Welcome to Episode 2550 of the Italian Wine Podcast. In this episode, Barbara Fitzgerald interviews Amy Liu, Senior Brand Manager at Mark Anthony Group, for a deep dive into the Canadian wine market. Together they break down how Canada’s monopoly system works, what smaller producers should know before entering the market, how category buyers operate across provinces, and the differences between the Canadian and U.S. markets. They also touch on regulations around advertising, discounts, quotas, and share examples of marketing campaigns that truly resonate.

Key Takeaways:
1. A clear overview of how the Canadian wine market operates.
2. How the removal of American wines from retail shelves has opened new doors for Italian producers.
3. Strategies for building long-term brand equity in Canada.

More about the guest: 
Amy Liu graduated from the University of Toronto with a degree in Psychology and Pre-Law. Throughout her career, she has worked with renowned brands, including White Claw, Jim Beam, Maker's Mark, Absolut, Miller Lite, Moët, L’Oréal, Lexus, and others. With over a decade of experience, Amy is currently a Senior Brand Manager at Mark Anthony Group, one of North America's fastest-growing beverage companies. In this role, she leads the strategy and execution for a portfolio of premium and innovative brands. She has lived in six countries and traveled to over 33. Her passion for travel is complemented by her enthusiasm for food and wine, and she has recently achieved her WSET 3 wine certification.

Connect:  
Website: https://markanthony.com/ 
Instagram: https://www.instagram.com/importedbubbly25/    
LinkedIn: https://www.linkedin.com/in/aliu5/ 

More about the host:
With a career of nearly two decades in the wine industry, Barbara Fitzgerald specializes in D2C marketing and business development. She's led roles from entry level to senior management, combining her extensive experience with data analysis, critical thinking and storytelling while driving revenue growth and brand recognition for California wineries. As a part of the 4th generation of an Italian-American family among the California wine industry pioneers, Barbara has spent her life around wine growing, production, marketing, distribution and hospitality. A Syracuse University graduate, she returned to California to gain diverse industry perspectives from a range of wineries.
As an Italian Wine Ambassador, she brings her expertise to the Italian wine market, known for its authenticity and consumer demand. Barbara now runs Apri La Creative Consulting, coaching wineries in Italy and the US to strategically develop their D2C channels in line with their brand values. Together with her husband, Barbara also owns and operates a boutique wine production company, and a small import company specializing in Italian wines to the US.

Connect:
Instagram: https://www.instagram.com/barbarajeanfitz/ 
LinkedIn: https://www.linkedin.com/in/barbara-fitzgerald-iwa/ 
Website: https://www.aprilacreative.com/ 
_______________________________
 
Let's keep in touch! Follow Italian Wine Podcast on our social media channels:
 
Instagram: https://www.instagram.com/italianwinepodcast/ 
Facebook: https://www.facebook.com/ItalianWinePodcast 
Twitter: https://www.twitter.com/itawinepodcast 
Tiktok: https://www.tiktok.com/@mammajumboshrimp 
LinkedIn: https://www.linkedin.com/company/italianwinepodcast 
 
If you feel like helping us, donate here: https://www.italianwinepodcast.com/donate-to-show/
 
Until next time, Cin Cin!


Ep. 2550 Understanding the Canadian wine market with Amy Liu | Masterclass US Wine Market

Welcome to episode 2551 of the Italian Wine Podcast and episode 221 of Wine, Food & Travel with Marc Millon. Today, Marc is in conversation with Gudrun Cuillo to discuss the Chianti estate she and her husband brought back to life and her romance book inspired by the winery. Gudrun shares how they transformed the once-abandoned post–World War II borgo of Livernano into a magical retreat with a restaurant and boutique lodging, while also restoring Casalvento, the nearby winery. She explains the differences between the two estates, their organically farmed vineyards, and their collaboration with the University of Pisa to further sustainable vineyard practices.

More about today’s guest:
Gudrun Cuillo was born in Leibnitz, Austria. Soon after graduation, she joined the opera as an artist-in-residence for stage scenery and makeup. That work eventually took Gudrun to New York to continue her education.While enjoying traveling throughout the U.S., Gudrun came to Florida where she met Robert Cuillo, an Italian American entrepreneur and Broadway producer. They married and in the ensuing years they established Casalvento winery in Radda, Chianti, and restored the nearby medieval village of Livernano. Gudrun’s debut novel, “Casalvento, House of the Wind”, was published in 2023.

Connect:
Website (winery): https://livernano.it/
Website (book): https://gudruncuillo.com/,
Instagram: https://www.instagram.com/borgolivernano/  

More about the host:
Marc Millon, a VIA Italian Wine Ambassador since 2021, is a celebrated expert in the world of wine, food, and travel, boasting nearly 40 years of experience. Born in Mexico to a diverse family—his mother hailing from Hawaii via Korea and his father, an anthropologist, from New York via Paris—Marc was introduced to a rich tapestry of flavors from an early age. Since 2021, he has been the engaging host of the “Wine, Food, and Travel with Marc Millon” series on the Italian Wine Podcast. Marc’s latest book is “Italy in a Wineglass – the taste of history” published by Hurst, London and Melville House, New York (this book won the Guild of Food Writers ‘Drinks Writer Award’ 2025 and the World Gourmand ‘Best Wine History Book in the World Award’ 2025.
Together with his talented photographer wife, Kim, Marc has authored 14 other acclaimed books, including the groundbreaking illustrated series The Wine Roads of Europe, The Wine Roads of France, The Wine Roads of Italy (winner of the Premio Barbi Colombini), and The Wine Roads of Spain. His other notable works include The Wine and Food of Europe, The Food Lovers’ Companion Italy, The Food Lovers’ Companion France, and Wine: A Global History.
In addition to his writing, Marc is a sought-after speaker and hosts gastronomic cultural tours to Italy in partnership with Martin Randall Travel, a leading specialist in cultural travel. When he's not exploring the culinary landscapes of the world, Marc resides along the scenic River Exe in Devon, England.

Connect:
Website: 
https://www.quaypress.uk  
https://www.marcmillon.co.uk 
https://www.vino.co.uk   
https://www.quaypress.com 
LinkedIn: https://www.linkedin.com/in/marc-millon-50868624/
Twitter: https://www.twitter.com/Marc_Millon 
_______________________________
 
Let's keep in touch! Follow Italian Wine Podcast on our social media channels:
 
Instagram: https://www.instagram.com/italianwinepodcast/ 
Facebook: https://www.facebook.com/ItalianWinePodcast 
Twitter: https://www.twitter.com/itawinepodcast 
Tiktok: https://www.tiktok.com/@mammajumboshrimp 
LinkedIn: https://www.linkedin.com/company/italianwinepodcast 
 
If you feel like helping us, donate here: https://www.italianwinepodcast.com/donate-to-show/ 
 
Until next time, Cin Cin!
 
Thanks for listening! This show is all about food and wine pairings, and traveling through Italy with Marc. Join him on this food, wine and cultural journey!


Ep. 2551 Falling in love in Chianti with Gudrun Cuillo | Wine, Food & Travel with Marc Millon

DOPE

𝔈𝔏𝔈𝔙𝔄𝔗𝔒ℜ

FAMiLY -{~

POP! UP

»»»

SlimYola - N.B.S.

Beat Produced By: Ryan Gill

Lyrics⬇️

(Verse 1)
Just catch this here I held that weight while you left me hoping 
Been running miles my heartbeat slick might need new loafers
These shifting vibes been telling signs I leave em open 
Catch me hoping
Why they hating
Truth ain’t showing 
We swear they wise then trip again like damn I told ya 
These little lies you tell me must remain unspoken 
That healing era look real cute til truth tips over 
Preacher growing
Still ain’t showed it
Life stay joking 
I need your line I need you here I need you on it
Momma told ya too much of it gone run you over 
I see yo lessons so why them steps ain’t never showing 
Mind stay folding
Doubt still growing 
You ain’t knowing 

(Hook)
I ain’t gotta hold it they ain’t holding me 
Truth is in the dark where they won’t go to see
These voices in the wind reveal what’s owed to me
Oh oh oh 

I ain’t gotta want it it ain’t meant for me 
Cuz peace is up in places where they scared to be 
The shadows always show me who suppose to be 
Oh oh oh 

(Verse 2) 
We moving again I ain’t running from this life 
Been fighting my hands we losing the chance like 
Ima hold it on sight like Im reading the night
I ain’t trusting the hype I don’t think its just right 
Cuz I caught it too quick but I got it for night night night 
Can’t cop that move cuz you know it won’t save life 
Shawty wanna move but she know it don’t sit right  
What you gone do when you feel it won’t stay nice 
Steps ain’t showing
Mind stay folding
Doubt still growing
Let me hit it for the one time time time  

(Hook)
I ain’t gotta hold it they ain’t holding me 
Truth is in the dark where they won’t go to see
These voices in the wind reveal what’s owed to me
Oh oh oh 

I ain’t gotta want it it ain’t meant for me 
Cuz peace is up in places where they scared to be 
The shadows always show me who suppose to be 
Oh oh oh

I ain’t gotta hold it they ain’t holding me 
Truth is in the dark where they won’t go to see
These voices in the wind reveal what’s owed to me
Oh oh oh 

I ain’t gotta want it it ain’t meant for me 
Cuz peace is up in places where they scared to be 
The shadows always show me who suppose to be 
Oh oh oh

I ain’t gotta hold it they ain’t holding me 
Truth is in the dark where they won’t go to see
These voices in the wind reveal what’s owed to me
Oh oh oh 

I ain’t gotta want it it ain’t meant for me 
Cuz peace is up in places where they scared to be 
The shadows always show me who suppose to be 
Oh oh oh

KNOCK KNOCK

Queen House Music presents “Control (Erick Ibiza Remix)” by Robbie Carrigan. Erick Ibiza reimagines Robbie Carrigan’s “Control” with a powerful big room house twist — soaring synths, crisp drums, and an undeniable groove that lights up the main stage.

QHM1102 - Robbie Carrigan - Control (Erick Ibiza Remix)

Queen House Music is a label that endorses the work of world renowned artists in the genre of House Music.

Our mission is to provide you with quality uplifting house music with no limits. From Deep House to Tech-Touse and from Classic House to Progressive House music.

Owner/Founder/Director: George Spiliopoulos (GSP)
Email: queenhousemusic@gmail.com
Website: www.queenhousemusic.com
Beatport: http://classic.beatport.com/label/queen-house-music/44386


*Queen House Music é uma gravadora que apoia o trabalho de artistas de renome mundial no gênero House Music.
Nossa missão é fornecer-lhe com a qualidade da música edificante House sem limites. A partir de Deep House ao Tech-House e de Clássica House à música Progressive House.

**Queen House Music es un sello que apoya el trabajo de artistas de renombre mundial en el género de música House.
Nuestra misión es proveer a usted con la calidad de elevar la música House sin límites. Desde Deep House de Tech-House y Classic House de Progressive House.

Welcome to Queen House Music
Bem-vindo a Queen House Music
Benvenido a Queen House Music

I CAN STOP YOUR NICOTINE CRAVING FR
SO FUN
Now accepting fan support
The SoundCloud is ALL DEMOS! EQ Settings to listen: 
BASS: +5 MID: +0 TREBLE: +0 
STUDIO ALBUM "KAIROS TIME" UP  THIS SUMMER ALL PLATFORMS

🎧🔥Listen to J.L.F. on Spotify | Apple Music

The Italian Wine Podcast is a storytelling project dedicated to the fascinating world of Italian wine. New episodes are published every day – so stay tuned!
With more grape varieties and more diverse grape growing regions than any other country in the world, the story of Italian wine is a rich and captivating one. 
While the popularity of Italian wine continues to grow in every corner of the globe, inspired by a deep affection for the Italian way of life, the Italian Wine Podcast seeks to entertain, educate and inform. Embracing Italian food, travel, lifestyle and culture, IWP has something for every taste!

New tracks tagged #iTunes