In episode 3 of How It’s Tested, Eden speaks with Alan Page. The conversation begins by exploring why developers should own the vast majority of testing automation. Alan also shares insights on balancing automated and manual testing and even shares lessons learned from his time testing products at Microsoft. As the conversation winds down, Eden and Alan discuss what makes a test case worth automating.

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How It's Tested - Ep. #3, Balancing the Ownership of Testing with Alan Page

In episode 7 of How It’s Tested, Eden Full Goh speaks with Michael Le Bail of Homa Games. This talk explores game testing at Homa, how the lifecycle of a game is managed, the move from manual to automated testing, and how AI is changing the testing space.

How It's Tested - Ep. #7, Game Testing with Michael Le Bail of Homa Games

Have you ever thought about the similarities between art and science? Or about how math is the language of the universe? No? Welcome to a perspective shift. Ultimately this episode is about making things better, not just different. But how we get there is through a thoughtful and entertaining discussion with the witty and philosophical Erin Weigel.

Erin Weigel wants us to make things better, not just different. But how do we get there?

Lou had a thoughtful and entertaining discussion with Erin, always witty and philosophical—and often funny as hell. Join them on a perspective-shifting conversation that bridges disciplines and challenges conventional thinking, all in the pursuit of genuine improvement.

Erin is the author of the recently published Design for Impact: Your Guide to Designing Effective Product Experiments. She brings a fresh, accessible, and humor-filled take on what may seem like a dry topic: experimentation. Erin digs into the role of experimentation in design, advocating for always defaulting to experiments even if they’re the quick and dirty kind.

Erin and Lou also cover the following:
 - Wonky stuff like normal distributions, the central limit theorem, and what can be learned from outliers
 - The power of experiments to unite multidisciplinary teams by getting away from opinions and finding the truth
 - How professionals can use the principles of experimentation to navigate uncertainties and drive meaningful improvements
 - Discerning the impact of changes made

What You'll Learn from this Episode:
 - How Erin, with a fine arts background, became the principal designer at Booking.com and the Senior Group Product Design Manager at Deliveroo
 - The fundamental similarities between art and science
 - Why you should never skip the experimental phase
 - How experimentation unites people across disciplines
 - The difference between making things different and making them better

Quick Reference Guide:
0:32 - Introduction of Erin; similarities between art and science
4:05 - Barriers between art and science
5:58 - Statistics is fun!
12:37 - Defaulting to experimentation
18:06 - Break - 5 reasons to use the Rosenverse
20:36 - Experimentation as a uniting force
25:49 - Make things better, not just different
28:32 - Erin’s gift for listeners

Resources and Links from Today's Episode:
Design for Impact: Your Guide to Designing Effective Product Experiments by Erin Weigel: https://rosenfeldmedia.com/books/design-for-impact/
Ologies Podcast with Allie Ward: https://www.alieward.com/ologies
Rosenverse: https://rosenfeldmedia.com/rosenverse/
Factfulness: 10 Reasons We’re Wrong About the World and 10 Reasons  Why Things are Better Than You Think by Hans Rosling: https://www.amazon.com/Factfulness-Reasons-World-Things-Better/dp/1250107814

Make Things Better, Not Just Different with Erin Weigel

Lou Rosenfeld talks with a LOT of brilliant, interesting changemakers in the UX world and beyond. Subscribe to the Rosenfeld Media podcast for a bird's eye view into what shifts UX faces, and how individuals and teams can respond in ways that drive success.

Heavybit is the leading early-stage investor in enterprise infrastructure. Since 2013, we've helped launch and scale visionary technical startups—from DevSecOps and feature flagging to AI code generation and beyond. We go hands-on from day 0, backing founders as they turn code into companies and build the future of software from the bottom up to the top down.

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