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How Michelle Obama added $5B in market cap to apparel stocks - with David Yermack

How Michelle Obama added $5B in market cap to apparel stocks - with David Yermack

Tearsheet Podcast

4118
16:54
Feb 26, 2012
15
1

David Yermack, a professor at NYU's Stern School of Business, studied the first lady's impact on apparel stocks for companies associated with outfits she wore.

The results are impressive: she added over $5B in equity va…

#invest#michelle obama#apparel stocks#stock market#celebrity endorsement#tradestreaming#investing
Tearsheet Podcast
Tearsheet Podcast
New York
687.1K Followers

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