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In this installment of Sound Advice, we speak to Che Ecru, a Boston-born, LA-based vocalist, songwriter and producer who has garnered co-signs from artists like Doja Cat and Bryson Tiller, and has been sampled by some of rap’s biggest names. Inspired by The Weeknd and Travis Scott, Che developed his own blend of hazy R&B and melodic rap, as showcased on his latest album, 2025’s ‘On my way!.’ In this exclusive interview, Che opens up about how he has honed his sound and elevated his craft over the years, as well as offers tips on using SoundCloud to try out new ideas, build creative confidence and engage your audience.

Episode Show Notes: https://soundcloud.com/stories/post/sound-advice-che-ecru
Follow SoundCloud Stories: @soundcloud-stories
Follow Che Ecru: @cheecru
Get Started With Artist and Artist Pro: https://artists.soundcloud.com/

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