Tracklist & more Information via: 

http://thissongissick.com/blog/2014/kygo-tropical-house-vol-6-guest-mix-thomas-jack/

Spotify: Thomas Jack presents Tropical House (updated weekly playlist)
https://play.spotify.com/user/topsify/playlist/4I7QcinrIXqUm99uRBAukR


Thomas Jack Presents: Kygo - Tropical House Vol.6

How do companies like Dropbox, Spotify, Slack, and HubSpot leverage freemium strategies to grow? What are the different approaches to freemium, and when should (or shouldn't) they be used? In this episode, I sit down with Dexter Zhuang (Growth &amp; Monetization Manager at Dropbox) to take a deep dive on freemium growth. From acquiring free users, to converting them to paid customers, to reinvesting that money into acquiring more free users, we cover it all and give you a glimpse at examples where it’s all gone right, and a few where it’s gone terribly wrong.

"Spotify has 40 million paid subscribers out of over 100 million monthly active users. The active user to paid subscriber conversion rate is somewhere between 25-40%, which is unheard of. This is an astronomical conversion rate. 80% of all users on Spotify use it multiple times per week. Multiple times per week." — Dexter at 19:30

Dexter on Twitter: Twitter.com/dexteryz
Check out Dropbox: https://www.dropbox.com/

Email us: Hello@UXandGrowth.com
Austin on Twitter: Twitter.com/ustinKnight

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Freemium Growth with Dexter Zhuang (Growth Manager at Dropbox)

Stories, debates and advice. Austin Knight, a designer at Google (formerly HubSpot), sits down with friends from around the world to discuss User Experience and Growth tactics.

This show is entirely non-profit and independent, to ensure that the content is always of the highest quality. It does not have ads, is not associated with any business or organization, and does not accept donations. It is privately funded by the host.

To learn more, visit us at www.austinknight.com/podcast

Freemium Growth with Dexter Zhuang (Growth Manager at Dropbox)

UX & Growth Podcast

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