Jr. CruiZa AKA "The Short Boss" is one of the most electrifying DJs/Producers internationally. Born in Brooklyn, NYC, he stems from a family of legends in the Caribbean entertainment and music business.

Sole Channel Music had humble beginnings as a weekly Saturday night party in the vibrant heart of New York City, aptly named Sole Channel.
The driving force behind this endeavor was to craft an atmosphere around deep dance grooves and present them to a new generation of club enthusiasts.
With an outpouring of love and support from DJs, producers, and fans alike, Mr. V recognized that the time was ripe to launch his own imprint. This platform would not only showcase his prowess as a producer and songwriter but also infuse fresh ideas into the underground music scene.

Speaking of the label's unique sound, Mr. V emphasizes, "When I think of Sole Channel Music, I envision a label with a clear vision and purpose.
The label's sound is unmistakably oriented towards the future."

Innovation and Collaboration:
Armed with innovative sounds, novel concepts, and exciting musical collaborations featuring some of today’s hottest DJs, producers, and artists, Sole Channel Music transcends the conventional label archetype.
It is a dynamic, forward-thinking entity that defies the copy-and-paste formula.
Sole Channel Music represents more than just a record label; it signifies innovation, precision, and a commitment to pushing boundaries in music.

​Ladies and gentlemen, welcome to the future of sound—welcome to Sole Channel Music.

Management or Licensing Info: scmagency@icloud.com

DJ RUBEN TORO "LATIN BULL"
    Round One: New York, NY: Ruben Toro, a native New Yorker, fought his way through a musical journey by way of doing everything it took to enter into the top-ranking arenas of clubs. Ruben listened to club classics from the 70s and 80s, working out on turn tables and studying the pulsating beats of 12-inch club records mixed by some of the legendary DJs of the time. Preparing to fight his first bout, Ruben knew that the contenders were iconic and tough, like Larry Levan, Frankie Knuckles, David Morales, and a multitude of other strong competitors. Ruben believed that he must train and prepare to win. After years of rigorous training with some of the top music veterans, including remixers, producers and engineers, he knew he was equipped to knock out his opponents in the first round.

    On an unassuming street in Manhattan’s garment district, crowds gathered late at night, to witness the top-ranking DJs constantly competing for their mark on the club scene, striving to debut incredible and infectious driving beats. “Clubshelter” was the premiere spot for anyone with an appreciation for club music and the who’s-who of the underground music world. Champion and sparring partner of all bouts, life-long friend and mentor, as well “Clubshelter” owner, legendary DJ Timmy Regisford, helped cultivate Ruben's mixing ability. The winner of this round: Ruben Toro, a knockout.

    Round Two: The summer of 1997 marked the return of the legendary "Club Shelter" and Ruben became its premiere opening D.J., knocking out all other contenders. Ruben has become well known as the champion in the music production arena. Remixing songs like “Osulade” for Yoruba Records, and knocking out "Don’t Change" by Erro. Another knockout by Ruben, he also remixed The Tasita D’Mour “Power” and DJ Kent’s “Falling”. With the success of these productions, Ruben went on to produce and remix many house music dance floor fillers on Vega Records, JellyBean Soul Records and not to mention on his very own Temple Movement Records. Winner of this round: Ruben Toro, a knockout.

    Round Three: Ruben Toro, winning by landslides in every round, now wanted to claim victory in the radio arena. Ruben begun to hone this craft through bouts as a DJ on Inncer City Broadcasting and WBLS 107.5 FM “Power Shelter Mix.” Claiming victory as a radio DJ, Ruben and sparring-partner/ mentor, Timmy Regisford premiered parties such as “The Temple” at the Tunnel, another legendary night club in New York City. Club promoters worldwide began flocking to Ruben as the reigning champion of the underground club scene DJs.

    Reigning champion of all time DJs, Ruben Toro, knocked out WBLS, and moved on to bouts with WRKS 98.7 KISS FM. Having started with guest appearances, multi-talented DJ Ruben Toro quickly knocked out all other contenders and made the mix show “Kiss Club Classics” his own weekly party every Saturday night from 12am -5am. Recreating the music that made him champion, the “Paradise Garage Feel” and “The Temple” sounds, Ruben presents mixes from yesterday and today’s “Deepest Underground Sounds,” blending the best in Garage/ Loft Classics and soulful underground dance music, on New York’s #1 radio show- his own “Kiss Club Classics.” The winner of all rounds: Ruben Toro, a knockout. 13 years later after holding down the #1 spot on Saturday nights the Latin Bull can be heard world wide on www.isoulradio.com For more info on Discog, Video’s etc go to www.djrubentoro.com

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