Scott Schell and Danilo Pozo, the Cisco CX US Commercial Sales Leader, discuss how Cisco is providing the tools for Partners to be successful with their CX practice. They also break-down some myths about how Cisco CX works with Partners.

Episode 26: Our Partners' Success is Cisco's Success

Steve Robb from Trace3 returns to Partner Perspective, and talks with Scott Schell about how Cisco is emphasizing sustainability and the benefits to Trace3 and all Cisco Partners.

Episode 28: Trace3 and Sustainability - what that means for the customer experience

Scott Schell is joined by Dairen Shelton, the Global Leader of Cisco's End-to-End Selling Methods for Partners. They discuss the relationship between Cisco Sales and Partners, and how it generates positive customer outcomes.

Episode 31: Cisco's End-to-End Selling Motion with Partners

Matt Collins and Amanda Dalzell from Insight join Scott Schell to discuss the importance of their CX practice, and how their company is changing to focus on customer outcomes and results.

Episode 36: The Future of Insight with a CX-Focused Approach

Julie Greene from Computacenter is back with Scott Schell to give an update on how Computacenter has changed over the past year.

Episode 39: Computacenter - "No Adoption Is Not An Option"

Scott Schell meets with one of our larger EMEA Partners, ATEA. Kathrine Forsberg, the Country Manager for Denmark, discusses how ATEA worked with Cisco to grow their CX practice. They also talk about the importance of sustainability, especially in European countries.

Episode 40: "Taking the Discussion from the Server Room to the Board Room" with ATEA

This episode features David Watkins, the VP of Software and Services at GDT. David shares the highlights of GDT’s significant growth, noting a 20% increase in services and 30% growth in enterprise agreements in Cisco's FY 24 year to date through Q3. Additionally, GDT has seen a 276% year-to-date growth in success tracks, emphasizing their focus on premium services.

Episode 55 – Driving Growth and Success with General Datatech (GDT) feat. David Watkins

In this episode of Shift Happens, host Jeff Edwards talks with Ken Seitz, Senior Director at Cisco, about the Cisco 360 Partner Value Index (PVI)—a game-changing shift in how Cisco recognizes and rewards partner performance. They break down how the Partner Value Incentive works, what it means for branding and profitability, and how it’s helping partners sharpen their focus in key areas like networking, security, and AI.
Ken shares insights on the move from a one-size-fits-all recognition model to a more specialized approach, why predictability matters, and how partner feedback is shaping future improvements. Plus, you'll hear exactly what steps partners can take now to make the most of their Partner Value Index scores and the Cisco 360 Partner program.
Key takeaways:
• What the Partner Value Incentive is and why it matters
• How Partner scores impact branding and profit
• Why specialization is the new strategy
• The role of partner incentives
• Actionable ways to boost your Partner Value Index score

Shift Happens-Episode 4: Cracking the Code: Cisco 360 Partner Program & the Partner Value Index

In this episode of Shift Happens, host Jeff Edwards sits down with Cisco’s Andrew Wozniak and Leonard Thompson—two experts leading the charge on managed services across the Americas. They break down why managed services are more than just a trend—they're a growth engine. 🚀
From a 💰 $353B market opportunity to the critical role managed services play in partner profitability, this episode explores:
🔑 Why customers are demanding managed outcomes
🤝 What the Cisco 360 Partner Program means for MSPs
🤖 How AI is transforming operational efficiency
If you’re a Cisco partner—or thinking about becoming one—this is your guide to unlocking profitability, scalability, and competitive advantage in a rapidly changing market. 🌐
🎧 Grab a coffee and tune in. Let’s make shift happen.

Shift Happens - Episode 8: Making Managed Services Your Competitive Edge

The Cisco Podcast Network is a collective of podcasts from across Cisco spanning technology to culture and everything in between. Hear from Cisco customers, partners, and Cisco insiders on the topics that matter most to you. Email us with your feedback and suggestions. Discover your favorite playlists today!

New tracks tagged #ciscopartners