Welcome to the What's Next! podcast with Tiffani Bova. 


This week, I have the pleasure of bringing back an insightful conversation with Mark Bonchek. Mark is the Founder and Chief Epiphany Officer of Shift Thinking. He leads organizations to make the shift from incremental to exponential growth and to achieve transformational change so that they can more effectively compete in their market, engage their customers, and organize their teams.  



THIS EPISODE IS PERFECT FOR… anybody willing to reimagine their business framework to create industry disruption.



TODAY’S MAIN MESSAGE… we seldom look past the surface of a business model. But every business creating waves in the market is creating a strategy around the deeper layer, the mental model.



WHAT  I  LOVE  MOST… you don’t need to get rid of everything to transform your business. It might just be a matter of gaining a better understanding of your mental model. 


Running Time: 32:46


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RELOAD: Mental Models of Customer-Centricity with Mark Bonchek

Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have inspired me. Whether I am preparing for a keynote speech or writing for publications such as Harvard Business Review and Huffington Post, these are my go-to people. My goal with the What’s Next! podcast is to keep you thinking and to challenge you to think about What’s Next!

RELOAD: Mental Models of Customer-Centricity with Mark Bonchek

What's Next! with Tiffani Bova