Welcome to TrinityP3 for FIVE. A curated newsletter of the five things the TrinityP3 team believe you need to read this week.

Our goal with TrinityP3 for FIVE is that in five minutes of reading on a Sunday you can get up to speed, feel more informed or even get a head start on your week.

And don’t forget you can sign up to the email version of the newsletter or the LinkedIn version. We have also launched this experimental AI audio edition (the AI robots have views on adland, people!)

This week’s curator is marketer, Michael Smolders.

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Each week, TrinityP3 curates the TrinityP3 for FIVE newsletter, which gives you the five things you should read this week. The newsletter is a digest that comes every Sunday and gives you five minutes of reading to prepare you for the week ahead.