Wisebuddah: #createwithus

The best European CHR-Radioimaging

Listen here to the BRAND NEW 538 News Imaging 2021.

Enjoy!

Audio Brothers
www.audiobrothers.com
tom@audiobrothers.com

Radio 538 - NEWS IMAGING 2021

Building on the previous Wisebuddah package from 2018, Norway's first country radio station, P10, returned for a new set of custom, contemporary, country IDs.

The 2021 package, which sits alongside the previous IDs, take inspiration from both modern and traditional hit country styles (Carrie Underwood, Luke Bryan, Antebellum).

Wisebuddah P10 Country 2021

Germany’s planet radio has continued their longstanding relationship with Wisebuddah by commissioning the London based music company to once again re-imagine their station sound.

With inspiration drawn from today’s hottest artists, from Dua Lipa to 24kGoldn, the package contains 10 bespoke core station IDs, along with re-imagined Top of Hour elements for the station’s Music Teasing segment and Travel.

Mick von Oppen, Head of Production, planet radio, said: “We’re very happy with the amazing job the whole Wisebuddah crew have done for us. The package is again one step beyond, and it makes the smiles never leave our faces. It’s easy to use, versatile, detailed, super modern, and everything ends with a perfect and shiny exclamation mark!”.

Wisebuddah Planet Radio 2021

Austria’s No.1 radio station, Hitradio Ö3, have scaled up their partnership with London-based production company, Wisebuddah; commissioning them to refresh their main station sound and information output. 

Ö3 reaches over 2.5 million listeners per day (with a market share of almost 40% within their target audience of listeners aged 14-49), and the new package features 25 shotguns of varying styles and genres to resonate with the demographic, along with two new Chart Show IDs – with influences from Dua Lipa to The Black Keys.

The first phase of the project saw a new Information Suite hit the Austrian airwaves earlier in the year following a herculean orchestral session, uniquely recorded amid the backdrop of the Covid-19 pandemic restrictions. The session, with orchestral arrangement by the renowned Cliff Masterson (Oasis, Lionel Ritchie, Josh Groban), used the famous Vienna Radio Symphony Orchestra - the ORF broadcaster’s official orchestra, and the only radio orchestra in Austria. The Suite features ten bespoke compositions, ranging from Breaking News to Elections. 
 
Heinz Donaubauer, Hitradio Ö3’s Head of Production, said: “Ö3 wanted to renew its news layout and was looking for the right company to work with on this project. In a competitive pitch Wisebuddah convinced us that they have the best ideas and approach to our new news layout.
 
In a time of fake news and misinformation it is very important to us that our listeners trust us and be ensured that the information we give them is based on facts and accurate without being manipulative. We also believe that the lack of trust in the news by classical media is a result of overly dramatic presentation and exaggeration. That is why we were looking for a news layout which helps focusing on the information and provides a calm and serious base for our news anchors to present the facts.
 
Because the production took place during the Coronavirus pandemic, we were facing several challenges. But with the help and expertise of Wisebuddah we achieved an excellent final product, that not only serves our needs but also sounds really good.
 
Since the launch of the new layout, we have received very positive feedback from our listeners, and I am quite confident that Ö3 will be using this layout for many years to come.”

Wisebuddah’s Managing Director, Phil Tozer, said: “When Heinz came to us with the brief for the new package, we knew it was going to be a special one to produce – orchestral elements, contemporary references, new vocal ideas – and it did not disappoint! 

Because of the unique circumstances, the new package has been over a year in the planning, and the time invested from all areas (from the musicians, the arrangement, the close collaboration from Heinz) means there are a lot of fond memories and love for this one. It’s great to hear it all come together and hit the airwaves.”

Wisebuddah Ö3 2021

The Netherlands’ world famous Radio 538 has today launched their brand-new sound, once again produced by Wisebuddah. 

The 2021 package for the Talpa owned station sees the artistic talents of Marc Vickers, Ben Townsend, Steph Jansen (Wisebuddah) and Chris Hartgers (538) combine again, collaborating to take the sound of 538 even further.

With over a dozen new compositions, ranging from Drop House to Dance to Urban Pop, the package contains new generic station IDs and a fresh TOTH sequence, all reflecting the cutting edge of CHR imaging.

Chris Hartgers, Creative Lead, Radio 538, said: “ We’ve worked with Wisebuddah for almost 10 years now, our combined goal was to keep ahead of the trends and to come up with the next stage of imaging for Radio 538. We needed to make sure that our listeners could still recognize the well-known ‘Radio 538 sound’ over the new package, but more than ever we needed to push our sound forward. After 8 months of hard work, I can proudly say that we have brought Radio 538 to its new chapter of imaging and sound. And boy, it’s a good one!”

Wisebuddah’s Managing Director, Phil Tozer, added: “As one of the world’s most well-known CHR radio stations, and with over 2.5 million weekly listeners, we knew that we had to be at the top of our game to produce a sound that is considered a benchmark for contemporary production. Being able to blend industry-leading composers with a host of new vocal talent, alongside a stellar imaging team was a dream come true and we’re extremely proud of the result.”

Wisebuddah Radio 538 2021

Our 2023 updates for Radio 538 built upon the sound from the previous package fusing a diverse range of ultra-modern themes and a combination of spoken and sung vocals. The package then takes these elements and combines it with the latest cutting-edge imaging production techniques, to ensure that the Talpa station is always at the forefront of the CHR format.

Wisebuddah Radio 538 2023

'WE COMPOSE FOR STATION IMAGERS'

Audio Brothers is a radio imaging & jingle company passionate about audio and sound. Reinforced by our talented pool of gifted instrumentalists and challenged by the world’s finest station imagers, Audio Brothers carefully crafts custom imaging that keep your listeners engaged and connected.

tom@audiobrothers.com
www.audiobrothers.com

Radio 538 | News, Weather & Traffic beds by Audio Brothers

Sky Radio, Netherlands

🎵
00:00 ID
00:03 Fast 1
00:12 Fast 2
00:20 Medium 1 	
00:36 Medium 2
00:45 Medium 3
00:52 Medium 4
00:59 Medium 5
01:07 Soft 1
01:10 Soft 2
01:18 Fast to Medium 1
01:23 Fast to Medium 2
01:30 Fast to Soft
01:41 Medium to Soft
01:49 Soft to Fast
01:58 Soft to Medium
02:04 ID
02:10 TOTH Weekend
02:19 Fast 1 Weekend
02:29 Medium 1 Weekend
02:37 Medium 2 Weekend
02:46 Medium 3 Weekend
02:53 Medium 5 Weekend
03:02 Soft 2 Weekend
03:09 Fast to Medium 2 Weekend
03:15 Fast to Soft Weekend
03:22 Soft to Fast Weekend
03:27 Soft to Medium Weekend
03:34 News, Service, TOTH
05:25 TOTHH
05:30 IDs

📻
Sky Radio - The Feel Good Station - Non-stop de beste muziek!
Wisebuddah

🌐
https://www.skyradio.nl/
https://wisebuddahjingles.com/stations/sky-radio

Sky Radio (Netherlands) | Wisebuddah | Jingles (2020)

German public broadcasting station, 1LIVE, have launched an extensive overhaul of their station sound and imaging, teaming up with London-based production company Wisebuddah for the first time.

Every day, nearly 3 million people listen to the Westdeutscher Rundfunk (WDR) station across North-Rhine Westphalia, tuning in for some of the most varied and progressive content on German radio. 

Reflecting this, Wisebuddah have produced a package that features over 35 distinct compositions, ranging from IDs to Show Openers and talkover Beds, along with a brand-new set of Information Elements and Sweepers. The new audio identity is then all brought together with the station’s brand-new sonic logo, which has been designed to underpin the uniqueness of the German station.

David Mannheim, Brand Manager, 1LIVE added: “For the “new 1LIVE” we were looking for an individual and unmistakable package that sounds urban, modern, warm, young, dynamic, but by no means cheap or stressful. In addition, the new sound package should pick up on current music trends and optimally adapt to the 1LIVE playlist. In the first meetings we explained to the Wisebuddah team our philosophy and conveyed what DNA 1LIVE carries. 

This balancing act - intense and dynamic, but not sounding stressful or annoying - was implemented very well by Wisebuddah. The final elements are very easy to drive and combine optimally with the range of content that 1LIVE displays daily in the program: events, comedies, topics from the sector, current news and listener interaction.”

Phil Tozer, Wisebuddah’s Managing Director, said: “David and the team asked us to create a wide-ranging package that really represented 1LIVE and its listeners and wanted us (like them) to be courageous and unconventional. From meetings in London, to great collaborative discussions and listening sessions, this was always at the forefront of our minds. 
It means we have created something that, from both a musical and a branding point of view, flows smoothly through and connects the stations programming, yet resonates on an individual level too; be that with a presenter’s personality or the next song on the 1LIVE playlist.

Check out the new Wisebuddah website featuring this package and many more (including work for BBC Radio 1 (UK), Radio 538 (Netherlands) and Fun Radio (France) at www.wisebuddah.com.

Wisebuddah 1LIVE 2020

12 months none of us will forget, with some unforgettable audio - here’s just a selection of who chose to #createwithus this year.
 
Discover Wisebuddah’s Sound of 2020 in our video showreel: https://vimeo.com/492537427 
 
Wishing everyone a safe and very Happy Christmas!

Wisebuddah Sound of 2020

98FM’s new sound is an evolution of the 2018 branding and reflects recent developments in the station’s format and playlist to incorporate more of the biggest hits through a number of years, along with today’s best music. 
 
The package blends new custom elements (including a brand-new TOTH, fresh Show Openers for Dublin Talks and 98FM’s Big Breakast, and a new News theme), with a selection of IDs taken from Wisebuddah’s Antenne Bayern 2020 package. 
 
The current distinct 98FM sonic trigger is retained; and is designed to flexibly project the station’s branding by adapting to musical style, key and tempo to fit any song intro, bed or promo.
 
Pat Gill, Imaging Director at 98FM, said: “We’re really excited to get this package on-air. We wanted to build on the elements of our existing sound and I think we’ve created something really fresh. It has been great fun to work with the Wisebuddah team again to strengthen the 98FM brand in Dublin.”
 
Wisebuddah’s Business Relations Manager, Dom Scott, added: “It’s been great working with 98FM again on this new package, Pat is an Imaging Director at the top of his game who knows what he wants creatively and you can hear the results in our latest collaboration. Adapting a well-known station sound to accommodate a shift in format can be a tough brief so congratulations to Pat and the creative team for pulling it off!”

Wisebuddah 98FM 2021

Award-winning jingles, music and imaging for the world's greatest radio brands.