Southern Boy is an Independent Artist (songwriter, singer, rapper, producer),Label Executive and Business Owner. Born on July, 20, 1978, a native of Bainbridge, GA; Southern Boy began his music journey as a young child playing piano and singing for the local churches within the city. Inspired by his Father, who sings and play the piano, Southern Boy began studying the Business of Music as he became older while serving in the Military (U.S. Navy) from 1996-2004. Southern Boy started an Independent Record Label (KRU Records) in the year of 2000 and continued to put out underground music throughout the years utilizing the internet as a platform to eventually earn royalties for his work. From 2010-2017, Southern Boy restructured his company and launched The New KRU Records and Moneyship Music Group. Southern Boy's music has reached a fan base worldwide and continues to secure a spot in the hearts of those who supports underground music. Southern Boy is actively engaged into Entrepreneurship. In 2019, Southern Boy showed interest in Hip Hop Fashion and launched a shoe line ( L'LUCIANO) and Clothing Line, City Rich, LLC. Both brands are crossing the threshold to stardom and gaining national attention. 

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BIO- Hailing from Richmond, VA with a conceptual approach, Mike Da Vinci approaches a wide scale of subjects in a multi-layered way, likes to involve the listener in a way that is sometimes physical and believes in the idea of function following form in a work.
His conceptual records directly respond to the surrounding environment and uses everyday experiences from the artist as a starting point. Often these are framed instances that would go unnoticed in their original context. By taking daily life as subject matter while commenting on the everyday aesthetic of middle class values.
His works are characterized by the use of everyday life in an atmosphere of middle class mentality in which recognition plays an important role. Mike Da Vinci is the Living Testament.

【𝐓𝐇𝐄 𝐅𝐔𝐓𝐔𝐑𝐄 𝐎𝐅 𝐌𝐔𝐒𝐈𝐂】
https://www.oxygenbeats.com
oxygenbeats@gmail.com

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