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081324 2nd HR Mel Mattison On Takeaways Elon/Trump; Gold May Do Something Very Interesting Soon

In this episode, Kenny Harper dives into the crucial topic of defining your ideal customer. Struggling to attract the right clients or feeling overwhelmed by a broad target market? Kenny shares practical strategies to help you pinpoint your ideal client, so you can focus your marketing efforts and streamline your services for maximum impact.

In this video, you’ll learn:

» How to identify a niche market that’s actively seeking your expertise.

» The importance of solving specific problems and ensuring clients can afford your services.

» Why working with clients you genuinely enjoy and who energize you can transform your business.

Discover how narrowing your focus can enhance your service delivery and drive growth. Whether you’re new to niching or looking to refine your target audience, this episode offers actionable tips to elevate your client acquisition strategy.

Check out the episode for a step-by-step guide to defining your ideal customer and see how it can make a significant difference in your business!

For more insights and to connect with us, visit www.growthamplifiers.com.

How to Define Your Ideal Customer

Superchat is a messaging CRM that is focused on channels like WhatsApp providing collaboration between employees and customers. They have more than 4,000 customers around the world. While they originally come from Germany, they also have customers in Latin America, one exciting use case is that of Yaya Delivery in El Salvador: https://www.superchat.com/success-stories/yayadelivery 

Superchat offers solutions for  sales, marketing, service and recruiting.

Superchat:  www.superchat.com 

Listen to our conversation with Alexander Farr, Chief of Staff at Superchat.

Contact Alexander Farr: https://www.linkedin.com/in/alex-farr 

More about use cases with Superchat can be found here: https://www.youtube.com/watch?v=ZKCHkdWCUtU&feature=youtu.be

Topics
🚀Superchat offers a WhatsApp CRM with solutions for sales, marketing, service, and recruiting to over 4,000 customers worldwide, focusing on a channel-first approach to leverage WhatsApp's full potential.

💼The platform supports multiple channels with features like inboxes, newsletters, review management, automations, and customer service for a comprehensive customer journey from web chat to sales and support.

💰WhatsApp's pricing models for contact vs. contact-initiated interactions enable businesses to reduce costs while maintaining profitability, especially in competitive markets where customer experience is crucial.

🚚Yaya Delivery in El Salvador uses WhatsApp for automated order tracking, customer feedback, and re-engagement campaigns, demonstrating practical applications for improving customer satisfaction and loyalty.

👥Superchat's unified inbox allows teams to collaborate internally on customer issues, assigning conversations to the right person and tagging each other, streamlining communication and improving customer service.

🔑The WhatsApp Business API enables multi-user access for teams, overcoming limitations of the WhatsApp Business app and making it more practical for businesses to use WhatsApp for customer service.

🤖Superchat's AI chatbots can be configured to answer simple questions in any language, providing 24/7 support, with human agents available to take over when needed for accurate and efficient customer service.

🔗The platform's integration with various tools like CRM, scheduling, forms, landing pages, and e-commerce platforms enables companies to streamline workflows and update systems seamlessly, making it a super app for WhatsApp and other messaging tools.

#tomandocafeconjesushoyos

Superchat: A Conversation About Using Messaging To Engage Customers

oin me in this audio version of "Cap or Real Tea: Why Brands Fail with Slang" as we explore the critical role language plays in brand communication. https://www.linkedin.com/pulse/cap-real-tea-why-brands-fail-slang-luke-gray-eje8c

In today's fast-paced market, understanding how to connect with your audience through relatable and relevant language is essential for success. 

We discuss the pitfalls brands face when using slang and the importance of authenticity in messaging. Tune in to learn how to navigate cultural trends and ensure your brand resonates with consumers in a meaningful way.

No Cap  The Real Tea On Why Brands Fail At Slang

If they're smart enough to make the case, which they may not be.

Republicans Might Need To Counter This Argument from Democrats

We are not as smart as we think we are. 

We're busy and distracted in a world that is incentivized to continually make us more of both. The only things that work, the only messages that cut through the noise, are sharp, clear, and direct.

We’ve all been advised to “not judge a book by its cover,” to “not count your chickens before they hatch,” and that “Rome wasn’t built in a day.” Maybe for you, what comes to mind is something political, like Patrick Henry’s revolutionary “Give me liberty, or give me death!” or more recently, Barack Obama’s “Yes We Can.”

Now think for a second about the other few thousand messages you heard in the past 24 hours –things told to you, like ads, warnings, instructions, or even things you’ve sought out, like articles, social media posts, or stories. 

How many of them do you actually remember? How many of the things that you’ve said, do other people remember? Do they actually even hear what you’re saying?

The answer is simple. Literally. Simple. Regardless if these messages are trying to get your dollars, your votes, or just your thoughts, the most effective messages all share one thing. They-are-simple.

Ben Guttmann is interested in the things and ideas that move people - why we make the decisions we make; why we vote for who we vote for; why we buy the products we buy, and ultimately, why we do what we do.

We did a deep dive into his new book, Simply Put: Why Clear Messages Win-and How to Design Them. It emphasizes the importance of clear communication, and we discussed why he believes clarity is such a critical skill, both personally and professionally. Simply Put offers strategies for simplifying complex ideas and messages. Ben stepped me through the key principles and techniques listeners can use to streamline their communication effectively.
 
It was a fun and informative conversation with one of the best. Ben’s work is a gift to not only his students, but to all of us who want to communicate more clearly, and simply.

Ben Guttmann on the Power of Simplicity

This podcast examines the unconventional business model of Telegram, the encrypted messaging app challenging industry giants with a surprisingly small team. We'll explore the philosophy of its founder, Pavel Durov, and the potential benefits and drawbacks of its lean structure. Join us as we analyze how Telegram's unique approach impacts its features, growth, and future in the competitive world of messaging apps

Telegram's Unusual Business Model

https://waplusoficial.com/ is the official website for WhatsApp Plus, a modified version of the popular messaging app WhatsApp. The site provides users with access to the latest APK version of WhatsApp Plus, which offers enhanced features such as advanced customization options, improved privacy controls, and the ability to send larger files without quality loss.

Enhance Your Messaging Game with Whatsapplus

[CoursesBetter.com] Dylan Gigliotti – Messaging Mastery Course

Professor Mat Hughes talks with Ryan Chute, the Wizard of Ads, about the value of great marketing for small businesses. We talk about how messaging and strategy are far more important than the channel, the importance of being relational not transactional, and crafting an identity customers can empathize with. 

The Value of Great Marketing for Small Businesses

Big Daddy Studios 1st Podcast - Learn about Messaging up to date with Host, Big Daddy, and Technology Consultant, Wyatt Sutton

Messaging

This is a step by step video tutorial about installing Slack on Ubuntu 22.04.

How to Install Slack on Ubuntu 22.04

In episode 109 of the Growth Hub Podcast, we're joined by Chris Silvestri, Founder of Conversion Alchemy. 

He’s been exploring the intricacies of messaging and how to balance customer research, user experience or even psychology to help brand craft messages that resonate with their audience.

We cover:
- Why (too) many companies need help with messaging
- The importance of empathizing with customers
- The unique framework Chris uses to understand one’s audience better
- How to use AI in your messaging work
- How often should you revisit your messaging
- And a bunch of other things you’ll want to hear and bring home with you.

❤️ Don't forget to subscribe ❤️

About the show:
The podcast for all things B2B SaaS marketing is brought to you by marketing agency Advance B2B. The Growth Hub Podcast is for B2B marketers, CEOs, and founders who want to increase their knowledge, skills, and wisdom about building a high-growth SaaS business. With a mix of strategic frameworks, actionable insights, and inspiring tales, we catch up with some of the top minds in B2B tech from across the world to gain their insight and advice on all things growth.

⬇️ Useful links ⬇️
More episodes: www.advanceb2b.com/thegrowthhub
Visit: www.advanceb2b.com/
Become an Insider: www.advanceb2b.com/advance-insider

⬇️ Find us on ⬇️
Apple Podcast: podcasts.apple.com/us/podcast/the-…st/id1219957221
Spotify: open.spotify.com/show/66pDW5uwWT1n7164vvYdZi
Soundcloud: @thegrowthhub

The messaging gap: How UX, psychology & AI can help, with Chris Silvestri

How one business-focused book is quietly reshaping nonprofit outreach strategy.

CN Blog Episode - 15 - 10 Takeaways for Nonprofits from Allan Dib’s Lean Marketing

Here, I dive into the fascinating world of marketing, language, and technology. As a passionate marketer and content creator, I explore how powerful words can shape narratives and influence audiences.
Join me as I transform articles into engaging podcast discussions, sharing insights on effective communication strategies and the psychology behind marketing. Whether you're a seasoned pro or just starting out, there's something here for everyone.
Tune in for thought-provoking content that will inspire you to rethink your approach to marketing and storytelling. Let’s embark on this journey together!
Don’t forget to check out my articles for deeper insights!

At Green Webpage, we provide services including shared hosting, VPS (Virtual Private Server) hosting, dedicated servers, and managed WordPress hosting, allowing you to choose the right plan based on your website's traffic, complexity, and growth potential.

“Living a Life in Full” podcast is the conversation you always wanted to have with that person who gave an amazing TED talk, or the author of one your favorite books, or that inspirational Olympian you always wanted to know more about.

This show is for the intellectually curious. You want to not just know more about the interesting and the innovative, but also what makes them tick, and maybe even what makes them laugh. It’s graduate-level conversations with those making a difference in the world and the lives of others.

This show brings you new ideas and approaches so you can live a life in full.

The show is equal parts information and inspiration, but without the aphorisms and pablum. We cover a wide range of topics in an engaging way—from Burning Man to The Renaissance Weekend, from the United Nations to top universities, Nobel Laureates to astronauts—we have an amazing Rolodex.

Interviewees are a who’s who of high performance athletes, bestselling authors, high-caliber leaders, world changing humanitarians, innovative researchers, amazing start-up founders, clever life-hackers, paradigm busting thought-leaders and global innovators.

To learn more, listen to episodes, and see show notes and other goodies, please stop in: http://www.alifeinfull.org/podcast.html

​Kate Dalley is a nationally recognized radio host! She is currently on Fox News Affiliate KZNU and listeners from around the globe listen and stream her daily 3-hour political talk show! She has interviewed Dr. Ben Carson, Senator Rand Paul, Senator Mike Lee, Mark Steyn (popular fill in host for Rush Limbaugh) Sibel Edmonds, G. Edward Griffin, Syrian Girl, Fox Legal Consultant Victoria Toensing, Fox & Friends Brian Kilmeade, Lew Rockwell, JASON Scientist Freeman Dyson, New York Times Best Selling Authors, Actors, MIT Scientists, World Re-noun Physicians- you name it- over 400 guests last year alone. The topics are diverse and Kate seeks to expose what the government is up to in her no-holds-barred approach to honesty in media. No political correctness here! Kate has been on the air for the last 5 years bringing national and global guests to the airwaves, for in-depth interviews and thought-provoking discussion. Kate loves history and delves into stories with a journalistic approach to uncover the truth. She calls this “going down the rabbit hole”.

The podcast for all things B2B SaaS marketing is brought to you by marketing agency Advance B2B.

The Growth Hub Podcast is for SaaS marketers, CEOs, and founders who want to increase their knowledge, skills, and wisdom about building a high-growth SaaS business.

With a mix of strategic frameworks, actionable insights, and inspiring tales, we catch up with some of the top minds in SaaS from across the world to gain their insight and advice on all things growth.

A daily look at the news in politics and pop culture. Posted at midnight every weekday.

Welcome to "𝗚𝗿𝗼𝘄𝘁𝗵 𝗔𝗺𝗽𝗹𝗶𝗳𝗶𝗲𝗿𝘀", the definitive podcast for coaches, business advisors, and consultants focused on delivering transformative experiences for their clients. This podcast is your resource for advanced strategies, essential tools, and deep insights that enable you to connect effectively with ideal customers, engage your audience on a deeper level, and introduce new possibilities to your clients.

𝗛𝗲𝗿𝗲’𝘀 𝘄𝗵𝗮𝘁 𝘄𝗲 𝗰𝗼𝘃𝗲𝗿:

𝗙𝗼𝘀𝘁𝗲𝗿 𝗮 𝗦𝘁𝗿𝗼𝗻𝗴 𝗮𝗻𝗱 𝗖𝗼𝗻𝗳𝗶𝗱𝗲𝗻𝘁 𝗠𝗶𝗻𝗱𝘀𝗲𝘁: Equip yourself with the mental strength to overcome challenges and empower your clients to do the same.

𝗘𝗻𝗴𝗮𝗴𝗲 𝗪𝗶𝘁𝗵 𝗬𝗼𝘂𝗿 𝗔𝘂𝗱𝗶𝗲𝗻𝗰𝗲: Learn actionable techniques to captivate your audience and ensure your messages resonate and inspire.

𝗘𝗻𝗿𝗼𝗹𝗹 𝗠𝗼𝗿𝗲 𝗜𝗱𝗲𝗮𝗹 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀: Discover targeted strategies to connect with ideal prospects seamlessly and subtly guide them to new transformative opportunities.

𝗖𝘂𝗹𝘁𝗶𝘃𝗮𝘁𝗲 𝗮 𝗚𝗿𝗼𝘄𝘁𝗵 𝗖𝘂𝗹𝘁𝘂𝗿𝗲 𝘄𝗶𝘁𝗵 𝗦𝘁𝗿𝗼𝗻𝗴 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽: Develop leadership qualities that foster an environment of continuous improvement and resilience.

𝗦𝗶𝗺𝗽𝗹𝗶𝗳𝘆 𝗮𝗻𝗱 𝗦𝗰𝗮𝗹𝗶𝗻𝗴 𝗬𝗼𝘂𝗿 𝗣𝗿𝗮𝗰𝘁𝗶𝗰𝗲: Explore ideas and methods to streamline your operations and expand your impact without compromising the quality of your services.

Each episode of Growth Amplifiers includes insightful discussions, practical advice, and interviews with industry leaders.

Whether you’re looking to refine your consulting methods, inspire transformative change in your clients, or lead with more significant influence, this podcast will help you turn every consulting opportunity into a milestone of growth.

Tune in to transform the way you engage, coach, and lead, making your practice more efficient and scalable!

Professor of Entrepreneurship and Innovation.
Listed as one of the Top 25 UK Innovation Podcasts by Feedspot: https://blog.feedspot.com/uk_innovation_podcasts/

Podcast con sugerencias y tips de CRM, Engagement, Marketing, Ventas, Servicio, Comunidades y Redes Sociales (Customer Relationship Management).

New tracks tagged #messaging