This audio track is from my latest video "The Most Important Word Ever" Watch the original here: http://youtu.be/PIJElPStJpg?list=UUctXZhXmG-kf3tlIXgVZUlw

The Most Important Word - Audio Podcast

This week on the&nbsp;Tough Girl Podcast, we’re joined by&nbsp;Lily Canter—an ultra runner, women’s running coach, journalist, and passionate advocate for gender equality in sport. As co-author of the groundbreaking book&nbsp;Ultra Women, Lily is helping to challenge outdated narratives and spotlight the women redefining endurance running. Lily didn’t grow up considering herself sporty, but after joining a triathlon club in her 30s, she discovered a love for running that quickly evolved into a passion for ultras. What began as a spontaneous 30-mile run turned into a deeper journey into the ultra world—culminating in a 250km multi-day race across Tanzania and a growing commitment to empowering more women through education, coaching, and research. In this episode, Lily opens up about the gaps she saw in female-specific training information, how she and co-author Emma Wilkinson tackled the research for their book, and why visibility, representation, and equity matter—on the trails and in the media. From coaching to kit, sports bras to science, Lily shares what still needs to change and how she’s pushing those boundaries herself. Whether you’re curious about tackling your first ultra or passionate about equity in endurance sports, this episode offers practical insight and powerful inspiration.  &nbsp;New episodes of the Tough Girl Podcast drop every Tuesday at 7 AM (UK time)!&nbsp;Make sure to subscribe so you never miss the inspiring journeys and incredible stories of tough women pushing boundaries. &nbsp;Do you want to support the Tough Girl Mission to increase the amount of female role models in the media in the world of adventure and physical challenges?&nbsp;Support via Patreon! Join me in making a difference by signing up here:&nbsp;. &nbsp;Your support makes a difference.&nbsp; Thank you x  Show notes  Who is Lilly Journalist who specialises in running and fitness A female running coach&nbsp; Ultra runner Lecturer at university&nbsp; Running an organisation with Emma called; &nbsp; Her early years… Not coming from a sporty family&nbsp; Growing up in Guilford, Surrey Playing netball consistently for most of her life&nbsp; Moving to Liverpool as a teenager Getting into running in her 30s Joining a triathlon club in her mid to late 30s Being inspired by an amazing running coach&nbsp; Running consistently for the past 7/8 years Being busy… and how her career has changed a lot&nbsp; Getting bored very easily&nbsp; Going freelance 8 years ago and it giving her the freedom to do more things and pursue her different passions&nbsp; Getting better at running and starting to enjoy it more&nbsp; Varying the types of runs and where she ran&nbsp; Building her running confidence&nbsp; Trying different races Starting to really enjoy running Her first ultra which was an accident! Running 30 miles on a looped course The relaxed, chilled, approach to ultra running Speaking with Emma about doing an ultra together The lack of information and resources especially women centric information&nbsp; Signing up to a multi-stage &nbsp; Having to figure out her training plan for herself&nbsp; Thinking about writing a book about running&nbsp; How the book came about and getting the book published&nbsp; Being inspired by the women winning races outright&nbsp; Wanting to understand why so few women were participating in ultra races&nbsp; Dividing up the research and why it was quite straightforward&nbsp; Being surprised by the records held by women in the swimming world. The mental side and the lessons that could be applied to her running What does the scientific evidence say with regards to men and women The social construct of difference between men and women The importance of being prepared and having confidence in what you know works for you Running  2023&nbsp; Why it was her favourite race&nbsp; Being more aware of the setup of races and how female friendly they are Images of women in marketing material, website etc&nbsp; The...

Lily Canter – Ultra Runner, Women’s Running Coach & Co-Author of Ultra Women: The Trailblazers Defying Sexism in Sport

Hard Work & Patience

Hey Soundcloud users! I realized that a lot of you might not know who I am, so here is a little intro I just recorded to let you know who I am and what I'm all about.

Quick Introduction to Gary Vaynerchuk

I set up Tough Girl Challenges as a way of motivating and inspiring women and girls.
 
I interview inspirational female explorers, adventurers, athletes and everyday women who have overcome great challenges.
 
I completed the Marathon des Sables in April 2016. In 2017 I thru hiked the Appalachian Trail (2,190 miles) in 100 days. In 2018 I cycled from Vancouver in Canada to Cabo San Lucas in Mexico over 4,000 km! 

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Lily Canter – Ultra Runner, Women’s Running Coach & Co-Author of Ultra Women: The Trailblazers Defying Sexism in Sport

Tough Girl Challenges

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