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Illusion

Ease

Beauty and the Biz: The Top 5 Money Makers In Your Practice There are 5 essential money-making operations that occur in ANY successful plastic surgery practice. If you miss any of these 5 key elements, you're leaving a lot of money on the table - often several HUNDREDS of thousands of dollars. However, the reality is that most practices focus on ONE area only (instead of all five) and that is hurting them, and they don t realize it. If YOU focus your time and energy on these five areas, you will make more money than ANY of your competitors and with less effort. Here are the 5 key areas to focus on to win:  Lead Generation (making the phone ring) Converting caners into appointments Converting appointments into paid procedures Encouraging these patients to come back so they experience (and pay for) more of your procedures and treatments Building an army of raving fans who refer you to their friends.  Think about it. Don't a majority of your surgeries come from word-of-mouth referrals and from existing patients coming back for more? So, the biggest problem holding you back is your narrow focus on "getting more leads•. You might be throwing a ton of money at SEO, Google, AdWords and directories OR you're spending a ton of ·me creating content for your Instagram and Facebook followers. Yes, it's exciting to get lots of leads and comments but here's the kicker ... Leads are only one part of it. These leads need to be converted because if you can't monetize these leads then you're throwing money down the drain. However, if you KNOW how to monetize the leads through the other 4 key elements I mentioned above, then you can run circles around your competitors. For example, if your competitor’s philosophy is to throw money at advertising and get as many leads as possible but there’s no focus on converting and following up on these expensive leads, He may make only S1000 on a $1K investment so he breaks even. However, if you focus on the entire lead process, you can make $4500 on a $1K investment. The ROI for him is 100%, while yours is 450% &nbsp;    &nbsp; 👁DON’T MISS THESE INTERVIEWS👁    📖&nbsp; 📲&nbsp; 🤝 LET’S CONNECT! 🤝 — #beautyandthebiz #podcastforsurgeons #plasticsurgeons #cosmeticsurgeons #podcast #marketing #plasticsurgery #stafftraining #businessconsulting #strategiesforsurgeons

Ep.111: The Top 5 Money Makers in Your Practice

spa

0:00  @kiryano
0:40  @1yugenn
1:28 @innsmouth100k
3:23 lowlead
4:44 solo
6:54 solo
7:58 solo
8:45 solo

July 2k21 (kiryano + yugen + innsmouth+ lowlead)

https://www.youtube.com/channel/UC17glsU_Ig1ahad3Mh3buEA
@spaboys
##spa

Message me at yungfloodproductions@gmail.com

FOR MORE EPISODES AND CATHERINE'S FREE BOOK, VISIT
www.CatherineMaley.com

Book a free call with Catherine by visiting:
www.catherinemaley.com/book-a-call-with-catherine-maley/

Catherine Maley, MBA
Catherine has helped many practices double or even triple their revenue, all while creating a magnetic environment that encourages word-of-mouth referrals and repeat patients. Her proven, dynamic approach to marketing, advertising, sales and customer relations has been continually developed and refined for over 40 years.

Starting as an interdisciplinary Staff Coordinator with the Illinois State Medical Society and then as director of the House of Delegates for the California Medical Association, Catherine has been helping physicians and businesses reach their goals since the mid-80’s. This early experience laid the groundwork for understanding and overcoming the unique challenges, threats and opportunities facing physicians.

With this knowledge and experience acquired, Catherine spent the next 15 years developing and perfecting her marketing and sales techniques with various Fortune 500 companies. Her natural understanding of business gave her the edge to remain in the top 15% of all sales people nationwide. Her great successes would eventually land her the titles of National Sales Manager, Marketing Manager, and Product Development Manager for two Silicon Valley startups.

From her own personal experiences, Catherine witnessed a great need for practices to develop their customer service skills and learn the delicate dance of converting consults into patients. Now, armed with her top-performing sales and marketing experience coupled with her business knowledge of the medical sector, Catherine had all the tools necessary to begin coaching, training, and marketing specifically for aesthetic surgeons and their staff. She had the experience, drive, and passion to make her clients a great success.

With her stellar track record and solid business advice, Catherine is a rock star in the industry and is in great demand. Both as a consultant with word-wide clients, and as a speaker and lecturer at medical conferences all over North America, Europe and Oceania. She regularly contributes to the top medical trade publications in the industry and has been featured in the New York Times, Newsweek, ABC, ABC News, and others.

Catherine has consulted with the top surgeons in the world as well as with industry vendors. Her creative team of designers, copywriters, web developers, videographers, mail houses and print shops provide custom products, services, and consulting to aesthetic physicians who are ready to take their practice to the next level.

Catherine and her consultation practice are located in the San Francisco Bay town of Sausalito, California.

Professional multi-instrumentalist and licensed massage therapist...lover of all things chill and meditative...creating vibes and sound space for healing, relaxation, meditation, massage, prayer and even housecleaning!

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