In 2019, Germany’s Planet Radio once again launched a brand-new custom ID jingle package produced by Wisebuddah in London. The CHR station, based in Frankfurt, returned to us for a package comprised of a TOTH and Showopener suite, alongside 15 new IDs.

Mick von Oppen and Elinor Pomeranz, Planet Radio, said: “As with the last couple of years, Wisebuddah provided Planet Radio with a great sound package, tailored to our sound ID and exceeding our expectations.
Professional, up-to-date and fun! It’s always a pleasure to work them and thanks to the entire Wisebuddah Family for the magic you create!”

Wisebuddah Planet Radio 2019 Montage

R.SH 2020 WOW.Jingles & Branding

One FM, Switzerland

📻
One FM - All The Hits
PURE Jingles

🌐
https://www.onefm.ch/
https://purejingles.com/

One FM (Switzerland) | PURE Jingles | Jingles (2020)

www.brandy-jingles.com

GrandMix for Contact FM

FFN 2020 WOW.Jingles & Branding

Smack Trax Vol. 5

Broadcasting nationally throughout Portugal, RFM has this week launched a brand-new set of Wisebuddah jingles. The new package comprises ten high-energy, bespoke IDs designed to accompany the station’s existing Wisebuddah sounds.

Capturing the spirit of Portuguese Hot AC radio with punchy, progressive and convivial themes, the new IDs combine the station’s two main voiceovers with group sung vocals, which were recorded both in London and Lisbon. The package also once again uses the familiar 3-note sonic logo that has become a favourite with RFM listeners over the years. 

At the heart of its message, RFM seeks to play “Só Grandes Músicas” (Only Great Songs), and the new tracks that make up the new jingles package are therefore inspired by the most popular genres in contemporary music; with elements of Moombahton, DanceHall and Piano House (amongst many more) coursing through the music.   

Phil Tozer, Wisebuddah’s Managing Director, said: “Summer may be over, but RFM are keeping it hot going into Autumn! António gave us great licence to express ourselves, being highly receptive to the team’s varied ideas and giving us a blank canvas on the musical inspiration. It’s the kind of trust that comes with such a longstanding partnership, and the sounds just keep getting better!”

António Mendes, Director of Programming, RFM added: “We are very happy with the new jingle package Wisebuddah produced for us. For over a decade now, we’ve had great collaborations, and this new package was no different!”

Wisebuddah RFM Montage 2020

German public broadcasting station, 1LIVE, have launched an extensive overhaul of their station sound and imaging, teaming up with London-based production company Wisebuddah for the first time.

Every day, nearly 3 million people listen to the Westdeutscher Rundfunk (WDR) station across North-Rhine Westphalia, tuning in for some of the most varied and progressive content on German radio. 

Reflecting this, Wisebuddah have produced a package that features over 35 distinct compositions, ranging from IDs to Show Openers and talkover Beds, along with a brand-new set of Information Elements and Sweepers. The new audio identity is then all brought together with the station’s brand-new sonic logo, which has been designed to underpin the uniqueness of the German station.

David Mannheim, Brand Manager, 1LIVE added: “For the “new 1LIVE” we were looking for an individual and unmistakable package that sounds urban, modern, warm, young, dynamic, but by no means cheap or stressful. In addition, the new sound package should pick up on current music trends and optimally adapt to the 1LIVE playlist. In the first meetings we explained to the Wisebuddah team our philosophy and conveyed what DNA 1LIVE carries. 

This balancing act - intense and dynamic, but not sounding stressful or annoying - was implemented very well by Wisebuddah. The final elements are very easy to drive and combine optimally with the range of content that 1LIVE displays daily in the program: events, comedies, topics from the sector, current news and listener interaction.”

Phil Tozer, Wisebuddah’s Managing Director, said: “David and the team asked us to create a wide-ranging package that really represented 1LIVE and its listeners and wanted us (like them) to be courageous and unconventional. From meetings in London, to great collaborative discussions and listening sessions, this was always at the forefront of our minds. 
It means we have created something that, from both a musical and a branding point of view, flows smoothly through and connects the stations programming, yet resonates on an individual level too; be that with a presenter’s personality or the next song on the 1LIVE playlist.

Check out the new Wisebuddah website featuring this package and many more (including work for BBC Radio 1 (UK), Radio 538 (Netherlands) and Fun Radio (France) at www.wisebuddah.com.

Wisebuddah 1LIVE 2020

With a station name pronounced as ‘extreme’, our Finnish friends love revolutionary sounds!

So we pushed the limit(ers) once again with compositions & compression to the max... Although we'll usually say: Turn it up loud, when you're wearing headphones, you might wanna give it an easy start ;-).

yle X3M - Finland | Demo

Work Showreel Jan 2021

Sublime plays the best Funk, Soul & Jazz, and makes a difference for a better world by offering positive and encouraging headlines, positioned as The News of Progress. The Rhythmic AC format already attracts over 400,000 different listeners a week; a demo which is active, well educated, and culture & lifestyle oriented.

Station manager Rick Waltmann came to us for an authentic sound. Played by great session musicians and complemented by very soulful vocals (from Dutch soul diva, Berget Lewis). The package will match timeless music by Marvin Gaye and Earth Wind & Fire, as well as current core artists Anderson Paak and Alicia Keys.

To emphasize the message of Sublime, these 10 bespoke jingle IDs are not ending with the brand name, but with a catchy tagline instead; the new slogan Let’s Get It On. A sublime & sexy on air sound for the station that radiates positive energy, this is Sublime 2021!

FFN 2020 WOW.Jingles & Branding

WOW.Radiobranding

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