PREPPING YOUR GYM TO SELL
We had a special guest on today's podcast - Matthew Becker. He's the Founder of Gym Lawyers and they serve gyms with all things legal.

Today we focused on a hot topic in the industry...prepping to sell.

We talked about....
✅ Red flags for buyers
✅ Best place to find buyers
✅ How to maximize the sale price
✅ Asset vs Stock sale
✅ Horror stories of sales gone wrong

If you are planning on selling your gym in the next 3-12 months, this episode is a treasure trove of advice.

#49: Prepping Your Gym to Sell with Matthew Becker of Gym Lawyers

SALES WISDOM FROM CEO OF ROCKBOX
This week we interviewed Roger Martin. He's the CEO of Rockbox where they combine fight club and night club to create a unique fitness experience. 

Roger has decades of experience in business and it showed in this conversation.

He dropped sales wisdom that can help any Gym Owner to double their business. 

And he shared the details about his newly released book.

Listen to this weeks episode to soak up the knowledge that Roger so graciously shared.

#50: Marketing & Sales Wisdom from CEO of Rockbox Fitness

SUMMER RETENTION STRATEGIES
This week we are giving you our proven ways to keep clients engaged during the summer.

It can be a tough time since you are competing with vacations, kids out of school, beautiful outdoor weather and more. 

Matt and I have gone through 20+ combined summers with our fitness businesses so these attrition strategies are battle tested. 

Don't lose the members you worked so hard in Q1 and Q2 to acquire. 

And if you loved this weeks episode, please subscribe so you don't miss our future shows.

#51: Summer Retention Strategies

#52: How To Market Your Gym In The Summer

CLOSERS MASTERY FOR GYM OWNERS
This is for you if want to close more memberships without feeling pushy.

Matt shares two helpful ways to seal the deal when talking to a potential client.

Don't worry, it's not pushy or slimey. It's a great way to get the person to commit to one of the best decisions of their life.

And it's very different than how most sales experts are telling you how to close deals.

SIDE NOTE: In this episode we shared we are officially registering for Implementation Boot Camp

Get all the details here...

https://implementation-bootcamp.com/ibc-orlando

#53: Closers Mastery: Two Game-Changing Ways to Secure the Sale

13 YEARS OF COACHING WISDOM
This week we had a special guest on the podcast. Trevor Wittwer is a Gym Owner and CEO of Coach Catalyst.

He built this tool like many great businesses...to serve a need he had. 

And it's taken off like wildfire because so many other Coaches and Gym Owners needed the same tool to deliver a better client experience. 

Today's episode was full of nuggets of wisdom from a multi-location gym owner and coach with 13+ years of experience.

Listen and be prepared for pages of notes!

#54: 13 Years of Coaching Wisdom with Trevor Wittwer, CEO of Coach Catalyst

CLIENT HERO MARKETING 
At the end of the day, your clients are hiring you for a result. 

In this weeks episode, we go over how to leverage the results that are happening in your gym to attract more ideal clients.

We dive into the system of creating transformations, collecting the social proof and pushing it out to your audience.

It's called Client Hero Marketing and not enough gyms are doing it.

This is how you build a reputation and become known as a category king or queen.

On another note, we are registering for the Implementation Boot Camp. 

Grab your seat before we sell out here...
https://implementation-bootcamp.com/ibc-orlando

#55: Client Hero Marketing That Makes Your Gym Stand Out

FOUNDATIONS OF A TRIAL EXPERIENCE
This week we covered a critical topic that gets glossed over by too many Gym Owners.

We are like hunters on the prowl for our next sale but we don't think  about what happens next.

We get back to hunting, a.k.a selling but the client experience suffers.

This week I talked about the foundations of a trial experience.

Do these things WRONG and it will show up in your trial conversion and retention.

On the flip side, do them RIGHT and it will show up positive conversions and retention.

Be ready to take heavy notes because this was a super practical master class to help you grow your business.

I have ONE ASK since we do these podcasts for free, tag another Gym Owner on this post who needs to hear it!

#56: Foundations of a Trial Experience

MANAGING MONEY AS A GYM OWNER
This week on the podcast we had a special guest - Colin Pomer. 

He's a financial planner that works specifically with Gym Owners. 

And in this in-depth conversation, he shared ways to save money on taxes, reinvest capital and plan for your future retirement.

This was one of our most valuable episodes yet because it was all about putting real money back in your pocket.

Listen to this episode to learn how to better manage your money as a Gym Owner!

#57: Managing Money as a Gym Owner with Financial Planner Colin Pomer

We are on a mission to help Gym Owners to create an empire of impact and income.

#50: Marketing & Sales Wisdom from CEO of Rockbox Fitness

Fitness Empire

Related tracks