Collaboration is key to overcoming administrative burdens and driving better outcomes in healthcare. 

On this episode, Anna Taylor, AVP of Population Health and Value-Based Care at MultiCare Connected Care, and Heidi Kriz, Director of Medical Policy and Medical Management at Regence Health Plans, discuss their innovative approach to using FHIR for prior authorization and other administrative processes. Anna and Heidi highlight the importance of sharing operational workflows between payers and providers, much like other industries, to improve efficiency and patient care. Their pilot program for quality measure exchange demonstrated significant financial returns and operational efficiencies, earning enterprise buy-in for broader implementation. 

Hosts:
Stuart Hanson
Rachel Schreiber
Guests:
Anna Taylor and Heidi Kritz

Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at www.healthcarenowradio.com/listen/

The Spark

The Spark: The Future Is Now: Revolutionizing Healthcare Through Collaboration

K. Enterprise remix,- ft. J. F*ck [Bass banger]

WORRYING BOUT YOU BE LIKE WONDERIN IF THE SUN GONE COME UP I AINT BOUTA
WIL OUT OVER IT

SE PONE MAS OSCURO

In this episode of the GTM Innovators Podcast, host Kyle James sits down with John Marcus III, founder of Fractional Ventures, to explore the cutting-edge intersection of AI and sales. John introduces the transformative concept of AI Qualified Leads (AIQL), dives into the power of bespoke data for uncovering non-obvious customer insights, and shares why context is the cornerstone of successful AI implementations. Packed with actionable advice and forward-thinking perspectives, this conversation is a must-listen for anyone looking to elevate their sales strategy and embrace the future of go-to-market innovation.

AIQL, Bespoke Data, and the Future of Sales - A Conversation with John Marcus III

Live from Hidden nightclub , 20th Febuary 2025

Lockt Live | Dj Joe Gee, Mc Hodge B2b Mc Enterpise

AI adoption isn’t the challenge—making it work is.

In this episode, I break down why chasing the best AI model is a distraction, how top companies scale AI for real impact, and what actually drives business value.

🎧 Listen now to learn how to make AI a true competitive advantage.

AI Adoption_ Business Impact, Talent, and Market Leadership

In episode 31 of Generationship, Rachel Chalmers welcomes Deepti Srivastava, a trailblazer in enterprise technology and founder of Snow Leopard. Deepti discusses how her experiences with Oracle and Google Spanner inspired her mission to help businesses leverage live data for AI applications. Learn about the challenges of integrating AI, the myths of data unification, and the promise of generative AI.

Subscribe

Generationship - Ep. #31, A Nursery for Stars with Deepti Srivastava

In this episode of GTM Innovators, host Kyle James sits down with Sheri Otto, founder and CEO of Growth Lane Strategies, to explore the evolving role of AI, behavioral science, and demand generation in modern go-to-market (GTM) strategies.

As businesses struggle to connect content to revenue, Sheri shares her expert insights on how AI can go beyond just content creation to drive real engagement, improve segmentation, and optimize the customer journey.

From identifying high-intent buyers to leveraging AI for strategic decision-making, this conversation is packed with actionable takeaways for marketers, sales teams, and product leaders looking to elevate their GTM motions.

Tune in to discover how AI is reshaping demand generation and why the best-performing companies are embracing it as a strategic growth partner—not just an automation tool.


GTM Innovators: Unlocking GTM Success - AI, Behavioral Science & Demand Gen with Sheri Otto

In this episode of “Ditching Buyer Personas: Mastering Hyper-Personalization in Modern GTM,” host Kyle James sits down with serial entrepreneur and content aficionado Nick Zeckets the CEO at Air Traffic Control to explore the evolving landscape of AI-driven marketing.

From delivering the right content at precisely the right time to automating relevance at scale, Nick shares why traditional buyer personas are losing their power—and how organizations can embrace hyper-personalization for more meaningful engagement.

Tune in for a deep dive on leveraging real-time data, refining your content strategy, and empowering teams across sales, marketing, and customer success to create truly individualized experiences.

Ditching Buyer Personas - Mastering Hyper-Personalization in Modern GTM

Despite Enterprise Community Partners’ majority voting stake in Bellwether Enterprise, the nonprofit lender long insisted it couldn’t address its subsidiary commercial mortgage lender’s questionable lending for mobile home park purchases. Shelby King reports.

Read the full story at



Mission-Driven or Profit-Driven? Enterprise’s Hidden Role in Mobile Home Park Purchases

Ariana grande flip

Vocal samples:
https://www.youtube.com/watch?v=2sCuAUTCWsE
https://www.youtube.com/watch?v=npiLJLEpPhE

Keys and drums: casio wk-1350
Synth: tal noize-maker
Bass: tal bassline

recorded on reaper,

!enterprise
https://soundcloud.com/poisonedcheeto/sets/enterprise

Into you / Gas station

In this episode of the B2B Sales Trends podcast, Harry Kendlbacher sits down with Aditya Malik, VP of Sales Strategy and Operations at HighRadius, for a deep dive into what it really means to sell on value—especially in the highly competitive enterprise software space.

Aditya brings two decades of experience across Unilever, Accenture, and at the time of this recording - HighRadius, where he led go-to-market strategy for a 600-person sales and marketing team. Together, they explore why so many sellers fall into the “commodity trap” and what it takes to break out of it.

You’ll learn:

- How to avoid feature-functionality conversations that kill deals
- What "selling to value" really means in enterprise software
- Why urgency and stakeholder alignment matter more than pricing
- Key differences in how buyers behave across North America, Europe, and India
- Aditya's take on the 3 traits that define elite salespeople today

If you're ready to elevate your sales game, protect your margins, and win more deals by leading with value, this episode is for you.

47. Breaking Out of the Commodity Trap: Selling Value in Enterprise Software

Kroco flip
Support them here: https://open.spotify.com/artist/21KPRt3d1R2ioJvvjkMpz3

Vocal samples:
https://www.youtube.com/watch?v=IQVvDXQcmh4
https://www.youtube.com/watch?v=oozWzypjmqk

Guitar: squier strat-o-sonic, fed through DI
Keys and drums: casio wk-1350
Bass (synth): tal bassline
Bass (808): https://gumroad.com/d/2e73ea0c927d17b6e4e5f77023585284 

recorded on reaper,

!enterprise
https://soundcloud.com/poisonedcheeto/sets/enterprise

If you really love me / Peter

In this episode of GTM Innovators, host Kyle James sits down with Sara Rosso, Senior Director of Product Marketing at Smartcat, for a wide-ranging conversation on the evolving role of AI in global go-to-market strategies. From her roots in engineering to her marketing leadership across companies like HubSpot, Automattic, and now Smartcat, Sara shares how AI is transforming content localization, translation workflows, and the very nature of cross-border collaboration. Tune in as we explore why AI might just be the new Babelfish—and what that means for product marketers, enterprise teams, and the future of global communication.

GTM Innovators: AI, Babelfish & the Future of Translation: A GTM Deep Dive with Sara Rosso

Did you know that Clint Howard played a Ferengi once? No, not just in real life! The Trek Bois dive into the timeline's first appearance of the Ferengi with all the high pitched giggling and toothy rules lawyering you've come to expect from Ferengi episode!

This is the first episode of Chris' "Oops! All Ferengi" Collection as chosen by and voted on by our patrons! You can join in and tell us what to watch by becoming a patron today!

SUPPORT US ON PATREON WITH YOUR LATINUM! - www.patreon.com/mclasspodcast

Need info about the show? Find it at www.mclasspodcast.com
Follow us on BlueSky: @MClassPodcast.bsky.social

And/or follow our personal accounts:
jeffpennington.bsky.social
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Acquisition (ENT)

In episode 36 of Generationship, Rachel Chalmers speaks with Christine Spang about the past, present, and future of enterprise software, with a particular focus on AI. Spang shares her experiences building Nylas and discusses the practical applications of AI in business, as well as the ethical considerations surrounding its use. Lastly, they explore the social and cultural impact of AI, pondering its effects on human connection and the perception of reality.

Generationship - Ep. #36, Solarpunk with Christine Spang

April job losses for Black women surge, 106,000 jobs lost, 6.1% unemployment rate, 33% federal decline highlights economic disparities.

Shocking Black women April job loss deepens crisis

A MAN WITH A HEAD FULL OF WAX SHOULD NEVER WALK INTO THE SUN

Shelterforce is nonprofit and independent publication that covers topics from community planning to racial equity, affordable housing to the future of community development, and how policy intersects with it all. Here you can listen to authors read their latest Shelterforce articles, as well as our interviews with folks on the ground. For more, go to shelterforce.org.

To support our nonprofit newsroom, make a tax-deductible donation at https://bit.ly/Donate2Shelterforce.

Heavybit is the leading investor in developer-first startups that turn visions into movements, products into platforms, and contributors into communities. Since 2013, Heavybit companies have redefined how teams build, deploy, secure, and scale mission-critical technology. From JAMstack, to DevSecOps, to feature flagging, Heavybit founders build the future of software from the bottom up.

A rowdy, goofy Star Trek watch club podcast with a heart of gold starring the Trek Bois - Jeff Pennington and Josh Henderson. On iTunes, Spotify, & SoundCloud

RADIO FOR THE HEALTHCARE INDUSTRY
Healthcare NOW Radio and Podcast Network offers discussions on the latest developments and trends impacting the industry including: health tech, health IT, healthcare innovation, healthcare policy, healthcare data security, telehealth, interoperability, biotech, med tech, value-based care, pharma, healthcare compliance, and much more. Shows are hosted by industry thought leaders. Guests are a "who's who" across the healthcare spectrum.  The listening audience is predominantly physician and hospital-based, and the healthcare industry at large.

Composer/producer
https://ffm.bio/poisonedcheeto

"malibu (onyourlips)" out now everywhere

This podcast is dedicated to sales leaders in the B2B space, where we share conversations about innovative and successful sales transformations to keep you up to date on the latest trends that will help you to effectively tackle the challenge of constructing and executing a profitable and sustainable sales process.

New tracks tagged #enterprise