Todd Dexheimer welcomes Michael Barbarita, founder of Next Step CFO, to the show. Michael shares actionable insights on staying ahead of the competition by implementing innovative ideas and strategies that others overlook. He also delves into his Conversion Formula, five critical components of making an offer that converts, and how to apply these principles effectively in uncertain economic times. Whether you're an entrepreneur or a business leader, this episode is packed with advice to help you differentiate your business and achieve long-term success.

Key Takeaways:
1. Why doing what your competitors won’t can set you apart.
2. Understanding and applying the Conversion Formula to grow your customer base.
3. The 5 components of a compelling offer: what they are and why they work.
4. Strategies for navigating uncertainty 

Michael J. Barbarita Jr. is an accomplished entrepreneur, award-winning public speaker, and co-author with over 40 years of success across retail, manufacturing, and service companies.
After launching his career as a financial analyst, Barbarita led the retail chain Ski Town USA from $2.5 to $8 Million in annual revenue in less than five years, before launching Next Step CFO in 2007 to provide business owners withmore time freedom and more consistent profits through implementation of financial and business strategies that their competition isn’t doing!

Books:
Powerful Business Strategies By Michael Barbarita & Chuki Obiyo 
Traction by Gino Wickman

Pillars:
1. Profit 
2. Creating Value
3. Having a Road Map (Systems in Place to automate)

Connect with Michael Barbarita:
Website: Next Step CFO
LinkedIn: Michael Barbarita

Welcome to Pillars of Wealth Creation, where we talk about building financial freedom with a special focus on business and Real Estate. Follow along as Todd Dexheimer interviews top entrepreneurs, investors, advisers, and coaches.

YouTube: www.youtube.com/c/PillarsOfWealthCreation
Interested in coaching? Schedule a call with Todd at www.coachwithdex.com
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POWC # 758- Standing Out in Business | Michael Barbarita

Welcome to Pillars of Wealth Creation, where we talk about building financial freedom with a special focus in business and Real Estate. Follow along as Todd Dexheimer interviews top entrepreneurs, investors, advisers and coaches. 

Todd Dexheimer, with Endurus Capital focuses on multi-family and senior housing syndication, specializing in purchasing value add apartment buildings in emerging markets. His companies currently own 4,000 units with $400mm assets under management. Todd talks openly about what it takes to run a successful business and become financially free. He talks about mistakes and lessons learned and how you can avoid the same pitfalls. Subscribe to our show and you won't be disappointed.

POWC # 758- Standing Out in Business | Michael Barbarita

Pillars Of Wealth Creation