Start with Why book - https://amzn.to/3QNPkos
The Gap and the Gain - https://amzn.to/4amhOwp
Happy Clients reviews app - https://happyclients.com.au/
In this insightful solo episode, Alexei delves into the critical yet often overlooked framework that guides successful business decisions: Why, What, Who, How, and When. He highlights the common pitfall many business owners face—jumping straight to 'how' without addressing more fundamental questions. Drawing inspiration from Simon Sinek's transformative approach in "Start With Why" and exploring Dan Sullivan's "Gap and the Gain" concept, Alexei offers a fresh perspective on aligning business actions with deeper purpose and strategic vision. Tune in to bridge the gap between hasty decisions and sustained business gain.

E67: The Core of Success in Business: The Gap Between The How and The Why

🎧 A nonfiction narration demo from Start With Why by Simon Sinek.

This excerpt demonstrates a confident, purpose-driven narration style — ideal for business, leadership, entrepreneurship, and motivational content.

🎙️ Vocal Style: Professional | Informed | Inspirational
Accent: General American

Best suited for nonfiction authors and publishers seeking a clear, engaging voice that connects with listeners on a mission-driven level.

Excerpt from Start With Why – Nonfiction Audiobook Demo

🎙️ Justus McGonigal – Voice Actor | Audiobook Narrator | Nonfiction Specialist

Canadian-based voice actor focused on nonfiction, thriller, and professional voiceover work.
With a grounded, confident tone and a versatile delivery style, I specialize in audiobook narration for self-development, business, leadership, and suspense fiction.

🎧 Demos include:

Nonfiction (Atomic Habits, Start With Why)

Thriller/Mystery Excerpt

Corporate VO (coming soon)

Available for:
📚 Audiobook narration (ACX-ready)
💼 Corporate & educational VO
🎙️ Clean, General American accent – no characters or accents, just solid storytelling

Let’s work together to bring your words to life.

📩 Inquiries: DM me here

Better Business Podcast is designed for anyone in business who is looking for inspiration, motivation and ideas to do better. The host Alexei Kouleshov is passionate about business and runs several companies alongside his digital agency, Your Easy Web Solutions. With his expertise and passion in sales and marketing, Alexei provides direction to developing better business models, thus creating Positive Change. Alexei is based in Brisbane, Australia and is also a father of 3 children.
In this podcast, Alexei touched on essential aspects of business, interviewed experts in various fields, and touched on topics like goal setting, mindset and embracing change. Over the past 19 years, he has worked with businesses locally and internationally, helping grow businesses in digital marketing, sales and coaching.
If you realise your business needs work and can improve, Better Business podcast is for you.
Follow Alexei on:
Facebook: @kouleshovalexei
Twitter: @alexeikouleshov
Linkedin: @alexeikouleshov

New tracks tagged #start with why