The record label was established on October 27, 2014 by the CEO, Founder, Owner, and music artist, Antoine Harden, Jr., known to the world as Tha True Showtime. While developing his music career, he also developed the tools to create an organization that allowed inspiring artists like himself to achieve their dreams in music. He believes everyone deserves a chance at their dream. The label is structured off the past and current conflicts between mainstream labels and artists. Here we use the mission statement, "Save our artists money, Make our artists money, and protect our artists". That is the heartbeat of this label. We don't just build stars, or just make money; We build a strong, close-knit family. We also develop our artists into great entrepreneurs so they will be able to keep their money long after their music careers. Everything is made possible because of our global network. We have partnered with some of the largest and most promising companies, foundations, organizations, and individuals, and we will continue to grow for years to come. HTTE Records, we are the Music Industry.

Booking Information:
Email: booking.records@htte.us (to book any artist featured on this page)

R&B/Soul singer out of Daytona Beach, FL signed to record label @StrPwrRecords my album #LoveYouToLife #LYTL preorders on #June1 Releases #June28th

Get paid like a major label artist and stay independent by distributing your music with the best and most fair distribution company in the music industry.
Str Pwr Distributions: We are the Music Industry

Offering our clients industry quality audio recording, mixing, mastering, artist development, studio construction, & bring-the-studio-to-you service.

An upcoming rapper out of Atlanta, Georgia signed to @StrPwrRecords My debut album #Numb is on the way!

Antoine Le'velle Lewis Harden, is an American recording artist, dancer, performer, songwriter, screenwriter, film and record producer, actor, fashion designer, marketer, athlete, gamer, and owner of the corporation, Str Pwr. He became fond of music at the age of 4 in his hometown Montgomery, AL. Learned how to play the drums by ear, joined a marching band from 9-11 where he learned how to read music, started writing poetry at 10, graduated to songs at 11, participated in his high school's concert band in Atlanta, GA at the same time as branding and earning the name "Showtime" through sports. Despite his tremendous efforts his dream of playing in the NFL came to an end around the same time he hopped on the mic at Tuskegee University. Credits his long time teammate, friend, and fellow recording artist, YCHA, for sparking his courage to dedicate himself to music. On October 27, 2014 he began working on his debut mixtapes "Tha Hurt" originally released on September 9, 2015 and "Tha Basics" originally released on November 28, 2015. Those releases brought great success accumulating over 500,000+ streams. His broad-range of styles & stage presence spiked comparisons to Chris Brown, Future, Drake, 2 Chainz, Omarion, T.I., Eminem, & Michael Jackson, but his entrepreneurship surfaced the nickname "The Generational Master P". In April 2017, he began building Str Pwr with his bare hands. Now 2021, it hosts his Str Pwr Records, Str Pwr Productions, Le'velle Lewis, Show'd Up, & 32 others.

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