Data analysis increases a company's performance, customer insights, and decision-making process.

Nate Streeter, Director of Marketing and Customer Experience at Paris Painting, shares how Paris Painting has grown to do over $10 million per year, and the interesting journey he took to joining Paris Painting. He elaborates on the importance of data analysis, and how Paris Painting uses NPS and multiple customer check-ins to keep a very tight gauge on their customer satisfaction. He offers some very solid advice for smaller painting company owners aspiring to one day own an 8 figure painting company and shares the struggles that Paris Painting is still working on ironing out themselves.

Topics Discussed:
- How to implement NPS to monitor your true customer satisfaction.
- The transformative resources currently available to entrepreneurial painting company owners.
- How one terrible mistake can keep you trapped in your business unless you fix it.
- What painting companies can learn from the plumbing and HVAC industries that are doing hundreds of millions per year in revenue.

<a href="https://www.pcaoverdrive.org/videos/data-driven-marketing">Watch the episode on PCA Overdrive</a>

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Data-Driven Marketing: Mastermind Podcast

Podcast produced by the Painting Contractors Association (PCA). 

Join PCA as we interview industry experts on how to build stronger businesses.

Founded in 1884, PCA is the only national trade association dedicated to the success of painting contractors through ethics, education and excellence. Today, PCA is recognized and supported by many industry manufacturers and suppliers as the premier organization committed to helping professional painting contractors improve their business.

Data-Driven Marketing: Mastermind Podcast

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