In this episode Matt talks about the five most common questions about Every Door Direct Mail.

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https://www.serviceindustrycoach.com/

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EP. 144 Five Most Common Questions About Every Door Direct Mail

It's time for a quick round of Rick and Rick Loaded Questions. This time out: Think digital advertising is seeing the biggest increase in marketing budgets this year? Think again. Meanwhile, is e-commerce up, down, or flat relative to pre-pandemic levels? And who's raking it in if Amazon isn't? Plus: Oscar Mayer's "Meat Fleet" is getting a rebrand. So what are they calling the 87-year-old Wienermobile now? 

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IN THIS EPISODE:

📫 What's growing fastest: digital ad spend or…? (at 00:50)
🌭 What do you call an 87-year-old Wienermobile? Cybertruck? (at 03:05)
🏪 Is e-commerce getting old? Or just the online-only variety?  (at 04:11)
📊 Are e-commerce sales ⬆️, ⬇️, or ↔️ vs. pre-pandemic levels? (at 04:57)
🛒 Is BOPIS eating the e-commerce giants' lunches? (at 05:18)

Approx. 6 minutes, 30 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.

🛍️ Surprising Stats on Digital Ad Spend, E-commerce...and the Wienermobile?

#blackownedbusiness #dtc #podcast 

Welcome to the first episode of the "My DTC Catalog - A Podcast for Black-Owned DTC Brands"!

In this episode, host Dante Hamilton explores how personalized print catalogs represent an underutilized marketing strategy that can transform results for black-owned direct-to-consumer (DTC) brands.

Learn how tailored catalogs help niche brands cut through digital noise, forge emotional connections with customers, and drive sales. Dante previews topics covered across this 15-episode series, such as leveraging data and design for scalability, measuring performance, and real-world success stories.

Discover strategies to authentically engage your audience amidst digital overload. Whether you're already using print marketing or looking to start, this podcast uncovers catalogs' untapped potential to champion black business excellence.

Get a free demo of the MyDTCCatalog platform designed specifically for black-owned brands at https://MyDTCCatalog.com.

PLEASE, subscribe, like, and share the podcast if you enjoyed it. Leave a comment below and tell me about your Black-Owned DTC Brand. I’d love to connect!

Thanks for listening - let's continue championing black business excellence together!

#blackbusiness #blackbusinessowners #startup #webtoprint #saas #dtcbrand #chicago #1871 #personalized

The Future Of DTC Marketing For Black - Owned Brands #Podcasts

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https://hello.dayslice.com/serviceindustry

In this episode, Matt talks about why postcards and direct mail are so powerful inside your home service business. He goes deep into how it can help you scale your business fast and how you need to look at acquiring customers.

WANT MATT'S HELP MARKETING YOUR BUSINESS?
https://www.serviceindustrycoach.com

WANT ONE ON ONE COACHING FROM MATT?
https://www.serviceindustrycoach.com/collections/coaching-packages

EMAIL MATT
info@serviceindustrycoach.com

EP. 161 Why Postcards & Direct Mail Are So Powerful

Join Andrew McGraime, Founder of Canna Direct Mail, as he shares insights on how his company hypertargets 21+ cannabis consumers with both direct mail and digital touchpoints. He’ll uncover his secrets for designing effective creative, tracking campaign touchpoints, and helping dispensaries leverage their first-party data. 

Whether you’re a dispensary looking to expand your customer base or a cannabis brand seeking to elevate your local strategy, this webinar is a must-attend event. Don’t miss your chance to join the “Mail High Club” and learn how Andrew achieves remarkable results for his clients with cannabis direct mail campaigns.

During our 60-minute webinar, you’ll discover:
• Secrets for driving brand awareness and loyalty through direct mail initiatives.
• Launch a multi-channel marketing strategy that spans direct mail to digital. 
• Don’t make these direct mail marketing mistakes – we’ll dish the details

Attendees will gain valuable strategies for crafting compelling campaigns, tracking touchpoints, and leveraging first-party data. Whether seeking to expand customer bases or elevate local strategies, this webinar offers actionable techniques to achieve tangible results.

  ________________________________________

Want more great cannabis marketing tips?!

Join thousands of others and gain access to exclusive cannabis marketing content, timely regulatory news, and advertising support: www.mediajel.com/cannabis-business-resource/

Like us on Facebook: www.facebook.com/MediaJel
Follow us on LinkedIn: www.linkedin.com/company/mediajel/
Follow us on Instagram: www.instagram.com/mediajel/
Follow us on X (Formerly Twitter): www.twitter.com/MediaJel

Let's strategize about your business: www.mediajel.com/contact-us/

Puff, Puff, Post: Cannabis Direct Mail Tactics for Customer Acquisition

In this episode, Matt talks about offers. He breaks down the importance of them and how to use them to make more money in your business.

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EMAIL MATT- info@serviceindustrycoach.com

EP. 217 How To Create Offers To Make More Money In Your Business

In this episode, I break down a brand-new direct mail strategy we’ve been testing—and the early results are looking strong. If you’re in the home service space and want leads coming in without relying solely on digital ads, this one's for you.

I cover how we’re targeting neighborhoods, the flyer we’re using, and the tweaks we’ve made to stand out in the mailbox.

👉 Grab the flyer we use: https://www.serviceindustrycoach.com/products/8x5x11-eddm-flyer
💬 Join the private Facebook group: https://www.facebook.com/share/g/1F67vUyGkV/
📩 Email me: info@serviceindustrycoach.com

EP. 258 I Tested A New Direct Mail Strategy.. Here's The Results

A #webtoprint SaaS for creating, publishing, printing & mailing personalized direct-mail catalogs for #BlackOwned #DTCBrands.

Digital Marketing platform for regulated brands – it’s our thing. We’re the #1 AdTech built for compliant advertising.

Digital marketing insights from Rick Mathieson (author of Branding Unbound and The On-Demand Brand) and Rick Wootten (Silicon Valley CMO) as they share their unique brand of news and views on the trends impacting the intersection of marketing, media, tech, and pop culture. All delivered with an extra-large serving of fun. 

From B2C to B2B. CPG to SaaS. Digital to direct. Email to experiential. Social to search. Content to commerce. Generative to agentic AI. Viral video to virtual & augmented reality. POS to podcasts. Full funnel to WTF. This is the podcast for every marketer who’s out to rule the world. https://www.linkedin.com/company/rick-rick-rule-the-world

The Service Industry Podcast is built for business owners and entrepreneurs who are looking to go deep into learning how to grow their business. In this podcast we talk systems, marketing, growth, business development, opportunity, employees, and more. Bringing on some of the best talent in the world to share their experiences with you to help you avoid costly mistakes and to live a better life.

New tracks tagged #directmail