Buday Thought Leadership Partners is pleased to welcome Alan Alper to the company, as principal and chief operating officer. Alan helped take Cognizant Technology Solutions to new heights through his work in building a thought leadership function, where he was VP of Global Thought Leadership. 

Today, he joins Bob Buday to discuss his career in thought leadership, the future of the field, and what firms that compete on thought leadership must do to be recognized as top experts in their domains.

Read more from the official post on Budaytlp.com: https://budaytlp.com/2022/03/01/alan-...

Building the Go-To Thought Leadership Firm: Bob Buday and Alan Alper

I've spent more than three decades in the field of thought leadership marketing. As the founder of Bloom Group LLC, I helped large and small professional services, software and other B2B companies showcase their expertise and generate new clients and revenue. Buday Thought Leadership Partners is my latest venture, and I have a new book out now on Amazon and Barns & Noble: "Competing on Thought Leadership."

"Everything Thought Leadership" combines my 35 years of helping clients market superior expertise with the stories and insights of influential thought leaders. If you want the insider perspective from some of the most pioneering minds in the business, then this podcast is for you. 

Episodes release in the first week of each month on SoundCloud, as well as Spotify and Apple Podcasts. We also have a video component for each episode, located on the Buday TLP YouTube channel.