I came across the following quote from a post on Instagram:
“It doesn’t make sense to continue wanting something if you’re not willing to do what it takes to get it.
If you don’t want to live the lifestyle then release yourself from the desire.
To crave the result but not the process is to guarantee disappointment.”

The journy of 1,000 miles doesnt begin with the first step - it begins with awareness. In sales performance that 'awareness" is critical - it is a level of self awarenes that might be beyond many - it certainly was beyond me for a long time.

A line from their most famous song, David Byrne in Talking Heads asks YOU to ask the question: "you may ask yourself, how did i get here?"

In trying to improve your sales performance you need to understand where you are, how you got there, where you wnat to go and more importantly are youy aware of what changing for success looks like?

I have included a little clip at the end from Eric Thomas - the bane of every young sportstar's life....I hope you enjoy

You may ask yourself, how did I get here?

Helping ambitious SMEs and sales leaders unlock performance through strategic coaching, sales training, and practical growth advice rooted in 20 years of real-world experience.

I’m Paul McAnallen, founder of Shift Control, a consultancy that works with SMEs, sales leaders, and founders across Ireland to improve sales performance and leadership effectiveness.

Over the last 20 years, I’ve helped hundreds of businesses accelerate sales through strategy, coaching, and leadership development. From creating go-to-market strategies to developing SDR teams and mentoring senior sales professionals, I bring a no-nonsense, high-impact approach to driving commercial growth.

With deep cross-industry experience and a commitment to clarity and action, I work as a trusted growth partner — not just a trainer — helping businesses turn potential into performance.

You may ask yourself, how did I get here?

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