A truly unique sound for the next generation of music lovers!
For more Deep & Sexy, check:

Record label for #dance music
Based in Berlin!

Here to help you find the tunes that matter in your life

Believe the Hype 

Bless Up

Tom Cross, known now as ZERO TO ONE, is more than just a Grammy-nominated music producer, DJ, and multi-instrumentalist—he’s a passionate artist with a deep love for the craft. Formerly one-half of the celebrated duo Wh0, Tom has had the privilege of working alongside some of the most iconic names in the industry, from Steve Angello and Mark Knight to Armand Van Helden, Basement Jaxx, The Prodigy, Nile Rodgers, and more.

Throughout his journey, Tom’s talent has taken him to some incredible places—a Grammy nomination, a track on FIFA 2023, sessions at the legendary Abbey Road Studios, and even a contribution to Beyoncé's Renaissance tour. His ability to captivate audiences has been evident in sold-out shows at venues like Printworks and XOYO, and his music has reached millions, with over 80 million streams worldwide. He’s also worked with top labels such as Ministry of Sound, Capitol Records and Positiva.

Now, Tom is embarking on a new chapter as ZERO TO ONE, a project that’s a true reflection of his heart and soul. Drawing from the diverse sounds of Electronica, Grime, Bass, Rap, and the vibrant UK culture and fashion, Tom is returning to his musical roots with renewed passion. This new journey isn’t just about creating music—it’s about reconnecting with the essence of what inspires him.

ZERO TO ONE is more than a name; it’s a fresh start, a new sound, and a promise to stay true to the music that moves him.

#ZT1CREW

► Founded by
@thisiswh0 & George Powell.

► Demo Submission:
https://www.thisiswh0.com/label-music-submission

► Radio Show
@wh0playssessions


Wh0 Plays & Wh0 Worx are both independent, artist-run imprints which set to shake the foundations of what was becoming a very rigid dance music industry. However, with Wh0 standing at the helm, breaking the prototype was only to be expected. He's becoming renowned for breaking boundaries – whether its sonically or through his career moves, which is why he's a defining part of the new wave.


Do not send demos to us via SoundCloud message.

With an unwavering commitment to igniting your passion for House Music, the Wh0 Plays Sessions DJ’s graciously curate each episode with love and dedication, ensuring you experience nothing short of auditory ecstasy. From groovy basslines to euphoric melodies, our mixes are meticulously crafted to transport you to a realm of boundless musical euphoria.

At the helm of this sonic voyage are our six top-tier DJs — Wh0, Molly Mouse, Johan S, Costa UK, Rue Jay, and Bad Intentions. Each a master of their craft, adept at weaving enchanting sonic tales that leave you yearning for more. 

Prepare to be enchanted by the seamless synergy of talent, as each DJ takes the helm, guiding you through a euphoric soundscape of sonic pleasures. Wh0 Plays Sessions is more than just a radio show; it's a celebration of House Music's ever-evolving spirit, igniting passion and spreading the love for electronic beats far and wide.

So tune in every Monday and embark on this sonic odyssey with us, because at Wh0 Plays Records, the rhythm never stops, and the dancefloor is always calling. Let the music take control and experience House Music like never before. Stay connected, stay groovy!

Instagram: https://www.instagram.com/alexcruzmusic
Bookings: bookings@alexcruz.eu
Press: press@alexcruz.eu
Tour Dates: https://bit.ly/2ttWAyi

► Wh0 Plays & Wh0 Worx Records:
@wh0playsrecords

► Our Radio Show:
@wh0playssessions

►Management:
George@thisiswh0.com

►Bookings
Sammy@total-underground.com

Follow me on SILO 
http://soundcloud.com/silo2000

Scot LOVE (SILO DISKO) is following