When planning an event, it can sometimes be easy to get caught up in planning for the main stage content, catering, logistics, etc. But don't forget about the attendee experience! Phil, Tyler and Marisa discuss event engagement opportunities like a photo booth, headshot booth, or 360 video booth that will help create those memories for attendees.

Engagement Opportunities to Make your Next Event Unforgettable

Welcome to create smarter. Where we introduce you to marketing tactics and speak with some of the best small business owners the area has to offer.

Ep1 - This is Create Smarter. Welcome To The Show.

Imagine telling your parents that you're going to quit school to clean pools? That's exactly what Matt Khouri did. What may have seemed like a gamble at the time has definitely payed off in the long run. We sat down with Matt about some of the pain points with running a seasonal business, how he's grown, and what the future holds.

Ep2 - How to be successful year round while running a seasonal business with Matt Khouri of PoolPals

You have to at least try. That's been Grey Almeida's mantra from the get go and it has certainly paid off. What started a s a goal to work flexible hours as a real estate agent quickly evolved into an online marketing firm that focuses on building websites for small businesses and real estate agents.

Ep3 - How to use your website to tell your story online with Grey Almeida of Ashgrey Marketing

Whether it's at the Little League World Series to jumping aboard an aircraft carrier, Tom Furcillo of Single Light Media can definitely tell a great story. In this episode of the Create Smarter Podcast, we talk to Tom about the things you don't think about when it comes to starting a business and how brands can and should use video to help tell their story to the world.

Ep5 - Using Video to Tell a Great Story With Tom Furcillo of Single Light Media

Ashley Lucas refers to herself as a “recovering entrepreneur” after having spent the last nine years working in the startup space, as a founder, a co-founder, and a venture accelerator director. After launching and leading her own digital media company that took her through the MassChallenge accelerator in 2010, Ashley was recruited to co-lead a startup called The Welcoming Committee, a national events and travel company. There she helped grow a Boston-based community of 2,000 people into a membership base of 35,000 across ten cities. 12 employees, 300+ annual events, and a one million dollar investment raise later, she stepped away from the company to join the team at Babson's Center for Women's Entrepreneurial Leadership (CWEL).

The Life of a Recovering Entrepreneur with Ashley Lucas

Sit down with the team from Only Prettier Design for just a few minutes and you'll quickly notice their incredible attention to detail as well as their ability to have fun no matter what the situation.

We sat down with the founders of Only Prettier design, Heather Reda and Dianne Pyburn, to talk about building a business while raising families and what, "this is our story" really means.

Engagement Opportunities to Make your Next Event Unforgettable

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