Want to learn how to make videos that influence people? A conversation with Adrian Roup, a creative solution provider, award-winning short filmmaker, crowd-funder and TEDx producer. Adrian has produced Electronic Press Kit (EPK) documentaries on films, produced content for the 2008 Obama for America YouTube team, and somehow still had time to become a best-selling author.

https://www.linkedin.com/in/adrianroup/
https://www.filmcrafter.com

Host Matthew Rouse: https://matthewrouse.com
Hook SEO: https://hookseo.com
Hook DM Canada: https://hookdm.ca
Business Builder Throwdown: https://youtube.com/hookseo

Digital Marketing Masters

Episode 236: Adrian Roup: Make Videos That Influence People

Adrian Roup: Make Videos That Influence People (236)

Matt has Yifat Cohen back on the show to talk about AI assisted content creation and some tricks you can use to get the most of generative AI for your content marketing.

Mastermind with Yifat: https://thatmastermind.com
Hook Digital Marketing: https://hookdm.com https://hookdm.ca

Digital Marketing Masters Podcast

Yifat Cohen: AI Assisted Content Creation - 239

Yifat Cohen: AI Assisted Content Creation (239)

Can AI help you win contests? Turns out it can! And you can learn how to find and enter sweepstakes and contests and how AI is changing another facet of marketing. Plus Matt talk about AutoGPT for automating repetitive tasks.

Carolyn Wilman is a renowned Digital Marketer specializing in creating and promoting successful campaigns for companies. She is widely recognized as the Contest Queen and has authored two best-selling books: "You Can't Win If You Don't Enter" and "How To Win Cash, Cars, Trips & More!" Through her Online Sweepstakes Entry System, she has helped others win over $1 million in prizes.

Contest Queen: https://www.ContestQueen.com

Hook Digital Marketing: https://hookdm.com
Hook Digital Marketing Canada: https://hookdm.ca 
Watch the @BusinessBuilderThrowdown channel: https://youtube.com/hooskeo

Episode 240 - Carolyn Wilman - Winning Contests With AI

Winning Contests with AI - Carolyn Wilman (240)

Join us on this insightful podcast episode as two industry experts delve into the fascinating world of AI and its influence on content marketing and journalism. Beth from MW Action and Matt, the host, engage in a lively discussion covering a range of topics. From the benefits of AI-powered tools in content creation and automation to the potential implications for the future of journalism, they explore the nuanced aspects of incorporating AI into these fields.

Beth and Matt share their experiences and perspectives, highlighting the importance of understanding AI's capabilities and limitations. They emphasize the need for subject matter expertise and audience understanding to harness the true potential of AI in content creation and marketing strategies. They also touch upon the impact of AI on journalism, discussing responsible usage, proper sourcing, and maintaining trust with the audience.

Throughout the conversation, they stress the significance of agencies and service providers embracing AI technology while ensuring they possess the necessary knowledge and expertise to leverage it effectively. The dialogue serves as a thought-provoking exploration of AI's evolving role and the need for a harmonious blend of human expertise and AI tools in various industries.

If you're curious about the future of content marketing, journalism, and the ethical considerations surrounding AI implementation, this podcast episode offers valuable insights and thought-provoking discussions. Tune in to gain a deeper understanding of AI's impact on these fields and how to navigate the evolving landscape.

Beth Kapes: https://www.mwaction.com/
AI Music by https://waveformer.replicate.dev/

HookDM: https://hookdm.com
Hook DM Canada: https://hookdm.ca
Matt's book, PEERtainment: https://peertainment.com
Want to have Matt on your show or speak at your event? https://matthewrouse.com

Beth Kapes: the Impact of AI in Copywriting and Journalism (241)

Matt and Cam Williams chat a bit about accounting and what going the extra mile means as a fractional CFO, but also, how AI is going to replace some parts of the bookkeeping and accounting industry. Matt lets the cat out of the bag with another mind-blowing AI prediction about where the AI squeeze will come from for financial service businesses.

https://www.kynliconsulting.com/
https://calendly.com/kynliconsulting/growyourincome

Your Host: https://matthewrouse.com
Hook DM: https://hookdm.com
Hook DM Canada: https://hookdm.ca 
PEERtainment: https://peertainment.com

Episode 242 - Cameron Williams Talks AI and Accounting

Cameron Williams Talks AI and Accounting (242)

In this podcast episode, the host interviews Yaron Been, who discusses the potential of using automation and code to benefit e-commerce companies. They explore how even non-developers can leverage ChatGPT to automate tasks and create solutions tailored to their needs. Yaron shares examples of using Python scripts and chat interactions to generate blog posts, videos, and more. They also emphasize the importance of using chat interactions to clarify requests and obtain better results. Yaron mentions defensive automation to streamline processes like accounting and fulfillment and recommends exploring popular apps in the relevant e-commerce platform's marketplace for automation solutions. They highlight the significance of embracing AI and automation to stay ahead in the competitive business landscape. Lastly, they discuss the value of investing in ChatGPT-4, as it offers more powerful features than the free version, making it a no-brainer decision for businesses.

eCom XF: https://ecomxf.com/ecomxfactor-linktree/

Music by Suno (alpha), Voice by Eleven Labs, editing by Descript and Audacity

Hook DM: https://hookdm.com
Hook Digital Marketing Canada: https://hookdm.ca
Want Matt on your show or to speak at your event? 
https://matthewrouse.com
Matt's book: PEERtainment https://peertainment.com

Episode 243 - Yaron Been on AI and Automation for eCommerce

Yaron Been on AI and Automation for eCommerce (243)

Welcome back to Digital Marketing Masters, hosted by Matt Rouse. In this episode, Matt is joined by Daniel Alvarado, CEO of White Shark Media and AdClicks. They dive deep into the evolving landscape of digital marketing, discussing the intersection of AI and advertising strategies.

Daniel shares insights on how AI is reshaping pay-per-click advertising and social media marketing. They explore the power of AI-driven content creation, its potential impact on consumer behavior, and the challenges of maintaining authenticity in a world increasingly dominated by AI-generated content.

Discover the latest trends in advertising as they dissect the dynamics of platforms like Google, Bing, and emerging social media networks like Threads. They also touch on the ethical considerations of AI, from misinformation to privacy concerns, and how businesses can navigate these challenges.

Whether you're a marketing enthusiast or a business owner, this episode offers a thought-provoking exploration of AI's influence on the future of advertising. Tune in to gain valuable insights and stay ahead in the ever-evolving world of digital marketing.

Episode 244 - AI and Advertising with Daniel Alverado

Daniel Alvarado: AI & Advertising (244)

On this episode of Digital Marketing Masters, host Matt Rouse chats with Greg Moyer about his enlightening presentation on preserving creativity in the AI era. Discover the "seven things you don't want to give up" to maintain your creative edge and they chat about avoiding distractions, the SAG strike, AI music copyright, and more AI discussions. 

This episode is essential listening for digital marketers looking to blend creativity with technology.

Episode 245 - Greg Moyer Talks About AI and Avoiding Distractions

Greg Moyer Talks About AI and Avoiding Distractions (245)

Unlocking Business Potentials with AI: A Deep Dive with Darin Kidd
Digital Marketing Masters Podcast 246

In this exciting episode of "Digital Marketing Masters," host Matt welcomes the illustrious Darin Kidd, a business visionary and the author behind the motivational book "I Will Until." In a riveting conversation that explores the nooks and crannies of the business world, they delve deep into the transformative role of AI in enhancing business processes and content creation.

Darin shares the infinite potentials that lie in harmonizing AI technology with human teams, a strategy that promises not just a boost in efficiency but a remarkable increase in revenue and market share. Moreover, the conversation takes a futuristic turn as they envision a world where AI facilitates everyday processes, including predicting and automating flight bookings, promising a revolution in customer service and experience.

Towards the end of the podcast, Darin Kidd opens up about his book "I Will Until," a beacon of motivation and a guide to achieving one’s dreams through relentless perseverance. Find out how to get in touch with him and explore collaboration opportunities as he invites listeners to reach out through his website and social media platforms.

Join Matt and Darin as they envision a future intertwined with AI, discuss the nuances of the business landscape, and share the secret sauce to winning in life and business. Don't miss out on this enlightening conversation filled with futuristic insights and practical business advice. Visit "I Will Until" at iwilluntil.com to connect with Darin Kidd and delve deeper into his world of inspiration and business acumen.

Digital Marketing Masters Podcast: https://hookdm.com/podcast
Hook Digital Marketing USA: https://hookdm.com
Hook Digital Marketing Canada: https://hookdm.ca

Darin Kidd: Unlocking Business Potentials with AI (246)

Articles, writing, SEO, content marketing, it's all changing thanks to NLP and AI. I speak with Katrina McKinnon on what this means for the future of search engine marketing.

AI, Writing, and SEO with Katrina McKinnon (248)

Digital Marketing Masters, brought to you by Hook SEO Digital Marketing of Hillsboro, Oregon. Actionable, tactical information you can use to immediately improve your business, sales, and marketing.

Yaron Been on AI and Automation for eCommerce (243)

Hook SEO Digital Marketing

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