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Les Plus Belles Chansons for LFM

BBC Radio 1Xtra - Trails - April 2021

One of Germany’s most listened to stations SWR1 has commissioned a brand-new sound from London’s Wisebuddah. 

The SWR1 brand, which has individual stations for each state of Baden-Württemberg and Rheinland-Pfalz (broadcasting from Stuttgart and Mainz respectively), attracts nearly two million listeners per day, and plays the greatest pop and rock hits from the last 40 years – with a particular focus on the 80s.
 
The new Wisebuddah package is a complete overhaul of SWR1’s previous sound and features an abundance of Transition IDs, brand-new Show Openers and a full Information Suite.

Wisebuddah SWR1 2021 (Select Montage)

Germany’s planet radio has continued their longstanding relationship with Wisebuddah by commissioning the London based music company to once again re-imagine their station sound.

With inspiration drawn from today’s hottest artists, from Dua Lipa to 24kGoldn, the package contains 10 bespoke core station IDs, along with re-imagined Top of Hour elements for the station’s Music Teasing segment and Travel.

Mick von Oppen, Head of Production, planet radio, said: “We’re very happy with the amazing job the whole Wisebuddah crew have done for us. The package is again one step beyond, and it makes the smiles never leave our faces. It’s easy to use, versatile, detailed, super modern, and everything ends with a perfect and shiny exclamation mark!”.

Wisebuddah Planet Radio 2021

Austria’s No.1 radio station, Hitradio Ö3, have scaled up their partnership with London-based production company, Wisebuddah; commissioning them to refresh their main station sound and information output. 

Ö3 reaches over 2.5 million listeners per day (with a market share of almost 40% within their target audience of listeners aged 14-49), and the new package features 25 shotguns of varying styles and genres to resonate with the demographic, along with two new Chart Show IDs – with influences from Dua Lipa to The Black Keys.

The first phase of the project saw a new Information Suite hit the Austrian airwaves earlier in the year following a herculean orchestral session, uniquely recorded amid the backdrop of the Covid-19 pandemic restrictions. The session, with orchestral arrangement by the renowned Cliff Masterson (Oasis, Lionel Ritchie, Josh Groban), used the famous Vienna Radio Symphony Orchestra - the ORF broadcaster’s official orchestra, and the only radio orchestra in Austria. The Suite features ten bespoke compositions, ranging from Breaking News to Elections. 
 
Heinz Donaubauer, Hitradio Ö3’s Head of Production, said: “Ö3 wanted to renew its news layout and was looking for the right company to work with on this project. In a competitive pitch Wisebuddah convinced us that they have the best ideas and approach to our new news layout.
 
In a time of fake news and misinformation it is very important to us that our listeners trust us and be ensured that the information we give them is based on facts and accurate without being manipulative. We also believe that the lack of trust in the news by classical media is a result of overly dramatic presentation and exaggeration. That is why we were looking for a news layout which helps focusing on the information and provides a calm and serious base for our news anchors to present the facts.
 
Because the production took place during the Coronavirus pandemic, we were facing several challenges. But with the help and expertise of Wisebuddah we achieved an excellent final product, that not only serves our needs but also sounds really good.
 
Since the launch of the new layout, we have received very positive feedback from our listeners, and I am quite confident that Ö3 will be using this layout for many years to come.”

Wisebuddah’s Managing Director, Phil Tozer, said: “When Heinz came to us with the brief for the new package, we knew it was going to be a special one to produce – orchestral elements, contemporary references, new vocal ideas – and it did not disappoint! 

Because of the unique circumstances, the new package has been over a year in the planning, and the time invested from all areas (from the musicians, the arrangement, the close collaboration from Heinz) means there are a lot of fond memories and love for this one. It’s great to hear it all come together and hit the airwaves.”

Wisebuddah Ö3 2021

Veronica’s heritage goes back to 1960 when it started as a pirate station. It quickly became the most popular station in the Netherlands and in the 60s, 70s, 80s and 90s, the brand was a strong influencer. 
After some quiet yet turbulent years, the renegade spirit is back following the transfer of Rob Stenders (former NPO Radio 2) to the station where he started in the 1980’s: Veronica.
Aiming to be be the number one station for music lovers in The Netherlands. And since Dutch music lovers tend to be pop-rock oriented there is lots of quality pop and rock from the 60s till now going on (beyond the hits) whilst other genres will not be excluded. 

A breath of fresh air fills the airwaves with new jingles that stand out from the competition, reflect the mentality, empower the music and feature the Veronica sound logo. 
“In this package we decided to bring back adventure, character, passion, love and Veronica's renegade spirit.” – Maurice Verschuuren, SONIC SPRING

"Different, original, dynamic, with human warmth and still edgy...She's got class!" - Rob Stenders, Director Radio Veronica.

 “Awesome!! Edgy, cool and fresh at the same time. I love hearing the real guitar strings. 
It feels fresh yet reminds me of Veronica’s heritage.” -Marc Adriani, Radio President, Talpa Networks.

“Mind blowing” -Dennis Ruyer, On Air bad boy.

VERONICA JINGLES '21

Ireland’s no.1 Commercial Music Station, TodayFM have rebranded their main station sound with a new Wisebuddah package.
 
The audio is grounded in contemporary music references and reflects a future facing pop sound Included in the package is a new sonic logo, 15 x Custom Main IDs and a new Information Elements suite. 

Alongside the new Wisebuddah package the station are broadcasting branding resources from across the family of Wisebuddah music companies; with imaging tools from IMGR Hot AC and library music from No Sheet Music. 
 
TodayFM Production and Imaging Manager, Lochlainn Harte, said: “As a creative myself I understand the delicacy of delivering constructive criticism and I honestly was blown away by the producers’ ability to take every idea on board and generate the sound that worked best for TodayFM. Not once were we made to feel like we were asking too much and as every step progressed the sound became even more alive and we just couldn’t get enough of it. While the whole project was all done remotely and the pandemic affected our ability to meet face to face and, the level of communication did not waver, and everyone was fully in the loop at every single stage. As one presenter said: “we’ve gone from a national station sound, to an international station sound!”. 

Everyone, from the street team all the way to the CEO, has stopped me to congratulate me on the sound but I’m humbly standing on the shoulder of radio jingle giants (with really great ears)! BFGs! The changeover to IMGR Hot AC and the use of No Sheet Music have just elevated the sound and also brought the level of sonic consistency across the whole brand, and I think every station in the country will be listening in with jealous ears.”
 
Wisebuddah’s Business Relations Manager, Dom Scott, added: “The team here at Wisebuddah were excited when the guys at TodayFM came to us asking for a major custom overhaul of their station sound. To top it off the guys at TodayFM were a real pleasure to work with, they had a clear vision for their rebrand and the feedback the package has received since its on-air launch across Ireland is a real credit to everyone involved in its production.”

Wisebuddah TodayFM 2021

We happily contribute to several shows on NPO Radio 2 (Hot AC), the most listened-to radio station in the Netherlands. ‘Aan de Slag’ (‘Let’s Get to Work’) got a massive package with Personality IDs, plus Mashup ID featuring tiny samples of classic hits to push the show’s more music image.

Let’s have a listen! And to make this package work for YOU, get in touch at purejingles.com.

NPO Radio 2 - Netherlands | Demo

Radio ENERGY - NRJ Jingles + Power Intros 2020 (DE)

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00:00 Jingles
01:40 Euro Hot 30 Jingles
02:12 Power Intros

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NRJ - Hit Music Only
NRJ Germany, PURE Jingles (2020)

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https://www.energy.de/
https://purejingles.com/

Radio ENERGY - NRJ | PURE Jingles | Jingles + Power Intros (2020)

12 months none of us will forget, with some unforgettable audio - here’s just a selection of who chose to #createwithus this year.
 
Discover Wisebuddah’s Sound of 2020 in our video showreel: https://vimeo.com/492537427 
 
Wishing everyone a safe and very Happy Christmas!

Wisebuddah Sound of 2020

An updated sound for Bavaria's Bayern 3 combining two of the year's biggest ReelWorld packages - the legendary KIIS 2020 and Heart 2020 from the UK.

Bayern 3 ReelWorld Jingles 2021

Award-winning jingles, music and imaging for the world's greatest radio brands.