The best European CHR-Radioimaging

Listen here to the BRAND NEW 538 News Imaging 2021.

Enjoy!

Audio Brothers
www.audiobrothers.com
tom@audiobrothers.com

Radio 538 - NEWS IMAGING 2021

The Netherlands’ world famous Radio 538 has today launched their brand-new sound, once again produced by Wisebuddah. 

The 2021 package for the Talpa owned station sees the artistic talents of Marc Vickers, Ben Townsend, Steph Jansen (Wisebuddah) and Chris Hartgers (538) combine again, collaborating to take the sound of 538 even further.

With over a dozen new compositions, ranging from Drop House to Dance to Urban Pop, the package contains new generic station IDs and a fresh TOTH sequence, all reflecting the cutting edge of CHR imaging.

Chris Hartgers, Creative Lead, Radio 538, said: “ We’ve worked with Wisebuddah for almost 10 years now, our combined goal was to keep ahead of the trends and to come up with the next stage of imaging for Radio 538. We needed to make sure that our listeners could still recognize the well-known ‘Radio 538 sound’ over the new package, but more than ever we needed to push our sound forward. After 8 months of hard work, I can proudly say that we have brought Radio 538 to its new chapter of imaging and sound. And boy, it’s a good one!”

Wisebuddah’s Managing Director, Phil Tozer, added: “As one of the world’s most well-known CHR radio stations, and with over 2.5 million weekly listeners, we knew that we had to be at the top of our game to produce a sound that is considered a benchmark for contemporary production. Being able to blend industry-leading composers with a host of new vocal talent, alongside a stellar imaging team was a dream come true and we’re extremely proud of the result.”

Wisebuddah Radio 538 2021

SOMMER 2022 WOW.Power Intros

Our 2023 updates for Radio 538 built upon the sound from the previous package fusing a diverse range of ultra-modern themes and a combination of spoken and sung vocals. The package then takes these elements and combines it with the latest cutting-edge imaging production techniques, to ensure that the Talpa station is always at the forefront of the CHR format.

Wisebuddah Radio 538 2023

'WE COMPOSE FOR STATION IMAGERS'

Audio Brothers is a radio imaging & jingle company passionate about audio and sound. Reinforced by our talented pool of gifted instrumentalists and challenged by the world’s finest station imagers, Audio Brothers carefully crafts custom imaging that keep your listeners engaged and connected.

tom@audiobrothers.com
www.audiobrothers.com

Radio 538 | News, Weather & Traffic beds by Audio Brothers

German public broadcasting station, 1LIVE, have launched an extensive overhaul of their station sound and imaging, teaming up with London-based production company Wisebuddah for the first time.

Every day, nearly 3 million people listen to the Westdeutscher Rundfunk (WDR) station across North-Rhine Westphalia, tuning in for some of the most varied and progressive content on German radio. 

Reflecting this, Wisebuddah have produced a package that features over 35 distinct compositions, ranging from IDs to Show Openers and talkover Beds, along with a brand-new set of Information Elements and Sweepers. The new audio identity is then all brought together with the station’s brand-new sonic logo, which has been designed to underpin the uniqueness of the German station.

David Mannheim, Brand Manager, 1LIVE added: “For the “new 1LIVE” we were looking for an individual and unmistakable package that sounds urban, modern, warm, young, dynamic, but by no means cheap or stressful. In addition, the new sound package should pick up on current music trends and optimally adapt to the 1LIVE playlist. In the first meetings we explained to the Wisebuddah team our philosophy and conveyed what DNA 1LIVE carries. 

This balancing act - intense and dynamic, but not sounding stressful or annoying - was implemented very well by Wisebuddah. The final elements are very easy to drive and combine optimally with the range of content that 1LIVE displays daily in the program: events, comedies, topics from the sector, current news and listener interaction.”

Phil Tozer, Wisebuddah’s Managing Director, said: “David and the team asked us to create a wide-ranging package that really represented 1LIVE and its listeners and wanted us (like them) to be courageous and unconventional. From meetings in London, to great collaborative discussions and listening sessions, this was always at the forefront of our minds. 
It means we have created something that, from both a musical and a branding point of view, flows smoothly through and connects the stations programming, yet resonates on an individual level too; be that with a presenter’s personality or the next song on the 1LIVE playlist.

Check out the new Wisebuddah website featuring this package and many more (including work for BBC Radio 1 (UK), Radio 538 (Netherlands) and Fun Radio (France) at www.wisebuddah.com.

SOMMER 2022 WOW.Power Intros

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