In this episode of the Channel Insight podcast, host Dinara Bakirova speaks with Akash Singh from Mindmatrix about the transformative role of artificial intelligence in channel management. They discuss Mindmatrix's offerings, including their new AI capabilities, the importance of partner enablement, and the ethical considerations surrounding AI. Akash shares insights on how to effectively adopt new technologies and the significance of building trust in AI outputs. The conversation also touches on strategic partnerships and personal motivations in the channel space.


EP02 - Next-Level partnerships:  Harnessing AI in PRM - Dinara Bakirova & Akash Singh

In this episode of the Channel Insight Podcast, host Dinara speaks with Frie Petre, founder of Qollabi, about the importance of partner collaboration and forecasting predictable revenues. Frie discusses his inspiration for writing 'The Partner Operating Model' and how AI is transforming partner management. The conversation explores the evolving role of partner managers, the future of PRM systems, and how Qollabi integrates with existing platforms. Frie also shares insights on staying ahead in technology and offers advice for aspiring founders in the partner management space.

EP04 - Partner Collaboration is Changing - BE READY!

Summary

In this insightful conversation, Dinara interviews Jay McBain, Chief Analyst at Canalys, discussing his remarkable journey in the tech industry and the key insights from the 2025 MSP Prediction Report. Jay emphasizes the importance of understanding market systems, the growth potential in the APAC region, and the evolving relationship between vendors and MSPs. He also highlights the transformative impact of agentic AI on the partner ecosystem and the opportunities that lie ahead for managed service providers.
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Chapters

00:00 Introduction and Background of Jay McBain
03:22 Insights from the 2025 MSP Predictions Report
08:16 Regional Growth Trends: APAC vs North America
12:11 Vendor Strategies for MSPs
16:24 The Impact of AI on MSP and Vendor Relationships
20:42 The Future of the Partner Ecosystem in the AI Era
26:12 Final Thoughts and Opportunities for MSPs

Takeaways

Everything has a system underneath it.
AI is growing at 59% compounded in services.
Managed services is growing at 13%.
APAC is showing 15% growth compared to North America.
Vendors need to be measured outside of the transaction.
MSPs are asking vendors for co-selling opportunities.
Agentic AI is the next big phase in technology.
Every week in AI feels like a year.
The world economy is $105 trillion, with significant opportunities for MSPs.
You've been dealt a really, really good hand in the current market.

Links:
Follow Jay McBain on LinkedIn:
https://www.linkedin.com/in/jaymcbain/

MSP Trends and Predictions 2025 - Executive Summary Report by Canalys:
https://www.canalys.com/insights/msp-trends-2025-es

Channels Ecosystem Landscape 2025:
https://www.canalys.com/insights/channels-ecosystem-landscape-2025

Canalys website
https://canalys.com/

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