Benchmarking is a term used in business to reference the study of other companies or businesses to compare with your own. Through this process, many companies will (wisely) adopt best practices of other companies.  

Disney in one such company that has been widely studied by numerous other companies across a wide spectrum of industries. In this episode, I talk with Dr. Jennifer Stewart about her fascination with Disney and how she’s integrated many of their business strategies into her practice.

Eye Own A Business Episode 6: Creating a “Magical” Patient Experience

At IDOC, we talk with experts in optometry and business to empower independent optometry practices owners to create the practice of their dreams.