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Episode #24 (English).

Guest: Wilco Prins, co-founder T&C Surf Designs Europe, former Rip Curl Europe CEO and EuroSIMA President

Wilco Prins is a pure product of Dutch youth who, much like all the other kids in Europe at that time, got into action sports in the 80’s and 90’s through windsurfing, skateboarding and eventually surfing.

One fine day of 1992, his passion drove him all the way to French beaches, where he discovered our waves and the lifestyle he’d read about in surfing magazines.

After starting out at Rip Curl as an intern (waxing boards for Patrick Beven for a photo shoot), he quickly climbed the corporate ladder: first as Footwear Product Manager for Europe, then Head of the « wetsuits and footwear » division, then « Core Division » Manager (products and sales) and in 2013, he became the company’s CEO. 

At the head of one of the leading companies in the industry, the Dutchman also took over for Fred Basse as EuroSIMA President, becoming, for one term, the spokesperson for the entire European action sports industry.

After the Torquay-born brand let him go in 2019, Wilco bounced right back, giving a « re-birth » in Europe to another iconic brand : T&C. This new adventure, both so similar and so different from the last one, was once again driven by the same passion for boardsports and a genuine knack for business. Relaunched post-Covid, the brand with a strong Hawaiian heritage has found itself a new place in retail as well as in the hearts of consumers. This is thanks to a strategy boosted among other things, by unique collaborations, like recently with Fursac.

Wilco sat down with us for a chat to talk about his many years at Rip Curl and his new experience with T&C. Along the way, he shares his analysis of the industry, markets and customer expectations and discusses the challenges that we’ll all have to face in upcoming years.

A fascinating episode with a key player in our industry.

Recorded in the MACS premises in St Vincent de Tyrosse on April 3rd 2025.

Editorial production: EuroSIMA
Animation: Romain Ferrand / Rémi Chaussemiche
Technical production: Fred de Bailliencourt
Photo: Stéphane Robin

/// Français \\\

(Episode en anglais)

Wilco Prins est un pur produit de la jeunesse hollandaise qui s’est prise, comme tous ses voisins européens, la vague des action sports dans les années 80 et 90 à travers le windsurf, le skate puis le surf. Une passion qui conduisit un beau jour de 1992 l’intéressé jusque sur les plages françaises pour y découvrir nos vagues et le lifestyle vanté par les magazines de surf.

Rentré chez Rip Curl Europe en 1997 en tant que stagiaire (« en waxant les planches de Patrick Beven pour un shooting photo ») il y gravira les échelons à une vitesse fulgurante : chef de Produit chaussure Europe, chef de la division « combinaisons et chaussures » puis responsable de la « Core Division »(produits et vente). Il deviendra finalement PDG de l’entreprise en 2013.

A la tête d’une des plus importantes entreprises de l’industrie, le Hollandais succèdera au passage à Fred Basse à la présidence de l’EuroSIMA, se faisant également - le temps d’un mandat - le représentant et le porte-parole de la filière.

Remercié par la marque de Torquay en 2019, il rebondira rapidement en faisant renaître sur le Vieux-Continent une autre marque iconique : Town & Country. Une nouvelle aventure, à la fois similaire et très différente de la précédente, mais guidée par cette même passion pour l’univers de la glisse et une appétence forte pour le business. 

Au micro d’Inside EuroSIMA, Wilco revient en détail sur ses longues années chez Rip Curl puis chez T&C, tout en partageant son analyse de l’évolution de l’industrie, du marché, des attentes des consommateurs, mais aussi des challenges à relever dans les prochaines années. Un nouvel épisode passionnant, avec l’un des acteurs phares de notre industrie européenne.

Bonne écoute.


Wilco Prins: brands, blanks & trends

“Perhaps the Holy Spirit is calling you to bend; to break; to be beaten and moulded by his word and his Spirit. He may be enlarging you and reshaping you, stretching you to shape you for his purposes.”

THESE RADIO PROGRAMMES HAVE BEEN MADE POSSIBLE BY KIND DONATIONS OF SURE REALITY VISION PARTNERS. TO PARTNER WITH US VISIT, https://www.surereality.net/become-a-vision-partner/

This radio programme has been sponsored by:

CHRISTIAN APPAREL TN, faith-based top-quality tees, hoodies, sweatshirts and accessories.
https://christianappareltn.com/

Sheshela Shakan Network
PRAY WITHOUT CEASING...
https://www.sheshelashakan.org/
.................................................
A Sure Reality production
http://surereality.net

#GTWD 351 - God-tracking is being malleable in the hands of the Blacksmith of Heaven

"Take courage, the Lord may be enlarging you or reshaping you, stretching you as seems best to him. God’s ways are always for you are good, even when it seems the sparks begin to fly!"

THESE RADIO PROGRAMMES HAVE BEEN MADE POSSIBLE BY KIND DONATIONS OF SURE REALITY VISION PARTNERS. TO PARTNER WITH US VISIT, https://www.surereality.net/become-a-vision-partner/

This radio programme has been sponsored by:

CHRISTIAN APPAREL TN, faith-based top-quality tees, hoodies, sweatshirts and accessories.
https://christianappareltn.com/

Sheshela Shakan Network
PRAY WITHOUT CEASING...
https://www.sheshelashakan.org/
.................................................
A Sure Reality production
http://surereality.net

#581 - God-tracking is being malleable in the hands of the Blacksmith of Heaven

First Track for the Shape Project

Follow Me:
@shape_squared
https://x.com/Shape_Squared
https://www.instagram.com/foxgirl_shape/?next=%2F
https://bsky.app/profile/shapesquared.bsky.social

Stable

Free dll
FOLLOW: @muraydubz
FOLLOW: @gmonmusic

Basic shape [Free dll]

Soul of love


 R3YWYA es un proyecto basado en el ruido de la artista Evija Ābrama, centrado en la improvisación sonora como medio para explorar la comunicación y el papel del ruido en los entornos espaciales. A través de su trabajo, Ābrama adopta una perspectiva ecoacústica, tratando el sonido no solo como material, sino como una red dinámica de relaciones espaciales. Sus composiciones revelan ritmos que tanto interrumpen como reflejan las texturas ambientales del entorno, ofreciendo una reflexión matizada sobre cómo el sonido habita y transforma el espacio.
R3YWYA forma parte de la plataforma SHAPE+ para música innovadora y arte interdisciplinario.
Descripción de la emisión:
 Mi nombre es R3YWYA (reivija), soy  música de noise cuya práctica se basa en la escucha profunda de la música y en responder a ella en el momento, creando paisajes sonoros a través de la improvisación. En mi trabajo, a menudo recurro a cassettes antiguos encontrados en tiendas de segunda mano, ya que resaltan el acto de escuchar con atención —ese momento en que realmente escuchamos y comprendemos lo que alguna vez fue grabado, o empezamos a percibir esa información antigua como algo completamente nuevo. Este enfoque también está presente en mi pista más reciente, que se escucha al inicio de esta pieza radiofónica, y que utiliza un cassette titulado Pulgarcita, que contiene canciones de Ēriks Vilsons y Valdis Zilveris, originalmente compuestas para la producción de Pulgarcita en el Teatro de Liepāja. De este modo, el trabajo no solo transporta una narrativa, sino que también reflexiona sobre cómo las historias que una vez leímos o escuchamos pueden, con el tiempo, desvanecerse en ecos —enfatizando la naturaleza fluida y cambiante de la memoria.
En la segunda parte de la pieza, se puede escuchar una grabación en vivo del festival de música industrial “Kūcvāls” de este año, donde tuve el honor de actuar como una de las artistas invitadas. Este fragmento captura mi práctica en aplicación directa: un momento sin filtro de escucha, reacción y moldeado del sonido en tiempo real, rodeada por la energía cruda del ambiente del festival.


SHAPE14: R3YWYA

Latino Bambino

Simulation

Another sound for your set or live performance

Rogy

Another Job

Tonight

I don't know

Ven Pa Ca

Recolonization (Sound Design)

君をつくった誰かが
机の上でなくした カタチ があって
それを僕がうまれる前に
たまたま拾っただけなんだと思う

ほころんだ雲のすき間から
落ちてきた tiny code
解読もできず胸にしまうと
どうしてか君に似ていた

触れたら消えそうな君の影は
僕の影よりちゃんと生きてて
名前も知らないのに
耳の奥で hello が響いた

世界の端で落ちた カタチが
ぐるり回って僕らを作った
偶然よりも不確かな
必然よりも fragile

触れたらきっと壊れるのに
離れたらもう戻れない
そんな宇宙のきまぐれで
僕らは出会ったんだ

君の涙は見えないくせに
零れたあとだけが光ってる
「ここだよ」って言うみたいに
夜の端っこを照らすから

何もない空に向かって
僕は question を投げる
返事なんてどこにもないのに
君の心臓が震えた気がした

誰かが描いた sketch に
僕と君の線はなかった
でもページのすみっこで
勝手にくっついていった

境界線を越えるたび
言葉は砂になって落ちた
その沈黙の粒こそが
僕らの shape を作った

世界の端で落ちた カタチ が
僕らの未来をゆっくり回す
つじつまなんていらないよ
矛盾だらけでいい

たとえ明日が見えなくても
たとえ名前を忘れても
君の声のカタチだけは
僕の胸で鳴りつづける

最後にもう一度
空から カタチ が降ってきたら
今度は僕が君をつくる番
その理由は…またいつか

（English translation）
Someone who made you once
Lost a little shape upon their desk,
And long before I came to be,
I think I simply picked it up by chance.

Through a tear in the unraveling clouds,
A tiny code fell down to me.
I couldn’t read a line of it,
But somehow… it looked like you.

Your shadow, fragile enough to vanish,
Still lived more bravely than my own.
I didn’t even know your name,
Yet “hello” echoed deep inside my ears.

A shape that dropped off the edge of the world
Spun around and molded us.
More uncertain than coincidence,
More fragile than anything called fate.

If I touch you, you might break,
If I leave you, I won’t return.
In that small whim of the universe,
You and I were made to meet.

I never see your tears fall,
Only the traces shining after.
Like they’re whispering, “I’m right here,”
Lighting up the corner of the night.

I throw a question to the empty sky,
Though no reply exists at all.
Still, I swear I felt your heartbeat
Tremble somewhere deep inside.

In the sketch someone once drew,
There were no lines that linked us two.
But on the corner of the page,
We stuck together anyway.

Crossing every borderline,
Our words turned into falling sand.
And every grain of that silence
Slowly carved our shape.

The shape that fell off the edge of the world
Turns our future round and round.
We don’t need things to line up right—
Let the contradictions stay.

Even if tomorrow disappears,
Even if our names are lost,
The shape of your voice alone
Will keep ringing in my chest.

And if one more time, at the very end,
A shape falls down from the sky,
Then this time it’ll be my turn
To make you—
And why… I’ll tell you someday.


カタチ

shape of you got me loosing control 
(shape of you remix)

IN  YOUR  ØRBIT

Oud Awwad - Shape Of My Heart (Arabic Oud)

Listen on Spotify: https://open.spotify.com/track/6Ml9pBSkf2CfriIVGklLSF?si=31678820f8944bb2

/// Oud Awwad :
https://open.spotify.com/artist/6eyz2UJMLf7xHinPySCF58?si=E8h0V8MJQuKeagHGwSGWyw
https://youtube.com/@oudawwad?si=jMcU9Rd2JIiMFOsO

/// Instrutalica Records : 
Instagram: https://www.instagram.com/instrutalica/
Facebook: https://www.facebook.com/instrutalica
Spotify: https://open.spotify.com/user/31bsrg52sqn3vsf4ujyhekttsdyy?si=92feb4dad80e4c5f

Instrutalica Records / Town Music Group. All rights reserved.

Shape Of My Heart (Arabic Oud)

Stream on Spotify

Oud Awwad - Shape Of My Heart (Arabic Oud)

🌍 For Demo Submissions: https://townmusicgroup.com/demo-drop/

Dudley Anderson was born and raised in Johannesburg, South Africa. After graduating from Bible College in 1990, God opened the way for Dudley to branch out into Christian radio. As a musician and worship leader he developed a heart for Christian music, which became the main thrust of his radio work in South Africa. 

 In 1996 God called Dudley and his family to the United Kingdom where he now works as a radio programme producer and presenter. Dudley also writes a FREE weekly e-mail devotional called, GodTracker, available at surereality.net

Dudley Anderson is married to Karen-Leigh and has two adult children, Kerryn and Ryan.

E-mail Dudley at dudley@surereality.net

Versatile and energetic DJ with 12 + years of experience performing across clubs and private events in Europe. Known for dynamic sets blending house,deep,tech, progressive and electro with seamless transitions and crowd-reading skills. Skilled in music production, live remixing, and building immersive sonic experiences.

ASTRØ
 started rapping since i was 14. all about trying to be relatable, sometimes its more for vibes. ALL I'M TRYNA DO IS MAKE U VIBE! ENJOY THE BEATS AND RHYMES AND JUST SMILE! I'm flyer than a bird and the best U EVER HEARD!

inspiration @afterp4rty & @Tweety258

. 
. https://soundcloud.com/high_school_drop_outz
. 
. Nowhere.
.

A New Start
1/3 @dumbledubstep
Story Alias: @project-liminal
Email: aleximcle07@gmail.com

An anime fan is making a song! I love anime songs! Sad and emotional ones.

New tracks tagged #shape