NEW YORK SOUND

Ruby Fox, an electrifying DJ and drag artist from Anchorage, Alaska, blends open-format prowess with a flair for pop, techno, and big room. 

With a rich background in dance from companies like Alaska Dance Theater, Pulse Dance Company and Rumboso Ballroom, Ruby brings a unique energy to the stage. Having collaborated, performed for, or opened for icons such as Lady Gaga, Kesha, Charli XCX, Kim Petras, Vincint, Azealia Banks, SOPHIE, Slayyyter and the list goes on. They were featured in MTV's 2020 MTV VMAs promotions all over NYC, Ruby's performances are a dazzling fusion of music and theatricality, making each show an unforgettable experience.

Ruby made a bold move in 2014 when they left their home state to take New York City by storm. Their arrival marked the beginning of a 10 year meteoric rise, securing residencies at some of the city’s most iconic venues, from The Box NYC and Soho House New York to prestigious institutions like New York Law School and Princeton University. Local Legendary spot The Roxy Cinema throws viewings where you can catch this artist hosting for audiences. Ruby's eye for cinema doesn't just stop there being featured in Killer Unicorn, We;The Collective, and the Queen's World Film Festival award winning Like Glass. All are films where they play themselves.

Beyond their musical talents, Ruby Fox is a prominent figure in the beauty and fashion industries. Dubbed "Coolest Person in The Room' by PAPER Ruby keeps the room captivated. They have worked extensively with top brands Fresh Beauty, HAUS LABS, Estee Lauder, and Killian Paris, showcasing their versatility and influence. Fresh Beauty even featured Ruby in their 2023 Global Pride campaign. Also featured in press such as W Magazine, Vogue, Cosmopolitan, Nylon, and 2 viral vice videos Ruby knows how to keep the people talking. The long-standing partnership with Betsey Johnson highlights her deep-rooted connection to fashion, and this year, Ruby has made waves with UGG and Mugler on Pride promotions. Ruby is a fixture at the Coach shows during New York Fashion Week, where their impeccable style and charisma continue to captivate and inspire.

DJ Ruby Fox extends their influence beyond the stage by partnering with prominent culture brands and dating apps. Their dynamic presence has led to collaborations with brands like Rosa Luna, Smirnoff, and Patron, where their unique style and energy amplify campaigns. In the dating app realm, Ruby has worked with platforms such as Sniffies, Motto, and Grindr, bringing their vibrant personality and musical prowess to innovative promotional efforts. Their ability to seamlessly integrate into diverse brand environments highlights their versatility and impact across various cultural and social landscapes.

During Pride season, Ruby Fox's magnetic personality has captivated corporate offices, leading to sought-after appearances and panels with industry giants. Their engaging discussions on drag life, branding, and achieving success in the digital age have made a significant impact at events hosted by Grey Advertising, RSM, and PepsiCo. Ruby's insights and charisma have made them a valued voice in exploring the intersection of drag culture, corporate branding, and technology, further solidifying their status as a trailblazer in both the entertainment and business worlds.

Recently, DJ Ruby Fox electrified the iconic Ladyland Music Festival in NYC, an event widely covered by Billboard. Their performance at this celebrated festival saw them share the stage with legendary artists like Madonna, Sevdaliza, and Tinashe. Ruby’s dynamic sets and magnetic stage presence added a unique spark to the festival, reinforcing their reputation as a premier DJ and drag artist whose influence resonates strongly within the New York music scene.

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