A while back, my good friend, Rémi (Fa-do) sent me a short piece of music he had written in his beloved Baroque style. Recently, he asked me if I would like to compose something around his idea which, for whatever reasons he entitled, ‘Oeilllets’.
If one is not sure how to pronounce, ‘Oeillets’ in French, the traditional English cry of ‘Oh Yeah’  provides a good starting point.

I enjoy gardening and have a few large pots of Oeilllets (Carnations) in my garden and this composition, ‘Oh Yeah, French Carnations’ attempts to depict the life-cycle  of this rewarding little plant.
The quirky, yet monotonous, introduction expresses the preparing the soil and sewing the seeds. From that dark brown, vacant surface, the nascent shoots gently enter into view, the stems elongate, leaves develop, buds form and the - the small, brightly coloured flowers burst forth. 
These flowers with their firm, fine stems are easy to pick for house decorations or wearing in button holes.
Sadly, they then fade and die - happily they come again.
Enjoy.

Oh Yeah, French Carnations

Storms

From her early days in finance to fashion, to now adtech, Susan Vobejda defines her professional journey so far as a learning career. And with the desire to be on the cutting edge of tech and data-led growth, Susan made the move from CMO of Tory Burch to CMO of The Trade Desk. But even with a firm grasp on data as what she refers to as one of "the most important asset that you have," Susan stresses the value of creativity for marketers.  Since taking the marketing helm at The Trade Desk two years ago, Susan has made it her mission to help find the soul of the brand – and she’s done it by telling people-centric stories. In this episode, find out how Susan markets the ad-tech company with a B2C mindset, how she's thinking about data, and the differences between the open internet and “walled gardens.” Oh, and the burning question of whether or not are our phones are listening to us to target ads? Yes, we touch on that too.

Susan Vobejda, CMO of The Trade Desk - From Wall Street to Fashion to Tech

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Since 1969, I have been playing music as a semi-professional reeds player in England and France.
I am a self taught composer and arranger, writing principally for various small instrumental groups, both classical and jazz. Find out more at : https://tmalcock.wixsite.com/mysite .

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