Meet the superstars of BOD™—design professionals, just like you. Hear first-hand what works and what doesn’t. Success strategies, targeted solutions and motivation.

If you’re serious about transforming your business by implementing the systems and procedures you learn about through Business of Design™, our monthly BOD™ Live meetings will help keep you motivated, accountable, and in good company.

Become a member and connect with your peers at monthly BOD™ LIVE meetings where you’re in the spotlight.

It’s time to take control of your business.
Become a member of Business of Design®, today:
https://businessofdesign.com/?ref=2&campaign=podcast

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EP 246 | A Sneak Peek Inside BOD™ Live

This episode originally aired as Episode 200. In honor of that milestone, and now to lead you into the new year, BOD™ Advocate in Chief, Kimberley Seldon shares 200 pearls of wisdom.

It’s time to take control of your business.
Become a member of Business of Design®, today:
https://businessofdesign.com/?ref=2&campaign=podcast

EP 254 | 200 Pearls of Wisdom with Kimberley Seldon REPEAT

If you’ve been working with residential clients for any length of time, it’s likely you’ve thought to yourself that this work would be perfect, if only I didn’t have to deal with clients! Well, working with builders and developers does allow you to sidestep the immediate desires of the end consumer, however, you still have a client…the builder. Business of Design® member and podcast host, Crystal Collinson shares the ins and outs of this specific niche of interior design and decorating.

In this episode we learn: 
- tight budgets and timelines are unavoidable
- networking allows you to make connections with the right builders
 -although there isn’t an end-user customer, there is a client—the builder
- the builder sales/presentation center is actually "retail interior design"

It’s time to take control of your business.
Become a member of Business of Design®, today:
https://businessofdesign.com/?ref=2&campaign=podcast

EP 255 | Designing for Builders with Crystal Collinson

Is there an ideal balance for the design professional; a median point that relies equally on creativity and process? In this episode, Alexandra Crevier shares her experience melding a background in civil engineering and construction management with the somewhat less rigid world of residential design. 

In this episode we learn: 
- educate yourself with books, YouTube, podcasts—never stop learning
- when implementing a design, theory doesn’t cut it, pick up the phone and ask your contractor for help  
- bring formal process to the residential construction world 
- clients love to see you managing the project with process 
- host a post-mortem for every project and don't forget to include your trades who will have valuable insight as well
- professional doesn't have to mean boring, it’s ok to have fun with clients
- saying yes to everything is the number one mistake

Success is not an accident. It's a strategy.
Business of Design® is that strategy. Become a member, today.
https://businessofdesign.com/?ref=2&campaign=podcast

EP 352 | Winning at Project Management with Alexandra Crevier

Uncovering operational gaps within a business is easy, right? Every time something goes wrong, you’ve found another one. Implementing frameworks to support workflow is the only solution. It works. But it takes time to make the changes that will provide you with a business that supports the lifestyle you deserve and desire. 

In this episode we learn:
- be honest with yourself and let go of procedures or habits that aren’t working
- map out the client facing side of your business, by implementing the systems and procedures which should be part of your operations manual
- start small by focusing on ONE area you want to improve
- define what you want to accomplish for that ONE area
- celebrate the small wins and they will snowball into large ones 
- accept that you need to change how you are currently working

Success is not an accident. It's a strategy.
Business of Design® is that strategy. Become a member, today.
https://businessofdesign.com/?ref=2&campaign=podcast

EP 355 | Fixing Operational Gaps with Hillaire Martin

The journey to running a mature, profitable design firm is rarely an easy one. In this episode, Advocate-in-Chief, Kimberley Seldon shares some anecdotes on the path to success.

In this episode we learn:
- clients will follow whatever rules you give them, so don’t give them lousy rules
- years on the job does not guarantee success or even progress
- sometimes our job is to say no, early in the project
- the surest way to destroy project success is to allow clients to take the lead

Success is not an accident. It's a strategy.
Business of Design® is that strategy. Become a member, today.
https://businessofdesign.com/?ref=2&campaign=podcast

EP 356 | Infancy To Maturity with Kimberley Seldon

Managing fluctuating client cycles of feast-to-famine can produce anxiety in even the most seasoned professionals. Anticipating annual trends where business slows down such as holiday time or the height of summer can help. But navigating longer ebbs and flows is part of any business owners journey. Let’s talk about the essential skills required to cope with feast-to-famine. 

In this episode we learn:
- managing cash flow is part of successfully navigating the feast/famine cycles
- don’t put your head in the sand in terms of your financial health
- don’t rely on how business “feels”, know what your numbers say 
- pay attention to your balance sheet 
- talk to your CPA about income splitting and other ideas that can help you minimize taxes 
- three profit levers to pull when your business is in a famine era
- different ways to create safety nets in your cash flow as a designer (line of credit, savings, etc.)
- which tasks that should be completed at a regular cadence to keep your finances healthy (including those you can outsource)

Success is not an accident. It's a strategy.
Business of Design® is that strategy. Become a member, today.
https://businessofdesign.com/?ref=2&campaign=podcast

EP 365 | Feast or Famine with Danielle Hendon

Daniela Furtado is back and this time we put her on the spot by rapid firing the top marketing questions interior design professionals ask us at BOD™. As usual, she is full of insights and great suggestions.

In this episode we learn:
- what quantifies a good marketing return
- how to build a referral strategy that works
- how to manage a mix of offerings on your website
- should your prices appear on your website
- talk about money early and often

Business of Design® is your blueprint for running streamline projects and building a highly profitable interior design business. Get your business blueprint at 
https://businessofdesign.com/membership

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EP 433 | Marketing 1-2-3 with Daniela Furtado

Yes, interior design professionals can and should partner up with landscape architects to elevate their projects and deliver even more value to clients.

Landscape architect, Steve Griggs, has more than 40 years transforming backyards into sanctuaries. He’s convinced interior designers should include his skillset on projects; integrating outdoor spaces into the design process from the start

In this episode we learn:
- when interior designers, builders, and landscape architects work together from the start, the result is always stronger
- outdoor spaces are an extension of your interior design
- charge to make a profit; clients will pay for your expertise
- if you're dealing with a blank canvas, start with the hardscape to lay a solid foundation for everything else
- sometimes it's better to postpone the project rather than rush in with an insufficient budget.

EP444 | Adding Landscape to Your SOW with Steve Griggs

Ever wonder what happens when interior design meets entrepreneurship, creativity, and a dash of audacity? In this episode, the dynamic design duo behind Park & Oak share their ten-year journey from solo ventures to a thriving design, retail, and event empire. They’ll reveal how they turned a shared passion into multiple income streams without following a traditional roadmap. If you’ve longed to embrace risk, pivot when needed, and build a brand that’s bigger than you, then this conversation is packed with real-world lessons on collaboration, scaling creatively, and making bold decisions. 

In this episode we learn: 
- why the path to your ideal business isn’t always straight
- how rewarding it can be to create multiple revenue streams to complement your design business.
- it’s ok to jump in, experiment, fail, and refine
- when you partner with people whose strengths complement yours—synergy can take a small idea and turn it into a thriving enterprise.
- why a design experience might land you your next, best clients 
- it’s ok to roll up your sleeves, learn as you go, and make mistakes 


EP 445 | Risk and Reward with Park & Oak

Business of Design® is the #1 trusted business training resource for design professionals around the world. Join thousands of design professional already using our field-tested project management strategies and enjoy increased confidence, improved client retention, greater profits and a business that thrives.

It’s time to take control of your business. 
Become a member of Business of Design®, today:
https://businessofdesign.com/?ref=2&campaign=podcast

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