Dr. C.K. Prahalad (1941-2010) was one of the world’s most influential business thinkers and a beloved professor at the University of Michigan. He pioneered the "Base of the Pyramid" concept, reshaping views on India’s economic potential, and co-authored the landmark strategy paper The Core Competence of the Corporation with Gary Hamel. His books, including Competing for the Future and The Fortune at the Bottom of the Pyramid, revolutionized business strategy and emerging market development. Twice ranked the world’s top business thinker by Thinkers 50, he left a lasting legacy in corporate strategy, innovation, and sustainable growth.

Disclaimer:

A. The background music used in this audio is the property of its respective developer and is protected by copyright. While it is a free version, Ahmedabad Management Association does not hold any rights to this music.

B. Dr. C. K. Prahalad generously shared profound insights on the AMA Podcast channel. This recorded episode is an extract from the video lecture series. The uploaded video contains copyrighted material; therefore, any modifications to the graphics, music, or the presence of the author or host are strictly prohibited.

All content is © 2025. All rights reserved.

Changing the Rule of the Game in the Global Industries

Advance in Science and its Impact on Strategy

The Next Practices - Innovations from India

Globalization of Indian Firms - Innovations or Imitation

Global Crisis is there in India Advantage

Leveraging India

Magic and some serious learning! This podcast breaks down how artists can lock in their rights, turn their name into a brand, and groove through the legal side of music with confidence.

Ms. Mirande Shah - Singer and Songwriter

Mr. Jatin Trivedi - Senior Partner at Y J Trivedi & Co., IP Litigator & Advisor

As the creative industry grows, so does the importance of understanding Intellectual Property (IP). Because your voice is yours, your name’s not for rent, and your songs deserve better than a legal mess, we’re talking all things IP!

What happens when a singer and a lawyer sit down to talk about creativity and IP?

How can data revolutionize the way real estate businesses connect with customers and drive sales?

In this engaging episode of the AMA Alumni Podcast Series, we explore how data and analytics are transforming real estate outreach and performance.

Mr. Jainam Kankaria, Managing Director of Merushikhar Infrastructure Pvt. Ltd. (AMA Diploma Alumni, Sales & Marketing, July-Dec. 2024)

A real estate professional leveraging market intelligence to optimize sales performance and decision-making.

Mr. Naman Kothari, Associate Director - Data Management & Operations, S&P Global

A data-driven strategist with deep insights into customer behavior and digital outreach. Together, they explore how personalization and data analytics are unlocking new potential in real estate marketing and sales.

Key Takeaways:

* The role of data in targeting and outreach
* Building intelligent sales systems
* Personalizing the customer journey
* Real estate trends powered by analytics

Learn from those who are leading the change.

Don’t forget to like, share, and subscribe for more real-world insights from AMA Alumni!

Disclaimer:

A. The background music used in this video is the property of its respective developer and is protected by Copyright. Although it is a free version, Ahmedabad Management Association does not hold the rights to this music.

B. The guests have graciously allowed us to share insights from their experience on the topic on AMA’s YouTube Channel. Please note that the uploaded video contains copyrighted material, and any modifications to graphics, music, or the inclusion of the author or host are strictly prohibited. Thank you for your understanding and support in respecting intellectual property rights.

Personalizing Outreach and Powering Sales With Market Intelligence

In this insightful episode, we explore a vital yet often overlooked question—“Our bodies may appear healthy, but what about our heart?”

Join Dr. Dhiren Ganjwala, renowned Pediatric Orthopedic Surgeon, in conversation with Dr. Jay Shah, leading Senior Interventional Cardiologist, as they discuss the silent risks of heart disease, early warning signs, and evidence-based strategies for heart attack prevention.

Learn about:
1. Lifestyle changes that actually work
2. Misconceptions around fitness and heart health
3. Importance of preventive screenings
4. Real-life experiences from clinical practice

This is more than just a conversation - it’s a wake-up call. Tune in and take your first step toward a healthier heart.

Disclaimer:

A. The background music used in this video is the property of its respective developer and is protected by Copyright. Although it is a free version, Ahmedabad Management Association does not hold the rights to this music.

B. The guests have graciously allowed us to share insights from their experience on the topic on AMA’s YouTube Channel. Please note that the uploaded video contains copyrighted material, and any modifications to graphics, music, or the inclusion of the author or host are strictly prohibited. 

Thank you for your understanding and support in respecting intellectual property rights.

Prevention of Heart Attack: How Healthy Is Your Heart Really?

Join us for a thought-provoking conversation with two dynamic leaders who embody innovation and unconventional thinking.

Featuring:
Mr. Manan Choksi, CEO & Director, Udgam Consultancy
A visionary leader transforming education and entrepreneurship through strategic innovation.

Ms. Aishwarya Jain, Founder, I'm Happiness
A wellness advocate and entrepreneur redefining success through mindfulness and emotional well-being.

In this inspiring session, they explore:
✨ How unconventional ideas are born
✨ The mindset behind breaking the status quo
✨ Personal journeys of embracing creativity
✨ Lessons on leadership, purpose, and inner growth

Whether you're an aspiring entrepreneur, a changemaker, or simply curious about new perspectives - this episode is your gateway to rethinking how you think.

Disclaimer:

A. The background music used in this video is the property of its respective developer and is protected by Copyright. Although it is a free version, Ahmedabad Management Association does not hold the rights to this music.

B. The guests have graciously allowed us to share insights from their experience on the topic on AMA’s YouTube Channel. Please note that the uploaded video contains copyrighted material, and any modifications to graphics, music, or the inclusion of the author or host are strictly prohibited. 

Thank you for your understanding and support in respecting intellectual property rights.

The Origin of Thinking Differently

Welcome to Ahmedabad Management Association’s Official Podcast Channel!

Your go-to destination for insightful conversations on management, leadership, and innovation. 

Designed for business professionals, entrepreneurs, researchers, and students, our episodes challenge conventional thinking and spark ideas that drive real impact.

Powered by Ahmedabad Management Association, this podcast is dedicated to fostering excellence and forward-thinking in the business and academic world.

Copyright © 2025 AMA, Ahmedabad.

For details on our programs and events, click here:https://www.amaindia.org/

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