Today's #skucast features Ruth Verver and Beth Walker, Co-Founders and Partners of Paperclip Promotions, a distributor based in Austin, TX. In today's episode they discuss the critical missing piece in their values (missing on purpose!), an order for their biggest client that went south, and much more!

Episode 106: "Why Not?" How to Go for the Big Wins with Paperclip Promotions

Welcome to skucast, the #1 podcast for entrepreneurs in the print and promotional products industries. skucast shines a light on our industries' best work, features maverick personalities, and discusses what’s really involved in running a modern print or promotional products business. skucast is the official podcast of commonsku.

The Advertising Specialty Institute (ASI) is the largest media, marketing and education organization serving the promotional products industry, with a network of over 25,000 distributors and suppliers throughout North America. ASI leads the industry in technology solutions, providing cloud-based e-commerce, enterprise resource planning software (ERP) and customer relationship management software (CRM). ESP Web is the industry's leading tool for sourcing hundreds of thousands of products. A family-owned business since 1964, ASI also provides online research, marketing, advertising opportunities, trade shows, education, award-winning magazines, newsletters, custom websites and catalogs to help members sell, market and promote their brands. Visit ASI at www.asicentral.com and on Facebook, Twitter, LinkedIn, YouTube and the CEO's blog.

Episode 106: "Why Not?" How to Go for the Big Wins with Paperclip Promotions

skucast - the official podcast of commonsku