Vertical SaaS founder reveals why narrow markets demand different playbooks. From niche product-market fit to unconventional GTM strategies, discover how specificity beats scale in specialized industries.


An interview with a Vertical SaaS founder on the unique challenges of GTM (Go-to-Market) and achieving product-market fit in a narrow industry.

"AH Digital Essentials" hosted by Hypnotised & PatriZe.

These 2 rising stars from Belgium combine their forces to bring you a show to remember. Playing sounds from their own label AH Digital combined with the best other Progressive House to Melodic Techno and anything inbetween.

It's all about the music. It's all about the sound. It's underground!

Episode 101 with our guest Seycel!

Tracklist:
1: Notamous - Terminal Five (Leandro Murua Remix) [Future Avenue]
2: Ethen Bass - Returning (Ulises Espindola Remix) [AH Digital]
3: Mr. Mojo (DE), MiekeJames - Senses (Kyotto Extended Remix) [PURRFECTION]
4: Owen Lucey - Invasion [AH Digital]
5: Seycel - Mystic Whispers (Extended Mix) [The Soundgarden]
6: RNDØM - Sprout [AH Digital]
7: Trifonov S - ExoSphera [AH Digital]
8: Ev Rymd - Clarity (Orginal Mix) [Future Avenue]
9: Lucho Bragagnolo, Facu Navas - Zeitgeist (Germán Guerrero Remix) [AH Digital]
10: Seycel - Lucid Waves (Nikko Mavridis Remix)[AH Digital]

Seycel - AH Digital Essentials 101 - October 2025

AH Digital proudly presents "Timelines," the latest release from Noe Bortolussi. The original track captures her signature deep and driving sound, weaving hypnotic rhythms with emotive atmospheres. Adding further dimension to the release are three outstanding remixes from Nikko Mavridis, Matias Carafa and Mateo Tapia, each delivering their unique interpretations while maintaining the release's immersive flow.

- https://www.facebook.com/afterhoursdgt/
- https://www.instagram.com/ah_digital.label/
- https://twitter.com/AHDigit
- https://soundcloud.com/ah-digital-1
- https://www.shirtee.com/nl/store/ahdigital/
- https://bit.ly/3zY8T1W (Youtube)

Noe Bortolussi - Timelines (Nikko Mavridis Remix)

Presenting a refined creative vision with the "Tales for No One" EP marks Nikhila Hashen's debut on AH Digital. Featuring two captivating original tracks, the title cut "Clouds Don't Speak" and "Tales of the Wind", the record introduces Hashen's distinct blend of melodic storytelling and textured, forward-thinking production to the label's roster. Both tracks showcase his deep, emotionally resonant sound, bringing a fresh perspective to the progressive landscape.

- https://www.facebook.com/afterhoursdgt/
- https://www.instagram.com/ah_digital.label/
- https://twitter.com/AHDigit
- https://soundcloud.com/ah-digital-1
- https://www.shirtee.com/nl/store/ahdigital/
- https://bit.ly/3zY8T1W (Youtube)

Nikhila Hashen - Clouds Don't Speak (Original Mix)

Elevate 06 is the latest compilation release from AH Digital Compilations, featuring 10 tracks from a diverse lineup of artists representing electronic music scenes around the globe. This release presents an eclectic selection, continuing the sublabels reputation for curating signature sounds and fresh perspectives in underground electronica. 

- https://www.facebook.com/afterhoursdgt/ 
- https://www.instagram.com/ah_digital.label/ 
- https://twitter.com/AHDigit 
- https://soundcloud.com/ah-digital-1 
- https://www.shirtee.com/nl/store/ahdigital/ 
- https://bit.ly/3zY8T1W (Youtube)

JD Lira - Destro

Seycel returns to AH Digital with a stunning new two-track EP titled The Whale. The title track dives deep into immersive soundscapes, blending emotional melodies with powerful progressive layers that pull listeners into its hypnotic flow. Accompanying it is Solo, a brilliant second original that showcases Seycel's refined production style, balancing depth, groove, and atmosphere. Together, these tracks mark another strong statement in AH Digital's catalog and reaffirm Seycel's distinctive artistic voice within the progressive scene.

- https://www.facebook.com/afterhoursdgt/
- https://www.instagram.com/ah_digital.label/
- https://twitter.com/AHDigit
- https://soundcloud.com/ah-digital-1
- https://www.shirtee.com/nl/store/ahdigital/
- https://bit.ly/3zY8T1W (Youtube)

Seycel - Solo (Original Mix)

At Triffid Marketing, creativity is our rhythm. We’re a full-service creative and marketing agency with a global presence—India, Australia, Dubai, UK, and USA. Our tagline, “A Sting of Creativity”, reflects the energy we bring into everything we do—sharp, impactful, and unforgettable.

From branding and design to campaigns, content, and technology, we help businesses grow by blending strategy with artistry. Just like music, our work connects people, sparks emotions, and leaves a lasting impression.

An interview with a Vertical SaaS founder on the unique challenges of GTM (Go-to-Market) and achieving product-market fit in a narrow industry.

strategist_mohini