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PODSOLNUH

SWAGINTRO2025

FACE#2017

B!GMAC

SANTTROPE

The average age of a farmer in the European Union is almost 60. The task of generational renewal – ensuring younger farmers take up the profession to ensure continuity – is therefore among the most urgent priorities of the Common Agricultural Policy.

It’s not only a question of maintaining food production, important though that is. It’s also about caring for Europe’s unique landscapes and nurturing its rural heritage. Farming is deeply intertwined with Europe’s history, culture and society, and every time a farmer leaves the land, we lose a piece of our identity as Europeans.

For episode 60 of Food for Europe, we have travelled to Ireland to discover more about the challenges and opportunities of generational renewal in a country whose economy depends on high-value, high-quality food products for export. We meet Irish Young Farmer of the Year 2024, Chris Cahill, who has entered into a farm partnership with an older farmer, Tony McCormack.

Tony’s lack of succession options led him to consider a partnership arrangement, and it’s working well – with Tony providing the land and experience, and Chris bringing technical excellence and innovation to the farm’s expanding operations.

We also talk to Patrick Brady from the Land Mobility Service and its work to promote generational renewal through mutually beneficial arrangements that ensure young farmers have the resources they need to move forward. And we meet Ruth Fennell, an adviser with Teagasc, a farm advisory service that is driving new initiatives that deliver solutions to support young farmers and their dreams of making a living from the land.

60. Generational renewal: central to Europe’s farming future

Chris Holman welcomes Broc W. Edwards, Chief Executive Officer, Pronoia Capital, Traverse City, MI.

Chris had several questions for Broc in this conversation.

You've obviously done a lot and have experienced success early on in your career, what would you say drives you?

You've worked all over, lived in New York and Chicago, etc. why did you decide to come back to Michigan to live and work here?

What has been your biggest struggle as an entrepreneur you've overcome and could speak wisdom into for others following in your footsteps?

What role did Michigan State University play in your development as a professional and shaping your career?

Who has been your biggest mentor or inspiration in your life?

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Michigan Business Beat | Broc W. Edwards, Pronoia Capital on Success, Mentorship & Michigan Roots

Listen to the talk by André Adefope at our 1045am service on Sunday 26th October 2025

CAP Sunday October 2025

The Home of Business in Michigan. Get on-demand access to audio programs, articles and resources presented by savvy business leaders and industry experts.

bookings: capriciousmusic@proton.me
insta: capricious.music / facebook: @capric8

After spending many years submerged in Europe's underground party circuit, it seemed a natural progression for C@Pricious to start mixing tracks and producing music of her own. As her alias suggests, her musical moods can be unpredictable and traverse many sounds. 

Founder of the infamous CraCK sessions - an 'Invite-only' party series held in mystery locations in and around the Dutch capital - the CraCK sessions showcase an array of talent playing all things House and Techno (and everything in between) to an intimate audience of die-hard party animals.

Have you ever wondered how food in Europe is produced or where it comes from? ‘Food for Europe’ brings you stories, analysis, and in-depth interviews on agriculture, rural development, and the developments that are transforming the way we shop, eat and cultivate our precious, scattered farmland. 

Brought to you by the European Commission’s Directorate-General for Agriculture and Rural Development, the podcast will shed light on the most important European policies for food and agriculture and discuss the ambitions to become a greener and more sustainable Europe.
© European Union, 2021

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