Brands define how people think about companies, so it's not only important to get it right, but to stay current and not be afraid to switch it up when necessary.

NetApp recently pivoted their brand to position Intelligent Data Infrastructure and we invited NetApp's VP of Marketing, Emily Miller, as well as two NetApp celebrities - Phoebe Goh and Matt Watts!

Episode 391 - What's in a brand?  NetApp's New Identity

Each week, the Tech ONTAP Podcast dives into all-things NetApp, including storage, public & private cloud, and much more. The team will also be interviewing subject-matter experts from across the industry and detailing various best practices for getting the most out of your datacenter.

New tracks tagged #intelligent data