Simon Dunlop, Co-Founder and CMO of Instreamatic, breaks down the essentials of market entry, the impact of AI on ad effectiveness, and shares his thoughts on the future of audio and video ads (A/V ads). Drawing from his vast experience in the martech, online media, and CPG industries, Simon offers professional tips on crafting effective go-to-market (GTM) strategies and choosing the right martech solutions. He also explores innovative ways to use AI for personalizing creatives and reveals key insights from Instreamatic’s latest study on AI-driven audio advertising.

AudioMerge

Episode 11 –  Simon Dunlop on GTM Strategies, AI Ad Personalization & Future MarTech Trends

On the First Episode of The Martech Cube Podcast, We have Tom Treanor, Global Head of Marketing , Arm Treasure Data with us to unfold various facets of Data Personalization and Unification along with discussing the emergence and future of CDPs in the upcoming times. On the Hindsight, we also discuss the volatility of content and how dynamic should your content marketing strategies be to evolve with challenging times.

The Martech Cube Podcast Ep. 01

Discussing Data Unification and CDP Emergence With Tom Treanor

On the Third Episode of The Martech Cube Podcast, we have David Raab, Founder, The CDP Institute with us to discuss various aspects of CDP along with discussing the underutilization of the CDP. With that being said we are going to discuss how marketing teams can gear up in order to personalize the customer interactions and customer engagement across the entire customer journey map. On the offside, we are going to touch base on the seemingly urban marketer’s problem of piling on to the martech stack and how it can be solved on the both operational and implementational levels.

Discussing Underutilisation of CDP & Marketing Personalization With David Raab

We recognized the need to address the technology challenges specific to a CMO and the marketing department. This need became the crux of MTC’s mission statement; to be the single source destination for marketers in the digital age; dedicated solely to Marketing Technology arena and the people who buy, influence and consume MarTech around the world.
https://www.martechcube.com

Episode 11 – Simon Dunlop on GTM Strategies, AI Ad Personalization & Future MarTech Trends

MarTech Cube

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