In this episode of The True Colors Podcast, sponsored by Signum Dorn Color, we explore how high-quality marketing materials can make or break sales in the building products industry. Whether you're selling paint, windows, steel buildings, or pools, color cards and samples serve as silent sales tools long after the pitch. We discuss why accuracy, durability, and design matter—impacting customer confidence and final decisions. Learn how standout materials not only reflect your product’s quality but also give you a competitive edge in a crowded market. When perception and precision matter, your marketing materials must speak volumes.

04-23-2025

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