PR is often delegated to the marketing team or not done at all at many behavioral health organizations. Ted Bender, CEO of BeWell Network, sees it differently. Across roles and organizations, he has consistently become a go-to source for local media outlets, becoming the face of the company in the community. Now, he is even hosting his own national videocast on YouTube with some famous individuals.

What's his process for gaining media exposure and, as a CEO with countless demands on his time, how does he decide how much time to allocate as well as the return on that investment. Join us for this excellent discussion as we answer those questions on this episode of the Recovery Executive Podcast.

The Recovery Executive Podcast

EP 79: Becoming the Face of the Company with Ted Bender

Telemedicine is the next big disruption in the field of addiction treatment and behavioral health. Either centers will learn how to incorporate it into their own program, or it will likely put them out of business. Richard Capezzali has been in the field of lead generation and addiction treatment for years, having build and sold numerous companies. He now turns his attention to telemedicine in the addiction treatment space. This is an episode anyone focused on the business-end of the addiction treatment world needs to listen to.

EP 14:  Is Telemedicine the Future of Addiction Treatment with Richard Capezzali

Business Development has hit a wall with reps bringing in a third the number of referrals that they used to. One reason for this is that they move around too much and enough time isn't invested to drive results. In this episode, we talk with Elisa Saunders who has experience at both Acadia and Foundations. She gives insights into why reps stay or go and we also discuss strategies to ensure success.

EP 17:  Biz Dev Reps - Should I Stay or Should I Go Now with Elisa Saunders

The business of recovery is changing fast. Many executives are getting left behind. The Recovery Executive Podcast talks to experts in the field on marketing, operations, M&As, billing, and growth to help you build your organization, serve more of those who need help, and stay on top.

EP 79: Becoming the Face of the Company with Ted Bender

The Recovery Executive Podcast

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