more than any spreadsheet ever could, and how desperation—not the market—is the silent killer of most deals. From losing a parent young to navigating heartbreak during pregnancy, to rebuilding her self-trust through chaos, Laura opens up about the inner game that separates those who get stuck doing “one deal in nine years” from those who consistently expand into new levels of leadership, wealth, and legacy. This episode is a profound look at courage, capacity, and creating a life and home that you never had.

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ACTIVE HXNG 001 — Premium Grease on Fire (Hoe Malone Edit)

Hoe Malone's unofficial blend of Strategy – Premium Grease // Nikki Nair – Set The Roof On Fire (Flux Pavillion Remix).

For DJs and listeners. Respect to the original artists: @fiend__uk @strategyyeah @fluxpavilion @nikki__nair

IG: @hoe.malone.mp3 @activehxng

Premium Grease on Fire (Hoe Malone Edit)

Raw and real conversations on courage, consciousness and leadership.

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Discussing Stupid returns to the airwaves to transform digital facepalms into teachable moments—all in the time it takes to enjoy your coffee break! Sponsored by High Monkey, this podcast dives into ‘stupid’ practices across websites and Microsoft collaboration tools, among other digital realms. 

Our "byte-sized" bi-weekly episodes are packed with expert insights and a healthy dose of humor. Discussions focus on five key areas: Business Process & Collaboration, UX/IA, Inclusive Design, Content & Search, and Performance & SEO. 

Join us and let’s start making the digital world a bit less stupid, one episode at a time.

Want to learn about stock market investing, understand risk and reward of the stocks you buy, learn how to do in-depth fundamental analysis and more? Modern Value Investing with Sven Carlin Podcast covers a variety of investing topics that will help you reach your financial goals.

Reliability Leadership and Asset Management

The healthcare industry’s leading source for news, intelligence, and strategy for senior executives.

New tracks tagged #Strategy