Going Mobile

Dans ce podcast, nous avons l'honneur d'interviewer ChatGPT, le modèle de traitement du langage développé par OpenAI. Nous explorons les capacités de ChatGPT et discutons de son impact sur l'intelligence artificielle et la compréhension du langage naturel. Nous discutons également des applications possibles de ChatGPT dans divers domaines tels que l'e-commerce, le SEO et la communication digitale. Si vous êtes intéressé par l'IA, la compréhension du langage naturel et les opportunités de l'e-commerce, ne manquez pas cette interview passionnante avec ChatGPT. 

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On interview Chat GPT !? Ses réponses sur l'avenir de l'e-commerce

Le SEO Local a pris une ampleur considérable, il est désormais le plus puissant levier pour améliorer la visibilité des entreprises. Comment procéder pour l'améliorer ?

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Le référencement local: une visibilité essentielle pour mon entreprise

EP302 - Kasey Lobaugh, Deloitte Chief Futurist, Buying into Better: The future of the consumer industry Deloitte Chief Futurist, Consumer Industry, Principal and Owner,&nbsp;, joins the podcast for his fifth appearance. Having previously appeared on episodes&nbsp;,&nbsp;,&nbsp;,&nbsp;. Deloitte has published some new new research,&nbsp;y, in which they uncover dramatic change in the consumer industry that over the next decade will impact the markets, models, and mechanics of consumer industry companies in significant ways. Also discussed&nbsp;, and a monthly consumer tracker:&nbsp; Don’t forget to like our&nbsp;&nbsp;page, and if you enjoyed this episode please write us a review on itunes. Episode 303 of the Jason & Scot show was recorded on&nbsp;Wednesday, January 25th, 2023.  Join your hosts Jason "Retailgeek" Goldberg, Chief Commerce Strategy Officer at Publicis, and Scot Wingo, CEO of GetSpiffy and Co-Founder of ChannelAdvisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing. Transcript Jason: [0:23]&nbsp;Welcome to the Jason and Scot show this is episode 302 being recorded on Wednesday January 25th 2023 I’m your host Jason “Retailgeek” Goldberg and as usual I’m here with your co-host Scot Wingo.  Scot: [0:39]&nbsp;Hey Jason and welcome back Jason Scott show listeners Jason we have a very special guest today first of all this is a exclusive first look so some big new industry Trend data were revealing on the show from one of our favorite guests for a long time lister’s I’m going to kind of tease you with a bit of a riddle he’s been here for episode 68 114 180 2:13 and now back 4302 that’s five episodes his title is interesting principal and chief futurist consumer industry Deloitte Consulting LLP and Jason I know you lured the length of your title over everyone in the industry but I’ve done the math your Chief Commerce strategy officer that’s four words this guest has principle I took and out because it doesn’t really count, Chief futurist S3 consumer industry that’s five so he beats you in Tidal length as well ladies and gentlemen welcome back to the show Kasey lobaugh.  Kasey: [1:43]&nbsp;Hey Scott Jason how are you guys.  Jason: [1:46]&nbsp;We are awesome except for you dethroning me for most verbose title.  Kasey: [1:51]&nbsp;Yeah actually before we created that title I went on LinkedIn and looked yours up and did the math so thank you for that.  Scot: [1:59]&nbsp;I need 25% More Than Jake.  Jason: [2:02]&nbsp;Well we normally don’t let Scott do public math on the show so I do have an intern fact-checking the titles but I had sounded right and then the other intern is on chat gbt right now writing a new title for me.  Kasey: [2:13]&nbsp;That’s perfect that’s a good call.  Jason: [2:16]&nbsp;Yeah but speaking of unfair check things Casey I believe it is the case that five-time guest is a show record so congratulations on that.  Kasey: [2:25]&nbsp;Great where do I pick up my parting gift.  Scot: [2:29]&nbsp;The interns will send that to.  Kasey: [2:31]&nbsp;I’ll look for it.  Jason: [2:33]&nbsp;Yeah you have to part before you get.  Kasey: [2:35]&nbsp;That’s right that’s right well thanks I appreciate you guys having me back on again you know after the first four times I thought maybe the fifth time maybe I’d get it right.  Scot: [2:45]&nbsp;Absolutely one I don’t know if I’ve ever mentioned this but the so one of your first visits you talked about the changing consumer and the great bifurcation and that played a big role in me starting spiffy so we whenever I pitch spiffy I talk to potential investors and partners about you know we are really focused on the convenience or any consumer and then they say do you have any research on that and I say well actually do and then I afford them the the cherished copy of that that OG material you guys put out there on that that’s been a huge huge impact on me and starting a company...

EP302 - Kasey Lobaugh, Deloitte Chief Futurist, Buying into Better

Vyhodnocování marketingových aktivit patří k nejdůležitějším činnostem nejen e-shopařů. Abyste měli přehled o tom, jakých výsledků e-shop dosahuje, měřte základní konverze a pravidelně kontrolujte stanovené cíle. Poslechněte si nový díl liščího podcastu a načerpejte inspiraci i pro váš e-shop.

Obsah: 
00:15 Podle čeho vyhodnocuješ úspěšnost e-shopu, když nastavuješ strategii cenotvorby?
02:12 Které základní konverze, by podle tebe měli e-shopaři měřit.
03:13 Jaké další platformy při reportingu využíváš? 
04:33 Necháváš aplikaci nějakou dobu žít vlastním životem, abys zjistil, jestli ti poskytuje relevantní data?
06:03 Konkurence může v určitých případech nastavit nízkou cenu produktu a tento rozdíl si ve skutečnosti nahradit v dopravě a to může mít zkreslující vliv na další data. Dá se proti tomu nějak bojovat a pokud ano, jak? 
07:17 Využíval jsi někdy pro sběr dat testovací pravidla za tím účelem, aby měl klient pouze přehled o pohybu na produktových kartách? Popřípadě k analyzování projektu v Pricing Foxu?
09:25 Děláš si pricingový audit i po tom, co aplikace nějakou dobu běží?
10:38 Jak postupuješ, pokud aplikace zjistí problém v podobě nespárovaných produktů? Je to vždy nutně problém?
12:18 Jsou ještě jiné platformy nebo postupy, které při vyhodnocování úspěšnosti e-shopu využíváš?

Sledujte Pricing Fox:
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🐦 https://twitter.com/pricingfox

Podcast o cenotvorbě #11 - Jak na komplexní vyhodnocení e-shopu

Rok 2023 sotva začal, ale už teď lze říct, že je bohatý na legislativní úpravy v oblasti e-commerce. Pojďme se tedy podívat, co je ve světě e-shopů nového.

Znáte novinky v legislativě pro e-shopy?

Many of you have had a certain level of success but are overwhelmed, exhausted, and not sure what to work on next. You want to go from 100K to 250K without working 80-hour weeks.&nbsp;  The truth is, you can't hustle your way to this kind of growth. You need a different strategy than "startuup mode" and this episode lays it out for you.&nbsp;  Team, product, marketing & sales. Listen now to get the path to growth.&nbsp;  xo - Jane Get the show notes here:  A new way to get help via private coaching - just email for details:&nbsp;   &nbsp;

How to Go From $100K in Sales to $250K

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I detta avsnitt träffar vi Cecilia Ortmark Söder som är grundare och VD på GLOWiD. När Cecilia kom hem till Sverige, efter att ha bott i Sydkorea under en period, så insåg hon hur mycket mer utvecklad den koreanska hudvården var och hon bestämde sig för att lansera detta på den svenska marknaden. Idag är GLOWiD exklusiva distributörer i Norden för 10 koreanska hudvårds, hårvårds och sminkmärken som säljs via glowid.se och glowid.com samt via flera olika återförsäljare i Norden och delvis i resten av Europa. Den egna webbutiken omsätter idag mer än distributionen. Senaste officiella räkenskap omsatte de runt 60 miljoner kronor med en vinst på nästan 9 miljoner. Nästa bokslut stängs om cirka två månader och året ser ut att landa strax över 80 miljoner kronor i omsättning med bibehållen lönsamhet. I intervjun så får ni höra hur Cecilia lyckats med att ta ett varumärke på den koreanska marknaden och implementera det på den svenska och nordiska marknaden. Ni får också höra hur hon genom åren arbetar med digital marknadsföring och content i de olika kanalerna för att bygga sitt varumärke.  Medverkande: Cecilia Ortmark Söder, GLOWiD Podcastvärd:&nbsp; Producent:&nbsp;&nbsp;- rekrytering inom e-handel

GLOWiD - framgångsrik e-handel med koreansk hudvård

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Société d’experts spécialisés dans le monde du retail et du ecommerce, Etowline vous propose chaque mois des podcasts portant sur l'actualité e-commerce et des astuces pour augmenter votre visibilité afin de développer votre e-business.

V Liščích podcastech seznamujeme začátečníky i pokročilé s tématem pricingu. Poslechněte si užitečné rady a tipy a načerpejte inspiraci pro vaši cenotvorbu.

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E-Commerce Geeks, Scot Wingo, Founder and Executive Chairman of Channel Advisor and Jason "Retailgeek" Goldberg Chief Commerce Strategy Officer at Publicis

The show for product-based entrepreneurs who want to learn how to market and sell more stuff.

Nabízíme vám pomocnou ruku při tvorbě webů a grafických návrhů, správě e-shopu a online marketingu. Jsme otevření novým nabídkám na spolupráci. Hledáme další projekty a klienty, kteří chtějí své podnikání rozvíjet a posunout svůj marketing na vyšší úroveň.

New tracks tagged #E-Commerce