Torrence Boone on Coming In For A Smooth Landing Page: How Travel Marketers Can Make The Most Of Mobile

Coming In For A Smooth Landing Page | Torrence Boone

Torrence Boone is the Vice President of Global Agency Sales and Brand Services for Google. He leads a dynamic team dedicated to building strategic partnerships across the marketing and agency landscape.

As VP – Global Client Partnerships, Torrence is responsible for driving Google’s strategy and multi-billion dollar business across a portfolio of the world’s largest global advertisers, spanning the tech, health/beauty and CPG verticals. In this capacity, he leads a team focused on large scale global strategic partnerships that deploy diverse Google products and platforms to achieve business transformation and breakthrough marketing results. Torrence also co-leads Google’s New York office, the second largest in the network.

Prior to Google, Torrence held senior agency leadership positions with WPP & Publicis. Before his tenure in advertising, Torrence was a senior manager at Bain & Company, where he advised a broad range of clients on corporate and business unit strategy, mergers and acquisitions, new product development, and interactive strategy.

Torrence holds a B.A. in Economics, with honors, from Stanford University, and a M.B.A. from Harvard Business School. He is a corporate director for Macy’s (NYSE: M), a former corporate director for Finish Line (NASDAQ: FINL), a leading national specialty retailer, and former a board member of Pond5, a leading online marketplace for creative assets.